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As a seasoned sales and marketing executive with over 15 years of experience in both animal and human healthcare markets, I am driven by a deep passion for customer and employee success. Throughout my career, I have honed my ability to leverage data, analytics, and customer insights to achieve sustained growth, build brand awareness, and outperform market expectations.In my previous role as Chief Revenue Officer at Wedgewood, I led a network of compounding pharmacies and outsourcing facilities, where I played a pivotal role in building a customer base that spans 90% of veterinary practices. My efforts in demand generation, omni-channel marketing, and sales have contributed to making Wedgewood the #1 brand in the industry, serving over a million pet-owners annually.I am proud of my work in driving e-commerce initiatives that accounted for over 75% of orders, significantly reducing operational costs while enhancing customer and employee satisfaction. Additionally, my leadership in launching a combined inside-outside B2B sales organization and my ability to secure high-value corporate contracts was instrumental in capturing growth in the fast-consolidating veterinary hospital market.With a solid foundation in digital marketing, sales leadership, and executive management, I am always focused on creating actionable strategies that deliver both short-term results and long-term value. My experience has also been heavily involved in product development, regulatory compliance and public affairs, advocating for the industry through key lobbying efforts. My experience extends to M&A evaluation and integration, where I’ve worked closely with private equity firms and lenders to drive successful transactions.As a lifelong advocate for community involvement, I am currently serving as the President of the School Board for Creativity Colaboratory Charter (C3) School in Elmer, NJ. C3 is New Jersey public charter school currently enrolling 192 students in grades 5-8 with a STEAM-based and fully arts integrated curriculum.
Entering Free Agency
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Entering Free AgencyMedia, Pa, Us
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Growth EngineEntering Free Agency Nov 2024 - PresentProven growth executive driving success for customers and co-workers.
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Chief Revenue Officer (Cro)Wedgewood Pharmacy Apr 2022 - Nov 2024Swedesboro, Nj, Us- Demand generation leader significantly outperforming veterinary market growth with omni-channel commerce, marketing, sales and service organizations. - Built customer base to represent 90% of veterinary practices, #1 brand awareness and over one million pet-owners annually.- Drove brand awareness amongst independently surveyed veterinarians to 100% with primary preference nearly double next competitor utilizing email, direct mail, social media and events in concert with sales initiatives.- Launched and expanded combined inside-outside b2b sales organization with demonstrated performance metrics across 25 territories nationwide tied to call plan strategies. - Created dedicated corporate accounts team driving outsized revenue growth in fast consolidating veterinary hospital market through corporate contracts and strategic partnerships.- Relentlessly drove ecommerce initiatives to generate 75%+ of orders through automated channels greatly reducing call center FTE while improving customer and employee NPS upwards of 70.- Sponsored new product development initiatives producing multi-million dollar revenue increases while maximizing formulary offering to drive greatest volume to top 10% high-margin products through sales and marketing initiatives. - Led communications workstream for compounding lobbying and public affairs efforts including DQSA and FDA guidance(s) for industry on animal health compounding. - Partnered closely with the regulatory and compliance team striving to ensure compliance of commercial practices with FDA and 50-state board of pharmacy requirements. - Demonstrated experience as commercial lead for M&A evaluation/diligence and subsequent integration. Also served as commercial lead for private equity transactions and lender presentations. -
Vice President Sales And MarketingWedgewood Pharmacy Aug 2012 - Jan 2023Swedesboro, Nj, Us -
Marketing ManagerWedgewood Pharmacy Sep 2008 - Aug 2012Swedesboro, Nj, Us -
Director Of MarketingThe Rascal Company Oct 1996 - Aug 2008
Daniel Rowan Skills
Daniel Rowan Education Details
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University Of PennsylvaniaMaterials Engineering
Frequently Asked Questions about Daniel Rowan
What company does Daniel Rowan work for?
Daniel Rowan works for Entering Free Agency
What is Daniel Rowan's role at the current company?
Daniel Rowan's current role is C-Suite | Mergers & Acquisitions | Executive Leadership | Revenue Generation | Digital Marketing | Brand | B2B and B2C Sales & Marketing | Tableau | Hubspot | Salesforce.com | Budgeting | Forecasting.
What is Daniel Rowan's email address?
Daniel Rowan's email address is da****@****ail.com
What is Daniel Rowan's direct phone number?
Daniel Rowan's direct phone number is +160942*****
What schools did Daniel Rowan attend?
Daniel Rowan attended University Of Pennsylvania.
What skills is Daniel Rowan known for?
Daniel Rowan has skills like Direct Marketing, Strategy, Marketing, Strategic Planning, Management, Market Research, Leadership, Analytics, Business Development, Seo, Email Marketing, Team Building.
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