Dan Ouellette Email and Phone Number
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With over 5 years of experience as the Director of SEO at Fidelity Investments, I lead the SEO/Enterprise SEO program and the SEO Center of Excellence across the organization. My mission is to develop and execute SEO roadmaps that drive organic traffic, conversions, and revenue for Fidelity's digital products and services.As a BrightEdge Certified Professional and a previous Scrum Product Owner, I have a strong background in SEO content, technical SEO, vendor management, and agile methodologies. I also lead SEO training efforts for 9 content teams and search team members, teaching them SEO best practices, Fidelity SEO methodology, and keyword research. Additionally, I have expertise in Enterprise SEO, Angular SEO, and headless CMS best practices, which I leverage to implement scaled upgrades to site templates, schema markup, navigation, and information architecture. I have received multiple awards and recognition for my SEO contributions, including two Fidelity Excellence in Action awards and an Edgie Award Finalist nomination.
Fidelity Investments
View- Website:
- fidelity.com
- Employees:
- 10
- Company email:
- Johrenk7@gmail.com
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Director Of Seo/Enterprise Seo CoeFidelity Investments Jan 2019 - PresentBoston, Ma, Us- Lead the SEO/Enterprise SEO program/SEO Center of Excellence (COE) across Fidelity- Responsible for development & execution of SEO roadmaps- Lead SEO training efforts for 9 content teams as well as search team members [keyword research + SEO best practices, Fidelity SEO methodology]- Lead Enterprise SEO efforts including scaled upgrades to site templates, schema markup, navigation/IA - Manage SEO content & technical SEO vendors -Agile methodologies [JIRA, backlog grooming, sprint planning, Certified Scrum Product Owner]- Vendor management related to SEO activities- Developed Angular SEO standards & headless CMS best practices- 2x winner of the Fidelity Excellence in Action award for outstanding accomplishments
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Senior Seo Consultant | Specialist MasterDeloitte Digital Oct 2017 - May 2018Usa, Us- Stood up and led the newly created SEO Practice for Deloitte- Dedicated SEO management consultant for Certainteed brand (Saint-Gobain) -
Digital Product Owner, SeoLiberty Mutual Insurance Oct 2016 - Oct 2017Boston, Ma, Us- Agile Scrum Product Owner within a team of a team of 7 for the SEO program providing the product vision - Manage and prioritize backlog, sprint planning, manage sprint reviews - Collaborate with other digital channels - paid search, social media, PR, local- Work closely with stakeholders understanding & communicating efforts to completion -
Senior Seo | Digital Experience TeamLiberty Mutual Insurance Jun 2015 - Oct 2016Boston, Ma, UsMember of the Digital Experience team which optimizes the LibertyMutual.com site.Duties include:- Keyword research, optimization, site diagnostics, site analysis, competitive insights- Monthly reporting and analysis for PI eCommerce- Local SEO | Search activities for all Liberty Mutual branch offices nationwide- Work across teams (PR, Social Media, Mobile) & LOBs (Commercial & Global) providing SEO guidance & training
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Global Seo | Digital Marketing Manager | ContentKaspersky Lab Apr 2013 - Nov 2014Stadtkreis 1 Altstadt, Zurich, ChPart of the Global SEO team that optimized US and Global sites Activities include: Content strategy, SEO roadmap, SEO best practices, and training- Manage Kaspersky's Global Internet resource center including content strategy, development, conversion optimization- SEO | Social SEO content best practices - Keyword research for B2C & B2B teams for content marketing & landing pages- Manage the content editorial calendar including product & campaign support content, deadlines -
Dir. Digital Product Management, SeoCatalyst Jun 2012 - May 2013Boston, Massachusetts, UsManagement of innovative SEO and SEM digital product offerings at Catalyst/GroupM Activities included:- Digital Product Portfolio included: SEO, SEM, Local Search, Global Search, App Store Optimization, Digital Asset Optimization, E- Commerce Search, Mobile Search, Social SEO/SMO, Hispanic Search, Content Marketing -
Director Of Seo OperationsCatalyst Jun 2008 - Jun 2012Boston, Massachusetts, UsResponsible for the agency SEO Program including training, client calls, campaign plan development, budgeting,
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Search Marketing Project Mgr/Seo LeadCatalyst Jun 2006 - Jun 2008Boston, Massachusetts, Us- Managed search marketing campaigns for variety of clients including major clients
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Search Marketing Specialist/Algo Search AnalystIprospect 2005 - 2006London, GbManaged SEM campaigns for variety of Fortune 1000 clients, lead weekly client status meetings, provided search campaign recommendations -
Web Implementation SpecialistHealthgate 2000 - 2002 -
Project Manager/Job Captain - ArchitectureWarren Freedenfeld & Associates 1996 - 1999
Dan Ouellette Skills
Dan Ouellette Education Details
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University Of California, Berkeley, Haas School Of BusinessProduct Management -
Clark UniversityWeb Application Development
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Boston Architectural CollegeArchitecture
Frequently Asked Questions about Dan Ouellette
What company does Dan Ouellette work for?
Dan Ouellette works for Fidelity Investments
What is Dan Ouellette's role at the current company?
Dan Ouellette's current role is SEO Director @ Fidelity | Enterprise SEO, Technical SEO, Agile, Content, and SEO Training.
What is Dan Ouellette's email address?
Dan Ouellette's email address is d.****@****ail.com
What is Dan Ouellette's direct phone number?
Dan Ouellette's direct phone number is +130244*****
What schools did Dan Ouellette attend?
Dan Ouellette attended University Of California, Berkeley, Haas School Of Business, Clark University, Boston Architectural College.
What are some of Dan Ouellette's interests?
Dan Ouellette has interest in Blues Harp, Chefery, Motorcycle Travels, Shotokan Karate Do, Blues Music, Health.
What skills is Dan Ouellette known for?
Dan Ouellette has skills like Seo, Sem, Organic Search, Digital Marketing, Ppc, Web Analytics, Google Analytics, Digital Strategy, Social Media, Online Advertising, Online Marketing, Strategy.
Who are Dan Ouellette's colleagues?
Dan Ouellette's colleagues are Will Atchley, Mike Tello, Larry Moreira, Ricp®, Aidan Kelly, Marshall Brown, Isamar López Rodríguez, Maureen Wasylak.
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