Executive Director
CurrentLeading a dynamic and ambitious group of winemakers looking to elevate New Jersey fine wine and increase the quality and perception of their state amongst East Coast wines.
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@businessinsider.com
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Danna Shapiro is listed as Expert Strategic Marketing Communications Consultant at The Winemakers Co-op, based in New York, New York, United States. AeroLeads shows a work email signal at businessinsider.com and a matched LinkedIn profile for Danna Shapiro.
Danna Shapiro previously worked as Executive Director at The Winemakers Co-Op and Publisher at The Full S.I.P. (Sustainable Industry Practices). Danna Shapiro holds Diploma, Wines & Spirits from Wset/International Wine Center.
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I am a NYC-based independent consultant, providing strategic marketing communication services with a focus on special events, public relations and luxury brands. I have a passion for sustainability, and I am on a mission to guide clients to walk and talk sustainability in every aspect of their business. After nearly a decade with Kobrand Wines & Spirits; a luxury importer, marketer and distributor working on key brands such as Maison Louis Jadot, Champagne Taittinger and Sassicaia; I started my own consultancy. I have worked with a wide range of clients both inside and outside the alcohol beverage sector, including publishers and associations helping them build and grow signature events that deliver results.Specialties: Extensive expertise crafting relationships, envisioning and executing long and short term strategies, supporting national sales programs, nurturing media relationships, gaining brand exposure to targeted audiences and getting influencer's attention. Knowledge and passion for sustainability - guiding clients to be transparent above all else in their communication. Digital and traditional marketing savvy combined with superior knowledge of the wine, lifestyle and culinary world.
Listed skills include Marketing Communications, Integrated Marketing, Event Management, Marketing Strategy, and 36 others.
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Leading a dynamic and ambitious group of winemakers looking to elevate New Jersey fine wine and increase the quality and perception of their state amongst East Coast wines.
New York, New York, United States
The Full S.I.P. (Sustainable Industry Practices) is a weekly newsletter that rounds up the most relevant sustainable news in the wine world.
NYC
Innovative marketing communications expert with a proven track record fueling successful branding strategies and integrated marketing campaigns in the luxury wine and spirits sector and elsewhere. Combining event marketing, public relations and strategic marketing skills with a keen eye for trends to deliver creative programs with measurable results.. For.
Resident event marketing expert providing counsel to marketing team and executives. Created event-marketing program from conception to completion, building relationships with key partners. Managed large scale sponsorships such as Official Champagne of Screen Actor’s Guild Awards and The Aspen Food & Wine Classic. Achieved hundreds of millions of media.
Formulated yearly brand plan focused on increasing awareness, market share and profitability. Managed all special events and public relations efforts working with internal experts and hiring external support. Directed brand sponsorships such as James Beard Foundation’s Annual Chefs & Champagne and The Tony Awards.
WSET Diploma
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Danna Shapiro works for The Winemakers Co-op.
Danna Shapiro is listed as Expert Strategic Marketing Communications Consultant at The Winemakers Co-op.
AeroLeads has found 1 work email signal at @businessinsider.com for Danna Shapiro at The Winemakers Co-op.
Danna Shapiro is based in New York, New York, United States while working with The Winemakers Co-op.
Danna Shapiro has worked for The Winemakers Co-Op, The Full S.I.P. (Sustainable Industry Practices), Ds Consulting, and Kobrand Corporation.
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Danna Shapiro holds Diploma, Wines & Spirits from Wset/International Wine Center.
Danna Shapiro is listed with skills including Marketing Communications, Integrated Marketing, Event Management, Marketing Strategy, Strategy, Email Marketing, Public Relations, and Marketing.
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