Danny Ferguson

Danny Ferguson Email and Phone Number

Owner and Consultant: Marketing and Strategy Development @ Avondale, PA, US
Avondale, PA, US
Danny Ferguson's Location
Avondale, Pennsylvania, United States, United States
About Danny Ferguson

Agricultural crop protection research, product development, consulting, sales, marketing. Global, regional and country levels.Specialties: Marketing, Strategic Planning, Project Management

Danny Ferguson's Current Company Details
Blue Zephyr, LLC

Blue Zephyr, Llc

Owner and Consultant: Marketing and Strategy Development
Avondale, PA, US
Danny Ferguson Work Experience Details
  • Blue Zephyr, Llc
    Owner And Consultant: Marketing And Strategy Development
    Blue Zephyr, Llc
    Avondale, Pa, Us
  • Blue Zephyr, Llc
    Owner & Consultant: Marketing & Strategy Development
    Blue Zephyr, Llc Jan 2012 - Present
    Project engagements, 2012-present:* Review country crop protection product launch plans and provide training for same in Asia (China, ASEAN, ANZ, India).* Construct and deliver knowledge and skill building content for crop protection marketing leaders of Europe, Mideast, and Africa. * Design and implement three project areas for a new technology crop protection start-up company: 1) market assessments (local, regional, global), 2) new product launch process, 3) five-year plan support.* Design & implement marketing competency training for crop protection employees in North America and Europe/Mideast/Africa (two projects); emphasis on market assessment, segmentation, value propositions, pricing and product launches.* Design and implement process for completing five-year strategic & tactical plans in the crop protection industry (three projects): global insect control, global seed treatment (design), North America disease control (design).* Design & implement one-week marketing training for Six Sigma Black Belt candidates engaged (five events over four years).* Design optimum new discovery product launch process; crop protection products (three projects) and bio fuels enzyme/fermentation products.* Consult on optimizing a process of differential management for a crop protection client.* Design portfolio marketing process as an alternative to product marketing.* Define agricultural input industry needs to service suppliers.* Design of marketing commercialization process for new discovery crop protection offerings.* Price improvement projects in a bioscience business regarding four areas: strategy, price setting process, policy/transaction process and net price monitoring process.* Business model design and marketing strategy for new innovation irrigation product for commercial agriculture.* Test peer group support and learning offering for owners/GMs of fruit & veg operations. * Design and deliver the use of Lean Six Sigma in agricultural production.
  • Dupont Crop Protection
    Retired
    Dupont Crop Protection Jan 2012 - Jan 2012
  • Dupont
    Six Sigma Master Black Belt (Crop Protection)
    Dupont Jan 2011 - Dec 2011
    Wilmington, De, Us
    Asia Six Sigma leader of 12 Black Belts, implementing about 80 BB/GB projects (approximately $5 million in PTOI benefits). Lead for four global marketing and strategy development projects. Initiated, completed the project "Improved Process for Constructing a Country Strategic Plan"
  • Dupont
    Director - Marketing & Strategic Planning, Asia Pacific
    Dupont Jun 2008 - Jan 2011
    Wilmington, De, Us
    Responsible for all marketing strategy in alignment with global business. Primary focus on marketing & sales activities with connection to R&D, support functions and external relations. Sales US $400+million/year. Scope was all Asian countries defined by the boudaries of India west, Japan/Philippines east, Korea north through New Zealand south. * Lead initiatives to improve marketing role in country teams and marketing competency of individuals. * Lead development of regional strategic plan * Lead region-wide planning & implementation of new product launches * Asia lead for new business development in conjunction with global director & effort * Strategic leadership team member driving optimum resource allocation, people development and monitoring/implementation of business in progress.
  • Dupont
    Six Sigma Master Black Belt, Global Marketing (Crop Protection)
    Dupont Aug 2005 - May 2008
    Wilmington, De, Us
    Member of global business team, insect control; lead for global marketing launch of Rynaxypyr(r), which reached over $1B annual sales; received DuPont Corporate Marketing Excellence award.Projects: • Net price monitoring (global) • Country marketing process (Spain) • Product price setting process (India) • Marketing roles definition, optimization (global, regional, country)
  • Dupont
    Global Solutions Manager - Crop Protection / Engineering Polymers
    Dupont Sep 2001 - Aug 2005
    Wilmington, De, Us
    Developed strategy for specialty crops business laterally (outside of crop protection products); explored and tested opportunities in branded produce and innovative irrigation materials/systems.
  • Dupont
    Global E-Business Manager ( Crop Protection)
    Dupont Mar 2000 - Sep 2001
    Wilmington, De, Us
    Developed e-business strategy, scouted opportunities for lateral growth.
  • Dupont
    Business Manager, South Asia
    Dupont 1997 - 2000
    Wilmington, De, Us
    Part of team setting up organization for direct marketing business model in India/South Asia; covered Pakistan for Crop Protection and served on board of directors for DuPont corporate joint venture; this Business Unit also included Sri Lanka, Bangladesh, Nepal, Bhutan.
  • Dupont
    Various Sales, R&D, Marketing
    Dupont Aug 1979 - Jan 1997
    Wilmington, De, Us
    Sales Rep Southern Calif 1979-1982 (San Juan Capistrano, CA)Development Rep So Calif, Ariz 1982-1983 (Escondido, CA)Development Rep So Idaho, Utah, Nevada, E Oregon 1983-1985 (Twin Falls, ID)Global Product Development Manager 1985-1987 (Wilmingon, DE)US Product Manager 1987-1989 (Wilmington, DE)Sales Manager 1989-1991 (Baton Rouge, LA)US Marketing Manager, Cereals and Marketing Services 1991-1995 (Wilmington, DE)Global Marketing Project Manager 1995-1996 (Wilmington, DE)
  • San Antonio Orchards And Corona Foothill Lemon Companies
    Farm Manager And Pest Control Manager
    San Antonio Orchards And Corona Foothill Lemon Companies Mar 1978 - Jul 1979
    Manage citrus and avocado orchards; emphasis on pest management (Corona Foothil). San Antonio: 500 acres; Corona Foothill: 3,000 acres.
  • Sunkist Growers
    Entomologist
    Sunkist Growers Jun 1975 - Mar 1978
    Ca, Us
    Prepared pest management programs for citrus growers in Southern California and Arizona, checked specific fields and made recommendations; full Pest Control Advisor certifications for California and Arizona; authored numerous articles for Sunkist newsletter on citrus Integrated Pest Management.
  • University Of California, Riverside
    Staff Research Associate, Entomology Dept
    University Of California, Riverside Jun 1974 - Jun 1975
    Riverside, Ca, Us
    Basic research on toxicity of agricultural chemicals on honey bees, integrated pest management of citrus lepidopteran pests.
  • United States Marine Corps
    Corporal
    United States Marine Corps Jun 1967 - Mar 1971
    Washington, Dc, Us
    Training: Motor Vehicle Operator; Vietnamese Language11th Engineer Btn (Combat), 3rd Marine Div - Vietnam March 1968-April 1969MABS 56, MAG 56, 3rd Marine Airwing (Helicopters) - Santa Ana, CA May 1969-March 1971

