• Assembled and worked hands-on with teams of artists and well-known Broadway and Off-Broadway industry personnel, to implement all set design, lighting, sound, interactive performers, 3D mapping, and many other aspects that go into full production. • Produced 15 pop-up events, ranging from installations in festivals to large-scale NYC events to most recently a holiday market in Union Square. • Worked directly with the Creative Director to execute the vision of all installations. • Worked with fellow Producers and General Manager to create overall budget for production and ran operations of each popup event. • Co-wrote and licensed out script which includes over 40 hours of immersive multi-sensory material.

• Worked alongside the Creative Director to launch over 50 experiential marketing and viral campaigns.• Implemented full branding and marketing plan for each client- including brand positioning, visuals, messaging, marketing strategy, social media content creation and account management.• Managed budget as well as daily operations of Ra-Yon Group and its staff.• Created digital media materials through the use of Adobe Creative Suite.• Worked directly with all clients to create their entire brand’s identity. Projects ranged from book cover design, to luxury hospitality brand development, to jewelry product packaging, launching a men’s clothing company, marketing non-profits, to re-branding a 125 year old retail luxury bag company.

• Managed over 15 accounts on a daily basis and ensured projects were under budget, on schedule, and to the highest level of client satisfaction.• Worked hands on with designers and developers to manifest full execution of vision within a given timeline.• Created print collateral, web content, and digital media through use of graphic design, photography, and video, as well as developed and managed client's digital interactions on all relevant social media platforms.

• Structured organization from inception to complete 501(c)3 non-profit status, as well as worked directly with Executive Director to implement all branding, marketing, and fundraising efforts.• Implemented all the steps necessary to provide Friends of Tsedek the ability to host 20+ interactive fundraising events.• Created quarterly budget, and worked with accountant to manage all organizations books and account for all expenses and donations.• Kept track of all operational aspects to ensure organization’s goals were being met.• Visited all international children centers and worked hands on with the children.• Formed strong strategic partnerships in order to secure targeted following and donors.• Planned and produced a two-week youth-choir tour through New York City, made up of children enrolled in organization- complete with exciting programming for the children and a seven concert event series for adults.• Wrote the full 501(c)3 application for the organization, which was approved 6x faster than the standard time.