Danny Vu Email & Phone Number

Hanoi, Thành Phố Hà Nội, Vietnam

Being in charge of developing understanding of customer service and providing assistance via Fintech, Martech (Smartone, Smarttrade Apps) to both registered representatives, investment advisors and retail clients related to VPS policies, products, and trading procedures that includes: Financial Consultancy, Stock exchange Transaction, Financial Services, Payment Gateway, M & A…Implementing automation marketing and communication projects in support of key in support of the VPS's key strategic initiatives and business goals in addition to day-to-day support of brand awareness, client acquisition, client and employee engagement.Monitoring day-to-day execution and project management for priority marketing campaigns, supporting a variety of investment solutions and vehicles regarding to: stocks, bonds, mutual funds, UITs, and options via digital platform FB, Google Adwords, Linkedin, Zalo..Making plans and execute all aspects of VPS’s digital and advertising program: content, corporate marketing, visual design, communications, digital, events, PR and philanthropy… which includes coordination of creative deliverables, ads messaging, audience list management and reporting across multiple platforms as well as social listening to surface VPS’s-relevant discussions and to identify potential influencers whom VPS should engageCoordinating with IT and Product Dev to enrich CRM and Salesforce DB, User experience (UX) as well as initially build up the AI prediction system’s stock exchange.Eliminating the risk of PR and Communication crisis as well as build on all VPS’s brandname nationwide

Hanoi, Thành Phố Hà Nội, Vietnam

Developing and implementing of the Japanese Brand strategy for Menard Japan in Vietnam as well as product and portfolio plans, product positioning, promotion and pricing for Franchise brandname Developing the marketing strategy for new and existing cosmetics productsWorking closely with the company’s Sales team; enabling them to meet their commercial objectives by providing them with appropriate tools, materials as well as monitoring budgets and finance, including expenditures, research and development appropriations, return-on-investment and profit-loss projections.Organizing company conferences, trade shows, and major events as well as KOLs and Micro KOLs, Celeb, TVC channelGuiding the day to day activities of the marketing team as well as identifying trends and insights, and optimize spend and performance based on the insightsEnsuring that the marketing objectives are implemented by the marketing team.Planning and executing all digital marketing, including SEO/SEM, marketing database, email, social media, PR and display advertising campaigns as well as building and maintaining social media presenceOwn Hubspot CRM and marketing tool and develop best practices for sales and marketing teamsUndertake continuous analysis of competitive environment and consumer trends

Vietnam

-Managing all marketing for the company and activities within the digital marketing department: Web Analytics and Reporting, Influencer marketing, Content Marketing Strategy, Social Media Marketing (SMM), Content Marketing Strategy-Improving ranking (Search Engine Optimization (SEO)) on the search results in all search engines: Google, Facebooks, Bing... as well as maintain and boost Kangaroo' trademarks over Vietnamese territory as well as ASEAN-Being in charge of boosting the Kangaroo Group’s Band name, Trade mark, main key products in ASEAN especially in 4 rep offices: Myanmar, Lao, Cambodia, China and Indonesia via digital channels-Being in charge of paid Search Marketing provided by the search engines – Google AdWords (PPC, CPC, CPM) GDN, Cococ, Bing Network, Facebook (Including Instagram), OTT (Line, Viber, Skype, Zalo),Email Marketing and Marketing Affiliates, Youtube & Video Marketing.-Working closely with the Vietnamese online media to creating the trend for Kangaroo Group Products as well as removing all negative suggestions created by Search Engines.-Build up all set of keywords for all Digital marketing campaigns including: SEO, SMO, SEM, and PPC for each of market segments.-Developing the digital re-marketing strategy for the company in line with offline marketing objectives.-Co-ordinating online marketing campaigns with offline sales activities.-Overseeing the company’s digital marketing budget for each of periods and campaign (re-banding product, new product activation) basing on the sales revenue recorded by ERP and DMS.-Creation and publication of all online marketing materials in line with marketing plans.-Planning and implementing online promotional campaigns with the GT, MT

