Dan Peizer Email and Phone Number
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Looking to get your business from Point A to Point B and beyond? Then you know that path is rarely straight and often has gaps. I am a navigator and a bridge-builder, an idea generator and big picture thinker who helps organizations connect those dots by delivering positive outcomes. To me, true leadership isn't just guiding teams to meet targets - it's clearly communicating a vision that inspires surpassing them. This approach has been my guiding principle and has led me to a rewarding career and is the reason I've consistently been called on to build brands and businesses that resonate or turn “okay” into “outstanding” by spearheading transformative marketing strategies.With extensive experience in sales, marketing, and strategy development, I've honed a unique blend of commercial skills that include relationship building, negotiation, communications, product management, brand development and planning, go to market strategy planning, and marketing activation leveraging digital marketing, event marketing, content marketing, and more. I have a proven track record of building and leading high-caliber teams, managing substantial marketing budgets, and leveraging data analytics to drive decision-making. I've successfully navigated the complexities of global healthcare markets in three different segments (pharmaceuticals, consumer health, and animal health), ensuring achievement of corporate objectives while fostering a high level of engagement within my teams.Several standout achievements in my career include leading the transformative market expansion of two of Bayer’s flagship brands, building a new business vertical within Catalent, and later revitalizing and rebuilding Catalent’s marketing framework, which led to double-digit growth in lead generation and ROI. My participation in global strategy development for the PCH Segment resulted in actionable market landscape analysis which informed expansion opportunities leading to ~$1.5B in acquisitions. These accomplishments, alongside receiving multiple industry advertising awards and Global Awards for Marketing Excellence, underscore my commitment to excellence and creativity.I thrive on leveraging my experience and strategic insight to empower organizations to achieve their objectives. I want to partner with forward-thinking companies where I can help shape impactful marketing strategies, nurture talent, and drive sustainable growth to get to point B and beyond. Let's connect to discuss how my experience and vision can align with your organization's aspirations, paving the way for mutual success.
Ofd Life Sciences
View- Website:
- ofdlifesciences.com
- Employees:
- 15
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Vice President, Sales And MarketingOfd Life SciencesKansas City, Mo, Us
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Vice President, Global Brand Marketing & ActivationCatalent Pharma Solutions 2023 - PresentSomerset, Nj, UsLed international team of 19 marketing professionals responsible for generating and executing tactical marketing plans across the entire business (Pharma, Consumer Health, Biologics, Corporate Brand) encompassing digital marketing (SEO, SEM, web, social media, database / automation / nurture), external media partners, event marketing, content marketing and creation, visual design / video, and lead management. • Revised team organization to improve efficiency, focus, and execution• Overhauled entire marketing planning process• Instituted improved lead scoring and management process• Led corporate brand refresh project• Member of Catalent Senior Leadership Team -
Vice President, Head Of Marketing & Strategy, Pharma & Consumer HealthCatalent Pharma Solutions 2022 - 2023Somerset, Nj, UsLed international team of 18 strategic marketing professionals focused on creating and executing comprehensive marketing plans to promoting Catalent's capabilities, offerings, and services for pharmaceutical development and commercial supply, clinical trial supply services, and consumer health product innovation and supply. Also responsible for global strategy development for the Pharmaceutical & Consumer Health (PCH) business segment in partnership with the Group President. • Developed five-year strategy plans which supported $1.5B of strategic acquisitions and conducted associated due diligence analysis• Delivered annual comprehensive market landscape analysis for all offerings• Fundamentally revised and refreshed all value propositions• Served as co-lead for Catalent RYZE UP (next generation) ERG• Member of Catalent Senior Leadership Team and PCH Leadership Team
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Vice President, Head Of Marketing & Strategy, Consumer HealthCatalent Pharma Solutions 2020 - 2022Somerset, Nj, UsLed international team of seven strategic marketing professionals focused on creating comprehensive marketing plans to promote Catalent’s capabilities to multinational and regional consumer health companies across the over the counter (OTC), nutritional supplement, and beauty care categories. Also responsible for global strategy development for the Softgel & Oral Technologies (SOT) business unit in partnership with the BU President. • Generated comprehensive global market landscape analysis• Initiated account based marketing (ABM) for strategic accounts• Launched new OptiGel® DR softgel technology• Delivered double digit YoY increases in marketing qualified leads each year• Served as marketing lead for Catalent Employer Brand• Member of Catalent Senior Leadership Team and SOT Leadership Team
