• Design and implement complex data models for enterprise-wide business intelligence (BI) solutions using Power BI.• Educate Power BI Champions on how they can optimize, govern and encourage adoption of the entire Fabric stack of tools in their organizations.

• Developed robust data intelligence solutions to support end user’s analysis and decision making across multiple business verticals. This included both acting as the end-to-end architect and building business solutions as it relates to BI tooling. • Served as an advisor and domain expert who drives novel approaches to technical challenges.• Promoted a data culture.

• Developed tools, methods and systems to help the new product development teams consistently and correctly use data when writing requirements or analyzing against those requirements during a NPD project.• Transformed the Warranty reporting platform internal to Milwaukee Tool; from static shared Excel files to a live Microsoft Power BI interactive data model | report | dashboard platform. This includes a deep understanding of where/how the data is collected, housed, imported and translated to improve overall data quality. Took on the informal role of Data Steward and SME for service, customer returns, and product configuration related data. • Created and institutionalized methodologies to help translate research of a consumer's "Day in the Life" into engineering requirements of durable life. Led the use of these methods by educating the marketing, reliability and engineering new product development team members through working side by side with them on their first projects or the most challenging projects.• Hard coded engineering judgement and learnings into tools that drive consistent behavior throughout the broader reliability team. Specifically around setting and analysing performance targets, collecting and processing user focused field objective data collection, and learning about design features based on warranty results of similar products.

Your Projects. Our Shop. No Worries.The Woodworker's Gym was a professional-grade, public-access woodworking shop and training facility in the greater Milwaukee area. • shared space with professional woodworking equipment available to the public • helpful, experienced staff to maintain the equipment and offer assistance • a community of like minded hobbyists with whom to share, assist and learn • focused training classes to broaden skills while completing a specific projectOur mission was to assist woodworkers, novice through professional, in exercising their craft safely, in a well-equipped facility, and at reasonable rates. We strived to be part of a collaborative economy that is providing customers unique ways to share products and services, saving money by providing what they could not otherwise afford nor maintain on their own.

Provided collection, management, and analysis of clients' granular data about the behavior of their customers. Enhanced clients' decision making capability by leveraging their existing customer level data combined with related demographic, geographic and other data sources; providing data-driven intelligence not previously available to marketing organizations.• Tactical and strategic point of contact with key Retail clients; allocating resources to ensure timely product delivery. 

• Passionate about the creation and consistent application of process documentation of all repeatable analysis and architecting an ongoing product development pipeline of analytical deliverables.• Searched out opportunities to consolidate to best practices while developing new methods and procedures as a competitive advantage.• Executed data mining / analytics projects and related reporting; adhering to the CRISP-DM process model. Major tools include with SQL Server products; Microsoft Excel, Sharepoint, Dynamics; ESRI ArcMap/ArcGIS, QGIS.

Directly measured how customers use motorcycles and translated it into actionable information using robust tools and methods. Managed knowledge by publishing usage information responsibly and coaching project teams on its effective use.• Pioneered tactical and strategic direction of new “Customer Correlation” department to expand product engineering’s capabilities in field test, road profiling, and customer use surveys.• Managed up to $600K of retail customer data acquisition projects in any given year.• Innovated road roughness measurement and analysis tools to enable a reduction in verification test time from 16 weeks on the proving ground track to 3 weeks in the test lab.• Acted as an internal consultant, developing tools and methods to convert data into decision ready information; facilitating the delivery of 2001MY – 2012MY vehicles to commerce.• Used a reliability engineering focus to improve the delivery of customer usage data into motorcycle product requirements, failure mode analyses (FMEA) and test plans / procedures; providing measurable confidence in design changes that regularly resulted in increased product performance, reduced product validation time, and/or cost reductions.• Retained customer use knowledge by embedding it in software tools distributed to project teams; increasing accuracy and retention while reducing decision time.• Developed a probabilistic model based on limited sampling of the production process that determined the likelihood of a potential fuel tank leak condition was below 0.001 CPH. • Represented Harley-Davidson Motor Company in court depositions as 'person most knowledgeable' on customer demographics and testing methods.

Responsible for upper body Body-in-White (BIW) functional requirement development as the systems engineer / design release engineer for what was to become the Hummer H3.

• Developed the full size pick-up structure to give the customer the perception of a ‘solid’ truck. This is accomplished by eliminating unexpected vibration due to full vehicle and sub-system resonances in the 5 - 25 Hz range.• Introduced new objective test, development, and analysis methods to increase usable data, reducing design decision time and reducing program validation time.• Implemented design changes to facilitate more efficient product assembly at a full size truck plant as a resident design engineer.• Investigated / Initiated the use of Thermoelastic Stress Analysis on 3/8 scale plastic models to expedite the correlation of FEA structural models.

• Continued development of an automated Photoelastic Stress Analysis product to bring new features to market.• Expanded customer base by teaching courses on Thermoelastic Stress Analysis (TSA) and on its applications in the automotive, bridge construction and aerospace industries.• Wrote analysis software code for determining the stress intensity values, KI and KII, from TSA images of a crack tip in an isotropic material; tracking crack growth and quantifying damage tolerant designs.• Ran mechanical fatigue tests on Surface Mount electronic packages.• Performed investigative tests to establish a turbine blade inspection technique using TSA.

Developed objective test, development, and analysis methodologies to increase ‘usable’ data, reducing the time necessary to make a decision on the design direction.Completed a series of three-month projects under the College Graduate in Training program. Departments included: Safety & Crashworthiness, Design for Recyclability, Product Test & Development Laboratory, Engineering Analysis, Safety/Legal/Patent Liaison, Prototype Build Facility, Vehicle Control Module Test Laboratory, Marketing, and Vehicle Integration.