-Overseeing activating new Chinese mobile brand name in Vietnam-Managing all marketing for the company and activities within the marketing department.-Deploying the (Manufacturing Resources Planning) ERP as well as Distributor Management System (DMS)-Monitoring the offline and online marketing strategy as well as the budget for the company in line with company objectives.-Being in charge of the Digital marketing paid Ads: GDN, FB Marketing, OTT, SMS Branding, Email Marketing…-Review and reporting marketing campaigns with sales activities to HO-Tracking creation and publication of all marketing materials in line with marketing plans.-Planning and implementing promotional campaigns as well as measuring results-Overall responsibility for brand management and corporate identity-Monitor and report on effectiveness of marketing communications (mainly on online channel)-Creating a wide range of different marketing materials.-Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.-Analyzing potential strategic partner relationships for company marketing.

London, United Kingdom

-Creation, ownership and on-going measurement of a digital marketing strategy across all of the company’s digital channels: web, Facebook, Twitter, LinkedIn, blogs, Pinterest and any others that deem fit to investigate. Developing sales strategies and setting sales targets-Digital campaign management that will be running our digital global campaigns: retargeting, dynamic retargeting, AdWords, programmatic, A/B testing, attributional modelling, etc. Be active across the business sharing best practice, as this isn’t the only digital role in the group. Compiling and analyzing sales figures-Working with the Global Content Manager on the creation of content which is in the correct format to work on digital channels - be able to guide the Global Content Manager on what works best by channel-Collecting customer feedback and online market research-Bringing everything new and exciting in the digital world into the company’s business, without falling victim to the latest fad.-Keeping up to date with online products and competitors.-Identifying the online key drivers of the business and constructively challenging and influencing the key stakeholders-Setting up and report against online promotional activity to support future planning decisions-Proactively identifying, appraising & recommending online business opportunities-Translating group forecasts into operational headcount requirements, and clearly communicating and report against these forecasts-Working closely with business areas to create and managing new and existing communities and networks.-Analysis and manipulation of financial and non-financial data with a production and international operations focus

Vietnam

-On behalf of Vietnam Airlines at Noi Bai Airport, inform the final decision on all ground handling, technical services, luggage, cargo as well as passengers in accordance with Vietnam Airlines and IATA regulations.-Supervising all services provided with other Ground Handling Units at Noibai Airport such as: Catering, Oil, Load control to make sure that all services are working under VNA regulations and trade marks-Organizing passenger information, making announcements, and working with passengers needing special attention or those waiting for standby tickets or upgrades-Coordinating with other Reps to deal with extraordinary cases, luggage, transfer and transit passengers.-Using ABACUS, SITA, DCS… systems to control and communicate with other Reps-Keeping VNA Headquarter promptly and fully aware of all problems or unusual matters of significance.-Working with Northern Airport Authorities to review and demand all facilities relating to the VNA flights.-Making daily reports on the punctuality and conformances of all units relating to the flights such -Listening, apologizing with empathy, finding a solution and following through when resolving guest problems-Making payment all expenses about marketing and sales activities. -Other tasks from Board of Management

Vietnam

-Cooperating experts to set up the project’ training and implementation documents -Being in charge of keep frequent liaison with the Vietnam Youth Union and other authorities to clear all administrative procedures. -Estimating the financial budget for each of periods of the project-Recruiting YSP’s staffs, allocating human resources to implement the target-Monitoring and making reports on the process of the project to the regional director-Working with mass media and other suppliers: VTV, Newspapers…

Master’S Degree, International Finance And Business Management, Good

Activities and Societies: ENGLISH ELOQUENCE CONTEST “THE PIONEERS” Topic: “Vietnam in the relations of international economics” Doing.

Master’S Degree, International Business/Trade/Commerce, Good

Bachelor’S Degree, International Business/Trade/Commerce, Merit

Activities and Societies: PLAN INTERNATIONAL ORGANIZATION- Sponsoring for Vietnamese children - Sponsor Parents from EU