Danny Ferguson Skills

Customer Insight Marketing Strategy Strategy Development Six Sigma Strategic Planning Product Development Crop Protection Agriculture Market Development Market Research Segmentation Business Strategy International Business Pricing Competitive Analysis Market Analysis Coaching Marketing Management New Business Development Business Planning Strategic Thinking Product Management Leadership Project Management Strategy Entomology Cross Functional Team Leadership Agribusiness Management Agrochemicals Crop R&d Lifesciences Agronomy Value Chain Analysis Pricing Strategy Corn Farms Vegetables Sustainable Agriculture Plant Pathology Biofuels Supply Chain Management P&l Management Key Account Management Supply Chain Business Strategy Design International Business Experience Product Launch Product Marketing

Danny Ferguson Education Details

  • University Of California, Riverside
    University Of California, Riverside
    Integrated Pest Management
  • California State Polytechnic University-Pomona
    California State Polytechnic University-Pomona
    Agricultural Biology/Economic Entomology

Frequently Asked Questions about Danny Ferguson

What company does Danny Ferguson work for?

Danny Ferguson works for Blue Zephyr, Llc

What is Danny Ferguson's role at the current company?

Danny Ferguson's current role is Owner and Consultant: Marketing and Strategy Development.

What is Danny Ferguson's email address?

Danny Ferguson's email address is da****@****ont.com

What is Danny Ferguson's direct phone number?

Danny Ferguson's direct phone number is +133640*****

What schools did Danny Ferguson attend?

Danny Ferguson attended University Of California, Riverside, California State Polytechnic University-Pomona.

What are some of Danny Ferguson's interests?

Danny Ferguson has interest in Home Brewing (Award Winning Ipa), Cooking, Professional Grandfather, Sailing (Chesapeake Bay), Cycling (Road And A Little Off Road).

What skills is Danny Ferguson known for?

Danny Ferguson has skills like Customer Insight, Marketing Strategy, Strategy Development, Six Sigma, Strategic Planning, Product Development, Crop Protection, Agriculture, Market Development, Market Research, Segmentation, Business Strategy.

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