Digital Marketer (Remote)
Core Responsibilities:Campaign Management: Spearheaded social media, SMS, and email marketing campaigns, creating persuasive narratives and visually engaging creatives (graphics and videos) tailored to campaign objectives.Landing Pages: Designed and deployed optimized landing pages using platforms like Onpay Solution and WordPress, including e-commerce and WooCommerce integrations.Data Analysis & Reporting: Generated detailed performance reports using Shopify, Google… Show more Core Responsibilities:Campaign Management: Spearheaded social media, SMS, and email marketing campaigns, creating persuasive narratives and visually engaging creatives (graphics and videos) tailored to campaign objectives.Landing Pages: Designed and deployed optimized landing pages using platforms like Onpay Solution and WordPress, including e-commerce and WooCommerce integrations.Data Analysis & Reporting: Generated detailed performance reports using Shopify, Google Sheets, and Looker Studio (Google Data Studio) to deliver actionable insights to clients via daily and weekly updates.Website Development: Built and optimized websites to align with organizational goals, incorporating e-commerce functionality, Learning Management Systems (LMS), automation, and integration for seamless data transfer and notifications.Ad-hoc Projects: Developed product packaging designs, conducted AI research and testing, and integrated WordPress plugins to enhance operational efficiency.Marketing Specialties: Successfully navigated niche markets, including Crowdfunding and Fashion, by tailoring strategies for maximum impact.Key Achievements:Maintained a monthly ROAS of ±5.0 in the fashion niche, consistently driving profitable ad spend.Orchestrated successful product launches and campaigns, achieving strong conversion rates and sales growth.Sustained an average monthly net profit of RM80K with a 3.93 ROAS across 10 clients in the crowdfunding niche.Managed up to 10 clients simultaneously, leveraging multi-channel strategies (Social Media Ads, SMS, Email Marketing) for optimal campaign performance.Built a robust automation system that streamlined data transfers from satellite websites to a central platform, automatically enrolling users into Learning Management System (LMS) courses upon checkout. Show less