Bullseye Commerce is a brand incubator focused on helping businesses grow their presence on Amazon. It provides various services to help businesses optimize their performance and build their brand, including product selection, pricing optimization, listing optimization, and customer reviews. Bullseye Commerce helps businesses reach their full potential with its expertise in Amazon marketplaces.

Full ownership on planning and executing of a Payment Service Process (PSP) utilizing Cryptocurrencies (B2B2C): defining desired business KPI’s, building product road map, defining backlog stories, matrix management of 2 development teams (total of 10 skilled developers), conceiving creative business and technology solutions for a variety of challenges in the dynamic blockchain environment.▪ Notable Achievements: key position which required working with CEO, COO, R&D, VP product, marketing, and more. Decreasing Risk Level by reducing payment approval time from 15 minutes to 5 seconds (0 Level Confirmation). Major improvement in UX by shortening compliance processes

Full product ownership on P2P messaging application (B2B): Direct manager of 13 employees, working with Scrum methodology, multi-function development team (consisting programmers, QA experts, UX experts, graphic designers, and an additional product manager).▪ Notable Achievements: redesign of the application and website to support Google Materials and Apple guidelines methods, Improved user retention & stickiness rates by more than 350%, and reduced the loss of data.

Sole responsible for the entire lifecycle of products, from idea to launch: product/market research, defining goals and KPI’s, specifications (PRD, GDD), wireframe building, management of employees and suppliers, post production, marketing roadmap, and more.▪ Notable Achievements: with over 10K daily unique users, the product I led became one of the most popular and profitable in its field. It was published on all major platforms (iOS, Android, Amazon, Facebook), and still goes strong to this day.

In Mytopia I was in charge of the client development and the user's overall experience. Working closely with the business and art departments, we have succeed to build one of the most famous online bingo games Bingo Island.

Planning and Execution of 100+ Apps and Games for Android, iOS and other platforms: in charge of the product’s entire lifecycle from inception to post production, managing a team of up to 9 employees, creating road maps and design documents for each development, working with latest development technologies (Unity, Adobe Air, React, Angular, and more), defining KPI’s, A/B Testing, analytics, and more. Notable Achievement: providing service to many known brands (including Fox TV, Nexon, SodaStream, Cambridge University, Kaplan, BabyTV, Keynan-Sheffy, and more); developing independent mobile games. These projects included fund raising of $100K and participating in industry competitions (such as Casual Connect). The games were well received, with over 100K downloads and highly positive reviews.