Danny Sherrard Email & Phone Number

Dublin, County Dublin, Ireland

County Dublin, Ireland

At Dealer Marketing, the motor industry is our passion and helping dealers and distributors increase sales and profitability is our number 1 goal.PPC Account Manager managing 20+ accounts with varying budgets and bidding strategies. Utilising Google Analytics and conversion rate optimisation (landing pages, keywords, ad copy) to produce high quality leads. I also manage paid campaigns across Facebook for 20+ clients in the automotive sector. Utilising the latest in Ads manager tools, I generate leads through Web traffic, customer data capture, mobile calls etc.

Ireland

Dublin, Leinster, Ireland

As a small but growing marketing team in a fast paced SAAS start-up, I have complete ownership on a wide range of activities from all Social Channel scheduling, monitoring & reporting, market research and keyword planning for PPC to content creation based on user personas and buyers journey.Key Duties & Responsibilities:• Social Media Marketing: Creating and implementing Glofox’s social media strategy across all platforms.• Copywriting and scheduling of social media messages in an organised, timely manner using Hubspot Marketing Software with conversion rate optimisation at the core.• Reporting on KPIs: Using Hubspot reporting, Google Analytics and Social Analytics to pull together key insights and subsequently make data driven marketing decisions.• Content Creation: Creating Blog/Video Content based on targeted research, keyword analysis.• Influencer Marketing Research, Reporting and Planning.• PPC Advertising: Strategy Formulation, implementations, Keyword Research and reporting for PPC.

County Dublin, Ireland

My areas of expertise included Web Development, Content Management, Digital Marketing, Social Media Marketing, and Search Engine Optimisation. Worked regularly with Photoshop and Google Adwords, Canva, Google Webmaster Tools and Wordpress.Key Duties & Responsibilities:• Set up Growth Hacking to streamline business and provide platform for ideas generation.• Content creation across Facebook, Twitter & LinkedIn. • Content Strategy. Timing, platforms and calendars plus user profiling.• Provide SEO Audits & provide recommendations. Implemented changes for organic growth.• Wordpress Maintenance from writing HTML to perfecting Meta Titles, Descriptions & Tags.• Provided information about site and individual pages using structured data for SERP improvement.

• Scheduling Team workflows.• Monitoring Quality & Performance.• Providing Technical Support.• Training & Mentoring.• Provision of MI.• Data Entry. Daily management of ICM & BTS broadcast traffic database.

Providing redesign of local restaurant’s website incorporating E-Commerce function. A role that primarily required the management of key digital marketing areas such as content development and website optimisation, search engine marketing and social media management. New E-Commerce function generated significant increase in revenue.Key Duties & Responsibilities:• Provide basic CMS training for staff.• Social Media Marketing campaigns. Implementation and training of Social Media Tools.• Provide Digital Marketing Plan with goal of customer acquisition.• Manage SEO activities, analysing results and driving future gains• Provide Google Analytics reports tracking E-Commerce goals & conversions.• Setting Analytical Goals & updating with monthly reports.• Working with monthly budget and planning out targets for business marketing goals.• Carrying out market research and customer surveys to assess demand, brand positioning and awareness. • Content Writing writing with goal of Customer Acquisition

County Dublin, Ireland

As a trainee in Nutritics, an Irish based Start-up Company; I received training and mentoring from the Digital Marketer and assisted in daily tasks.As trainee my tasks included:Monitoring Google Analytics and draft monthly reports.Monitoring Hotjar and report user interaction. Provide UX feedback.Liaise with UX designer to improve user interaction.Develop new and monitor existing campaigns monthly in Google AdWords.Developed skills in Copywriting & use of landing pages.Created content for generating inbound leads to the website

Online

• Adhere to Scope document agreed upon with client & adjust accordingly.• Provide Digital Marketing Plan with goal of customer acquisition using specific content writing.• Campaign planning in line with product and brand objectives.• Designing, implementing and facilitating marketing campaigns across all regions and target markets in order to drive sales and create awareness. • Controlling costs in line with objectives, including measurement of campaign. • Provide Google Analytics reports to target required metrics.• Provide Onboarding documents in Wordpress, Hootsuite & MailChimp for Client

Clontarf

Project Manager for start up venture in Live Streaming Productions. As project manager my tasks included:• Setting up the graphics interface for the event.• Equipment inventory management.• Compiling the running order of the event.• Assigning tasks to each team member.• Live directing of the event.• Post-Production editing.Sample video below:

Dublin 2

As a Transmission Controller and my responsibilities included: • Reviewing playlists to ensure no on air anomalies. • Recording & reviewing material from Satellite • Managing Multiple Channel Material, Commercial Content and programs that were produced both locally & internationally, working across multiple time/language zones.

Dublin

Administration Assistant (6 month Contract)During my time in EGG, a post-production editing company I worked as and administration assistant and my duties included:• Taking bookings from clients via telephone calls and emails• Scheduling editing suite bookings• Attended weekly meetings and took minutes• Performed Offline edit tasks. Digitizing of material, organising folders.

Bachelor’S Degree, Digital Technology, Design & Innovation

UX & Responsive Design Computational Thinking Agile & Technical Project Management Leadership & Management Digital Product Management &.

Bachelor'S Degree, Cinematography & Film/Video Production, 2.1

Production Skill Specialisation European Cinema Television Theory Irish Film & Television Broadcasting Culture Media Law, Regulation &.

Certificate, European Computer Driving License, Ecdl

Microsoft Office Suite

Leaving Certificate