I'm a Marketing Strategist and Fractional CMO for community banks and credit unions. I help banks appeal to new (often younger) customers, adapt to new technologies, increase - and prove - the ROI of their marketing budgets, and ultimately, their bottom line.Marketing Tech has made almost anything possible, but it hasn't made it easy yet. (any avid listener of The Bank Marketing Show has heard me say this a bunch!) In fact, segmentation analytics, personalization tools, automation platforms, and Gen AI has made marketing so much more complex in the last few years. This complexity creates endless opportunities for banks to stand out - but also makes it far easier for them to get lost in the shuffle.I've been in marketing technology and analytics for 20+ years, and working with financial institutions since 2018. My sweet spot is institutions with $1-3B in assets who know they need to digitally transform to stay relevant. I can help you get there. DM me, and let's chat.A bit about me:- Nearly 20 years in marketing technology and digital ad tech, working for startups and as a consultant to the Fortune 100- Owner and CEO of 2Novas, a digital marketing agency for community banks, since 2018- Created marketing tech strategies and implemented data analytics and management tech for Morgan Stanley, Citi, Liberty Mutual, AIG, Target, Disney Parks, and more.- Accenture and Microsoft alum- BS in Computer Science from Washington University in St. Louis- MBA in Strategy and Marketing from the NYU Stern School of Business✉️ DM＠Dan@2Novas.com📞314-966-2430