Danny Mansfield Email & Phone Number

Responsible for the team selling brand partnerships across ESI’s portfolio of live events featuring The Evening Standard Theatre, Film and Business Awards, Progress 1000 and Young Progress Makers, as well as bespoke events for clients including editorial debates, seminars and experiential brand activations. Recent partners include HSBC, Citi, Syngenta, The.

My team ran over 200 promotions each year, all with cross-platform exposure including a mixture of print, digital, email, outdoor, television and social media. Part of the wider ESI Media Partnership Department, we used promotions as a creative solution for advertisers, providing the most effective response to a brief based on the client’s objective. This.

• I was a responsible for creating a brand-new revenue stream based on the Evening Standard's own loyalty-driving promotions by encouraging clients, PR and media agencies to use co-branded promotional space to reach and.
• Creating and selling bespoke, interactive, revenue generating promotions.
• Selling point-of-sale sampling opportunities.
• Budgeting, sales and team management.
• Writing copy for promotions in different sectors including sport, technology, food and drink, theatre, film, motors, travel, fashion, property and finance.
• Marketing the promotions using in-house and external media, including outdoor, online and radio, as well as press.