I provide strategic counsel on developing best-in-class marketing and advocacy programs across paid, earned and owned media platforms for rare disease companies and patient organizations. I am a strong advocate for rare and geneticl disease patients and families, and clients can leverage my success in communications and marketing to help them increase patient awareness, attract clinical trial participants and develop deeper connections with families.

I lead the MEPAN Foundation, which works to advance collaborative research that will improve the quality of life for people with MEPAN Syndrome and related disorders. We are currently supporting active projects in:- small molecule drug repurposing with Perlara to address MEPAN symptoms- developing an AAV gene therapy at the University of Florida that may correct the underlying gene dysfunction associated with MEPAN Syndrome

Served as a Patient Ambassador for Illumina's Rare and Undiagnosed Genetic Disease business group, helping to increase awareness for the importance of early detection of rare disease through genetic testing. The mission is to educate and motivate patients, parents, healthcare providers and insurance carriers by sharing our journey with MEPAN Syndrome and the importance of a rare disease diagnosis.

Advised emerging technology clients on media relations, messaging, and social media marketing. Developed a wide range of marketing communications, including contributed articles, press releases and social media content.

- Developed and implemented strategic communications programs to drive visibility and awareness for Enphase products and services. - Led media strategy and drove integrating messaging across all media channels to create new momentum for the company as a leader in energy management.- Directed content production for paid, earned, and owned channels, including the Enphase website, blog, social media, press releases, bylined articles, and customer success stories.- Worked closely with product managers, product marketing, and regional PR teams to develop and refine corporate and product messaging.- Revitalized industry analyst relations process, expanding awareness and enhancing perception of Enphase products.- Enhanced social media function to improve responsiveness to customer service inquiries.

Counseled clients on media relations, messaging, social media, and content development.

Designed and led public relations, internal communications, and social media programs for the third largest provider of online auto insurance quotes in the U.S. Managed a team of seven with three direct reports and matrix responsibility for seven Customer Service Representatives. Inspired creative strategies to ensure effective communications across a variety of paid, earned, and owned media platforms. Led community outreach and executive communications.- Secured top-tier media coverage for Esurance, including: The Wall Street Journal, BuzzFeed, USA Today, Fox Business, Dow Jones, CNBC, Bloomberg Businessweek, Fox & Friends, and in many other regional publications and insurance, technology, and advertising verticals.- Managed communications for #EsuranceSave30 Super Bowl campaign, which created 2.7 billion social impressions and generated widespread media coverage in over 200 outlets, including AP, CNN, Mashable, ABC News, Business Insider, CBS, Time, and Advertising Age. - Achieved substantial increase in traffic to the Esurance website, blog and social media properties through content strategy optimization across Facebook, Twitter,YouTube, and Google Plus.- Garnered seven notable industry awards for PR and social media excellence, and 12 others for the broader company, helping to reinforce the company’s brand growth and visibility with consumers.

Led strategic communications and media efforts for global technology brands including Hewlett-Packard, Intel, Microsoft, and others; encompassed B2B media relations, global product launches, corporate reputation, CSR, and issues management. Managed associated messaging, counseled company spokespersons, and facilitated coalition-building and collaboration with partners. Constructed multifaceted communications programs through effective partnering with cross-functional outside agencies and contractors.- Demonstrated strong leadership and effectiveness in providing air cover for the HP enterprise server and open source teams in an effort to maintain market share and credibility in a highly competitive space, competing with IBM, Dell, and Sun Microsystems.- Successfully managed communications for nearly a dozen acquisitions by HP Storage and OpenView business units, including: PolyServe, Outerbay Technologies, Peregrine Systems, AppIQ, TruLogica, Novadigm, Consera, Persist Technologies, and Talking Blocks.- Earned fast track promotions three times in less than six years, from Associate to Director.

Managed media/analyst relations and executive communications programs for Sun Microsystems, EarthLink and several early-stage growth technology companies.