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Senior Director, Global Marketing & Strategy, Consumer HealthCatalent Pharma Solutions 2019 - 2020Somerset, Nj, UsLed international team of five marketing professionals supporting a global business development (sales) team of 40 in developing go-to-market strategy and marketing plans promoting Catalent’s offerings to consumer health companies, including softgel, Zydis® ODT, CosmoPod® topical dose technology, and more across the over the counter (OTC), nutritional supplement, and beauty care categories. Responsible for generating five-year strategy plans for the Softgel business unit in partnership with the BU President. • Launch of new CosmoPod® Duo technology• Significant awareness increase of presence in consumer health industry• Co-leadership of proactive product development steering committee with R&D• Reengineering of web-based customer searchable formulation library tool• Member of Catalent Senior Leadership Team and Softgel Leadership Team
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Senior Director, Consumer Health Marketing And Business DevelopmentCatalent Pharma Solutions 2019 - 2019Somerset, Nj, UsLed team of five marketing professionals and responsible for strategy planning and development and execution of comprehensive marketing plans to promote Catalent’s technologies and capabilities to consumer health companies across over-the-counter (OTC), vitamin mineral supplement (VMS), and beauty / cosmetics segments in North America and Europe as well as regional strategy and marketing activities in Latin America and Japan. Also led a team of three business development (sales) professionals in North America responsible for securing development and/or manufacturing programs and negotiating development and supply agreements with consumer health companies in North America across the OTC and VMS categories.• Exceeded YE sales targets by over 10%• Won first major non-animal gelatin nutritional supplement program for Catalent in North America• Member of Catalent Senior Leadership Team
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Director, Marketing & Strategy, Pharmaceutical SoftgelCatalent Pharma Solutions 2017 - 2019Somerset, Nj, UsResponsible for global strategy planning and marketing for Catalent RP Scherer Softgel. Led international team of three responsible for strategy planning and marketing to the pharmaceutical over the counter product segments, targeting customers from Big Pharma to virtual biotechs to generic providers to consumer health companies on a wide range of services from early development through commercial supply.• Served as marketing lead for Catalent Applied Drug Delivery Institute (CADDI) with upstream focus on creating bridges between academia and early phase pharmaceutical innovators• Developed of new integrated offering which brought technologies, formulation expertise and regulatory support together into a cohesive offering for customers• Member of Catalent Senior Leadership Team and Softgel Leadership Team
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Global Director Of Corporate MarketingCatalent Pharma Solutions 2016 - 2017Somerset, Nj, UsLed team of three responsible for ensuring the strength and relevance of the Catalent brand to customers in the contract development and manufacturing organization (CDMO) industry. Responsible for supporting and raising awareness of the corporate Catalent brand achieved through creating action plans from insights generated from data derived from internal VoC surveys, external industry data, and internal market intelligence.Also responsible for content marketing and visual creative teams who created compelling communications to promote technologies, offerings, and expertise through generation of robust sharable content across multiple formats disseminated across the media mix. • Served as marketing lead for the Catalent Applied Drug Institute (CADDI).• Created new corporate branding and support campaign spanning digital, print, and events• Revised of multiple planning and execution processes for the entire department aligned to RACI• Managed department A&P budget• Member of the Catalent Senior Leadership Team and Sales & Marketing Leadership Team
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Director, Global Sales & Marketing - Animal HealthCatalent Pharma Solutions 2013 - 2016Somerset, Nj, UsHired to establish a brand-new animal health business within one of the world leading contract development and manufacturing organizations (CDMO). Served as the global key account director to global animal health companies responsible for generating awareness of Catalent’s technologies and capability to serve and establish string relationships. Led international team of business development (sales) professionals who I trained and educated on the Animal Health industry responsible for developing and securing development and manufacturing opportunities. Additionally responsible for all marketing activities related to animal health including marketing planning, creative, content creation, and event planning. • Generated >$350M opportunity funnel within 18 months• Created impactful and award-winning industry advertising campaigns• Achieved triple-digit increases in wins value YoY• Extensive cross-functional collaboration with Operations and Quality resulting in generation of comprehensive animal health “playbook”• Member of Catalent Senior Leadership Team and Sales & Marketing Leadership Team
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Head Of Trade Marketing, Pet SpecialtyBayer Healthcare - Animal Health 2010 - 2013Leverkusen, North Rhine-Westphalia, DeSelected to lead and establish a newly created team to support the strategic channel expansion of flagship Advantage® and K9 Advantix® brands to specialty retail and e-commerce. Responsible for all marketing and merchandising activities with dual B2B and B2C focus. Formulated go-to-market strategy for retail, and enhanced brand awareness, perception, and recommendation, and generated significant category growth for retail and e-commerce customers through award-winning merchandising, implementation of digital marketing strategies, and instituting extensive sales training programs and customer education. • >300% growth in channel sales under management• Exceeded channel profit target by 4%• Increased channel market share by >160%• Received Global Award for Marketing Excellence• Responsible for Marketing Due Diligence for acquisition of Teva Animal Health -
