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I'm a marketing leader who loves scaling consumer businesses and has a track record for building high-performing growth teams that generate real results at 8-9 figure scale.I’ve spent the last 14+ years leading growth, data, and product at a number of hyper-growth startups and brands. I have deep operating experience from pre-launch to series D, leading cross-functional teams of 20+ to building from the ground up as a team of 1. What I do best for D2C businesses & consumer applications:- Executive Leadership- Team Building / Development- Growth & Monetization Strategy- Marketing, Media & Creative Strategy- Channel Expansion- Go To Market- Product Led Growth, CRO & Experimentation- Analytics & Marketing Attribution- P&L Ownership
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Chief Growth OfficerRugietNew York, Ny, Us -
Vp Of GrowthThesis Jun 2024 - PresentNew York, New York, Us -
Growth AdvisorTechnique Feb 2022 - PresentCurrently leading a growth studio partnering with 15+ early-stage startups to scale their businesses. -
Vice President Of GrowthTrade Coffee Jan 2021 - Jan 2022New York, Ny, UsMarketing leader for the #1 coffee marketplace and subscription in America. Managed an 8-figure P&L and led a team of growth, brand and retention marketers to scale the business 1.6X in one year. -
Vp Of Growth & Digital ProductPattern Mar 2019 - Jan 2021New York, Ny, UsFirst marketing hire who led the GTM for two brands in the multi-brand portfolio, built out the data infrastructure and managed an 8-figure P&L. Scaled brands from 0 - 10 and led a cross-functional team of 20+ across growth, product and data. -
Senior Director Of Growth & AnalyticsMindbodygreen.Com Jul 2016 - Mar 2019Brooklyn, Ny, UsLed both audience development and commerce growth across business verticals. Grew audience by 3 million MAUs and launched mbg's most successful digital product which ultimately drove 20% of the business. -
Head Of Customer AcquisitionFab.Com Apr 2015 - Jul 2016New York, New York, UsFull ownership of growth and analytics for a Series D marketplace with 1M+ customers. -
Vp Business IntelligenceBrand Value Accelerator Jan 2014 - Apr 2015San Diego, California, UsOwned the P&L for the performance marketing and analytics arms of the agency. Led the strategy and client relationships for successful brands such as MVMT Watches, Carbon38, WTRMLN WTR and many more. -
Seo Strategy LeadGeary Lsf Jul 2012 - Sep 2013San Francisco, California, Us• Managed SEO strategy for Netflix, Musician’s Friend, and several other enterprise level campaigns.• Increased non-branded organic traffic by 57% and conversions by 754% for Megapath.• Developed new SEO product templates and tools, increasing production efficiency by 50%.• Implemented a new project management system and process, streamlining team production.• Provided monthly reporting, campaign projections, and proposals to clients and prospective clients.• Educated SEO team members to encourage growth and effectively complete projects. -
Sem & Analytics ManagerCheap Sally Llc Apr 2012 - Jul 2012• Manage paid search campaigns, SEO strategy, and analytics for CheapSally.com.• Implement strategies to improve ROI for both organic and paid search traffic.• Conduct technical SEO audits for site development and new features.• Provide regular reporting and analysis on revenue, traffic sources, and KPIs.• Doubled profit and improved ROI by 20% for Cheap Sally PPC campaigns.
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Seo CoordinatorFlank Marketing Llc Apr 2011 - Mar 2012• Managed on-site optimization and web analytics for clients and proprietary sites.• Provided SEO strategy and recommendations for 50,000+ page websites.• Developed several tools for more efficiently managing outreach and technical site analysis.• Implemented the content strategy for CheapSally.com and Searsucker.com.• Increased search traffic for CheapSally.com by 100% and JackRogersUSA.com by 58%.• Introduced more efficient reporting system for clients and proprietary sites.
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Statistical AnalystSteren Electronics Llc Mar 2010 - Mar 2011San Diego, California, Us• Analyzed and prepared the consolidated sales and marketing forecast for management.• Managed forecasts from sales directors and developed quarterly projections by product line.• Developed a Vendor Managed Inventory program, increasing sales with on board customers.• Increased clearance sales by 13% through newly implemented marketing programs.• Reduced future inventory expenditures by 20%, while maintaining 85-95% service levels.• Initiated new online and e-blast marketing campaigns for promotional products.• Provided weekly and monthly sales reporting and analysis to the VP of Sales & Marketing.• Identified and reduced financial effects on product transitions and close outs.• Established processes and procedures for the forecasting dept. and all related programs. -
ConsultantSteren Electronics Llc Jun 2009 - Mar 2010San Diego, California, Us• Consulted on Smart Forecast software/database integration and custom modifications.• Trained employees across companies and departments in system use.• Integrated company process structures with system for smooth transition. -
PresidentSigma Alpha Mu Fraternity, Gamma Rho Chapter Apr 2008 - Mar 2009Indianapolis, Indiana, Us• Directed all fraternal operations, finances, and event programming.• Conducted weekly executive and general body meetings.• Represented the chapter in all public affairs. -
Vice President Of DevelopmentUcsd Interfraternity Council Feb 2007 - Jan 2008• Managed IFC programming and IFC Board of Directors.• Developed several quarterly recruitment and philanthropic events.• Raised charitable donations and increased recruitment numbers.
Daniel Peskin Skills
Daniel Peskin Education Details
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Uc San DiegoManagement Science; Interdisciplinary Computing Of The Arts
Frequently Asked Questions about Daniel Peskin
What company does Daniel Peskin work for?
Daniel Peskin works for Rugiet
What is Daniel Peskin's role at the current company?
Daniel Peskin's current role is Chief Growth Officer.
What is Daniel Peskin's email address?
Daniel Peskin's email address is da****@****ail.com
What is Daniel Peskin's direct phone number?
Daniel Peskin's direct phone number is +180533*****
What schools did Daniel Peskin attend?
Daniel Peskin attended Uc San Diego.
What are some of Daniel Peskin's interests?
Daniel Peskin has interest in Guitar, Investments, Marketing, Snowboarding, Songwriting, Technology, Art, Traveling, Finance, Economics.
What skills is Daniel Peskin known for?
Daniel Peskin has skills like Seo, Web Analytics, Ppc, Social Media Marketing, Analytics, Google Analytics, Marketing, Strategy, Digital Marketing, Integrated Marketing, Online Marketing, Marketing Strategy.
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