Dan Muehlbach Email & Phone Number

Sellars, headquartered in Milwaukee, WI, is a leading manufacturer of shop towels, disposable wipers, sorbents, and converter of towel and tissue. Our products can be found in major big box retailers as well as many janitorial/sanitary maintenance, industrial, safety, and specialty distributors in North America and Europe.Customer Centric Sales professional with an eye on profitability. 2023 saw a focus on the "tier-2" customer base through the implementation of an inside-sales program and a focus on expanding Sellars reach through the use of technology and relationship building. >Grew portfolio 12% vs. division growth of 2% and flat business growth.

Us

Focus on working with sales professionals to help them succeed; support sales peers to understand target market and foster long-term relationships. Provide support across US with consultation, training and coaching on local strategies for increased sales and brand awareness within emerging markets. Support implementation of national strategies. • Grew sales in emerging markets by double digits every year. • Increased presence within various organizations, as well as recruitment of salespeople, success, and retention of field personnel in emerging markets. • Contributed to field reps producing best year results and often time attained “Forum” level production (Top 3%) by standing as Coach to drive process improvement. • Created diversity within organization by partnering with Diversity & Inclusion team to locate areas to increase diversity and establish inclusive culture.

Expertly managed B2B consulting projects for Fortune 100 organizations to improve sales and marketing effectiveness. Spearheaded CRM implementations, customer loyalty studies, integrated sales and account management programs and general consulting initiatives. Trained top sales talent to cultivate a performance-driven culture.• Engineered and established process and tracking measures for establishment of inside sales force, which led to continuous sales growth. • Skyrocketed sales, efficiency, and revenue by managing B2B consulting projects for Fortune 100 companies. • Constructed and executed improved process and sales team tracking measures to drive revenue and customer satisfaction.• Worked in tandem with senior leadership to comprehend sales cycle, identify process inefficiencies, and develop and recommend solutions resulting in increased sales.

Utilized relationships, including partnerships with GE Orthopedics and OEC vendors, to develop and execute growth plans featuring price modelling, promotions, and optimizing operations. Pioneered GE/vendor executive planning reviews, inspecting current processes, gauging strengths and weaknesses, and strategizing next steps. • Spearheaded double-digit expansion for 2nd consecutive year in flat market (19% in 2003 and 33.7% in 2004) for world’s leading provider of capital and financial services to healthcare providers. • Worked closely with home office backroom, field personnel and clients to design and execute a streamlined sales cycle process to increase customer satisfaction and sales.• Developed relationships with all key stakeholders which allowed me to gain trust and quickly implement process improvement.

Showcased financing solutions for equipment and real estate financing, debt refinancing, equity investing, and cash-flow lending programs to CFOs and decision makers at hospital throughout Midwest. Created action plan guide as Core Process Owner on business planning team. • Tactically negotiated and closed $33.4M in financial products and services driving volume 34%. • Mentored and facilitated 28 equipment manufacturers reps to capture $101M in sales with $40M financed by GEHFS.• Boosted financing of medical equipment lines by $12.4M, 45% growth due to penetration into third party sales territory.• Developed and implemented new training program.

Developed marketing/sales programs that targeted capital-intensive market segments which led to $60MM+ in sales and 32% market share of equipment financed through GEHFS. Pre-launch included product positioning, pricing strategy, promotions planning and sales training. Created sales training (PowerPoint, CD's, Web) which drove $55MM of GEHFS's income, 34% top line growth. Named Six Sigma Core Process Owner for webifying front-end sales processes using six sigma approach.

Masters, Business Administration

Bba, Finance