Danny Blackburn
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Danny Blackburn Email & Phone Number

Chief Strategy Officer at KINESSO UK&I | GB Age Group Triathlete | 93% Club Member | Enthusiast at KINESSO UK&I (formerly Reprise Digital UK)
Location: Leeds, England, United Kingdom 11 work roles 1 school
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Role
Chief Strategy Officer at KINESSO UK&I | GB Age Group Triathlete | 93% Club Member | Enthusiast
Location
Leeds, England, United Kingdom

Who is Danny Blackburn? Overview

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Quick answer

Danny Blackburn is listed as Chief Strategy Officer at KINESSO UK&I | GB Age Group Triathlete | 93% Club Member | Enthusiast at KINESSO UK&I (formerly Reprise Digital UK), based in Leeds, England, United Kingdom. AeroLeads shows a matched LinkedIn profile for Danny Blackburn.

Danny Blackburn previously worked as Chief Strategy Officer UK at Kinesso Uk&I (Formerly Reprise Digital Uk) and Content Director, UK at Kinesso Uk&I (Formerly Reprise Digital Uk). Danny Blackburn holds Bsc (1:1), Psychology And Anthropology from University Of Hull.

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Email format at KINESSO UK&I (formerly Reprise Digital UK)

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KINESSO UK&I (formerly Reprise Digital UK)

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Profile bio

About Danny Blackburn

I'm passionate about developing dynamic marketing solutions that are built around real human beings.A former journalist, I'm now helping some of the world's biggest brands use digital content - in all its forms - to reach, engage and convert their audiences. The Complete Content framework I've developed for Stickyeyes and the wider Reprise network gives brands an holistic and integrated approach to marketing strategy, communications, OESP channels and media, giving internal and agency teams a shared understanding of how content can be used to drive business performance.With extensive strategic, creative and operational experience on a global level, I regularly lead (and win) major pitches to global brands and speak at major conferences. I've led large multidisciplinary teams, successfully managed multi-million pound budgets. I've personally run some of the biggest and most successful social media accounts in the UK and I've delivered award-winning creative projects for a wide range of clients across different sectors.I'm a strategic thinker, a creative collaborator, and an energetic doer of stuff that makes a difference.I am an enthusiast.

Current workplace

Danny Blackburn's current company

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KINESSO UK&I (formerly Reprise Digital UK)
Kinesso Uk&I (Formerly Reprise Digital Uk)
Chief Strategy Officer at KINESSO UK&I | GB Age Group Triathlete | 93% Club Member | Enthusiast
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11 roles

Danny Blackburn work experience

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Content Director

Leeds, West Yorkshire, Gb

As Content Director at Reprise/IPG Mediabrands agency Stickyeyes I'm currently leading the development of our world-class performance-focused content strategy proposition. I've been responsible for developing a data-led, customer-centric approach which uses content in all its forms to give consumers exactly what they want and need in all the moments that matter. My American Road Trip campaign for Hertz (see below) won a 2017 Drum Content Award. Clients include Etihad Airways, LG, Arla Foods, Lloyds Banking Group and many, many more.

Feb 2015 - Apr 2021

Head Of Content

Leeds, West Yorkshire, Gb

Creative and strategic responsibility for IMP Media's digital content operation, working on a range of projects including personally running all of Asda's sector-leading social media accounts, EE's social intranet 'Splash' and 'Rendezvous', a private social network for the 10,000 Tour Makers at the Tour de France.Key achievements:- Achieved sector-leading engagement levels for Asda's Facebook page - generating more engagements that Tesco, Sainsbury's, Morrisons and Waitrose combined. Created most engaged-with Facebook posts in the UK in Jan, Mar and Jul 2013 (Source: Socialbakers). Grew @asda's Twitter follower base by 700%.- Developed and executed content strategy for Rendezvous, delivering 80% engagement levels and 1.7m page views over six weeks.

Jun 2012 - Feb 2015

Editor, Digital Production

London, Gb

Leading the Press Association's digital content teams covering news, sport, entertainment and business, including bespoke content services for corporate customers; P&L ownership of multi-million pound budget; responsible for social media strategy; developing and growing live blogging services for media and corporate customers.

Jun 2011 - Jun 2012

Northern Editor

London, Gb

Leading digital news and editorial operations across the north of England; implementing new digital-focused workflows and systems

May 2009 - Jun 2011

Operations Manager (Digital Production)

London, Gb

Operational management of digital news production unit producing multimedia content for high-profile clients including MSN UK, Yahoo! and Virgin Media

Oct 2007 - May 2009

Assistant News Editor

Shropshire Star
May 2004 - Mar 2006

Reporter

Shropshire Star
Feb 2002 - May 2004
1 education record

Danny Blackburn education

  • University Of Hull
    University Of Hull
    Psychology And Anthropology
FAQ

Frequently asked questions about Danny Blackburn

Quick answers generated from the profile data available on this page.

What company does Danny Blackburn work for?

Danny Blackburn works for KINESSO UK&I (formerly Reprise Digital UK).

What is Danny Blackburn's role at KINESSO UK&I (formerly Reprise Digital UK)?

Danny Blackburn is listed as Chief Strategy Officer at KINESSO UK&I | GB Age Group Triathlete | 93% Club Member | Enthusiast at KINESSO UK&I (formerly Reprise Digital UK).

Where is Danny Blackburn based?

Danny Blackburn is based in Leeds, England, United Kingdom while working with KINESSO UK&I (formerly Reprise Digital UK).

What companies has Danny Blackburn worked for?

Danny Blackburn has worked for Kinesso Uk&I (Formerly Reprise Digital Uk), Stickyeyes, Imp Media, Press Association, and Shropshire Star.

How can I contact Danny Blackburn?

You can use AeroLeads to view verified contact signals for Danny Blackburn at KINESSO UK&I (formerly Reprise Digital UK), including work email, phone, and LinkedIn data when available.

What schools did Danny Blackburn attend?

Danny Blackburn holds Bsc (1:1), Psychology And Anthropology from University Of Hull.

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