Marketing Manager, Non-ParasiticidesBayer Healthcare - Animal Health 2008 - 2010Leverkusen, North Rhine-Westphalia, DeLed the marketing team responsible for the brand management of Bayer’s non-parasiticide pharmaceutical products to veterinarians, and also served as the marketing lead for product development projects in oncology, cardiology, and kidney disease therapeutic areas. Formulated brand strategies for companion animal anti-infective and RFID pet identification products and was directly responsible for P&L and achievement of all KPIs. • Led major post-patent strategy project with top 3 consulting firm• Exceeded projected post-patent performance by 12%• Led cross-functional team in restructuring entire product promotion program to enhance cross-selling• Exceeded forecast accuracy targets by 15%• Generated robust and successful launch plan for Profender® topical solution• Served as marketing lead on anti-infective product innovation team
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Product Manager,Companion Animal Anti-InfectivesBayer Healthcare - Animal Health 2006 - 2008Leverkusen, North Rhine-Westphalia, DeManaged the marketing of Bayer's leading Baytril® anti-infective brands in the companion veterinary channel and formulated the brand strategy which focused on creating relevant and engaging messages to enhance brand awareness by educating customers and sales representatives on key therapeutic indications and cultivating relationships with key opinion leaders in target specialties to support brand choice by veterinarians amidst generic competition. • Overall 7% growth of sales under management• Record annual sales achieved in 2007• Exceeded forecast accuracy targets by 12%• Generated of post-patent and life-cycle management strategy• Received U.S. Product Manager of the Year Award for 2006
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Product Manager, EndoparasiticidesBayer Healthcare - Animal Health 2003 - 2006Leverkusen, North Rhine-Westphalia, DeServed as product manager of Bayer’s endoparasiticide (de-wormer) brands Droncit®, Drontal®, and Drontal® Plus in the companion veterinary channel, and formulated the brand strategy which rejuvenated a neglected brand family through highlighting the importance of using appropriate diagnostics and treatment protocols by educating veterinarians and training the sales force on diagnostic techniques and product use, and established a strong KOL strategy to revise testing protocols and reduce false negative test results and missed prescribing opportunities as well as raising awareness among general veterinary practitioners of the incidence of infection and the need for strategic prevention. • 10% market share growth in the face of generic competition while under management• Exceeded forecast accuracy targets by 10%• Created and executed award winning launch plan for Drontal® Plus TasteTabs™ line extension• Received Bayer Global Award for Marketing Excellence for 2005• Award U.S. Product Manager of the Year Award for 2005
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Senior Technical Sales RepresentativeBayer Healthcare - Animal Health Jul 2000 - Aug 2003Leverkusen, North Rhine-Westphalia, DeRepresented Bayer companion and equine veterinary product lines to area veterinarians. Responsible for direct product sales and technical training of veterinarians and staff. Achieved success in meeting or exceeding sales goals annually, assisted through cultivating relationships with and training local distributor representative on Bayer brands, and actively collaborating with local key opinion leaders and veterinary medical associations to keep Bayer brands top of mind with veterinarians. • Achieving or exceeding sales and account penetration goals each year• Top regional salesperson for 2002• Top national salesperson for newly launched Baytril® Otic in 2001
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Territory Manager, Burns Veterinary SupplyCovetrus 1998 - 2000Portland, Maine, UsSold over 10,000 veterinary health care items (equipment, pharmaceuticals, devices, whitegoods, etc.) to companion animal and equine veterinarians as a distributor representative for Burns Veterinary Supply (now Covetrus). Cultivated strong relationships with both customers and manufacturer representatives to grow share and establish / maintain status as the primary distributor for practices in my territory. • Grew territory sales by >300% in two years• Received of Million Dollar Territory Award in 2001 -
Special AgentPrudential Preferred Financial Services 1995 - 1998Newark, New Jersey, UsSold personal insurance and financial services to mid- upper income individuals and business owners through the creation of personalized financial plans and the sales of life, health, and disability insurance, qualified retirement plans, annuities, mutual funds, and other financial instruments. Fully responsible for lead generation through cold-calling, list marketing, and networking.• Obtained and held Series 6, 7, 65, 67, Life and Health licenses in the state of New York• Million Dollar Roundtable mentoring program
Dan Peizer Skills
Dan Peizer Education Details
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Cornell UniversityAnimal Science
Frequently Asked Questions about Dan Peizer
What company does Dan Peizer work for?
Dan Peizer works for Ofd Life Sciences
What is Dan Peizer's role at the current company?
Dan Peizer's current role is Vice President, Sales and Marketing.
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What is Dan Peizer's direct phone number?
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What schools did Dan Peizer attend?
Dan Peizer attended Cornell University.
What are some of Dan Peizer's interests?
Dan Peizer has interest in Children, Kids, Cooking, Electronics, Education, Reading, Gourmet Cooking.
What skills is Dan Peizer known for?
Dan Peizer has skills like Pharmaceutical Industry, Cross Functional Team Leadership, Marketing Strategy, Competitive Analysis, Product Launch, Product Development, Veterinary Medicine, Marketing Management, Pharmaceutical Sales, Strategic Planning, Marketing, Product Management.
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