Daniel Peskin Email & Phone Number

New York, NY, US

New York, New York, US

Currently leading a growth studio partnering with 15+ early-stage startups to scale their businesses.

New York, NY, US

Marketing leader for the #1 coffee marketplace and subscription in America. Managed an 8-figure P&L and led a team of growth, brand and retention marketers to scale the business 1.6X in one year.

New York, NY, US

First marketing hire who led the GTM for two brands in the multi-brand portfolio, built out the data infrastructure and managed an 8-figure P&L. Scaled brands from 0 - 10 and led a cross-functional team of 20+ across growth, product and data.

Brooklyn, NY, US

Led both audience development and commerce growth across business verticals. Grew audience by 3 million MAUs and launched mbg's most successful digital product which ultimately drove 20% of the business.

New York, New York, US

Full ownership of growth and analytics for a Series D marketplace with 1M+ customers.

San Diego, California, US

Owned the P&L for the performance marketing and analytics arms of the agency. Led the strategy and client relationships for successful brands such as MVMT Watches, Carbon38, WTRMLN WTR and many more.

San Francisco, California, US

• Managed SEO strategy for Netflix, Musician’s Friend, and several other enterprise level campaigns.
• Increased non-branded organic traffic by 57% and conversions by 754% for Megapath.
• Developed new SEO product templates and tools, increasing production efficiency by 50%.
• Implemented a new project management system and process, streamlining team production.
• Provided monthly reporting, campaign projections, and proposals to clients and prospective clients.
• Educated SEO team members to encourage growth and effectively complete projects.

• Manage paid search campaigns, SEO strategy, and analytics for CheapSally.com.
• Implement strategies to improve ROI for both organic and paid search traffic.
• Conduct technical SEO audits for site development and new features.
• Provide regular reporting and analysis on revenue, traffic sources, and KPIs.
• Doubled profit and improved ROI by 20% for Cheap Sally PPC campaigns.

• Managed on-site optimization and web analytics for clients and proprietary sites.
• Provided SEO strategy and recommendations for 50,000+ page websites.
• Developed several tools for more efficiently managing outreach and technical site analysis.
• Implemented the content strategy for CheapSally.com and Searsucker.com.
• Increased search traffic for CheapSally.com by 100% and JackRogersUSA.com by 58%.
• Introduced more efficient reporting system for clients and proprietary sites.

San Diego, California, US

• Analyzed and prepared the consolidated sales and marketing forecast for management.
• Managed forecasts from sales directors and developed quarterly projections by product line.
• Developed a Vendor Managed Inventory program, increasing sales with on board customers.
• Increased clearance sales by 13% through newly implemented marketing programs.
• Reduced future inventory expenditures by 20%, while maintaining 85-95% service levels.
• Initiated new online and e-blast marketing campaigns for promotional products.

San Diego, California, US

• Consulted on Smart Forecast software/database integration and custom modifications.
• Trained employees across companies and departments in system use.
• Integrated company process structures with system for smooth transition.

Indianapolis, Indiana, US

• Directed all fraternal operations, finances, and event programming.
• Conducted weekly executive and general body meetings.
• Represented the chapter in all public affairs.

• Managed IFC programming and IFC Board of Directors.
• Developed several quarterly recruitment and philanthropic events.
• Raised charitable donations and increased recruitment numbers.