Dan Saraceno Email & Phone Number

Wappingers Falls, NY, US

Danbury, Connecticut

Academic advising and career counseling for college and high school students. Visiting & Adjunct Professor in the Department of Communication and Media @ Western Connecticut State University and Naugatuck Valley Community College & Lecturer at the School of Communications and the Arts @ Marist College

Responsible for marketing, advertising and counseling to graduate students for thirty-one programs and Continuing Education courses (including three doctoral level programs) offered on three campuses. Utilized search engine marketing techniques to recruit new students and developed influential database in promoting programs to businesses within state..

College Advisor to the newly established Academy of Information Technology. Consultant with the Connecticut Governor's Office for Workforce Competitiveness to establish IT curriculum initiatives within state school districts implementing National Workforce Center for Emerging Technologies curriculum.

New York, NY

Served as member of PureAdvice.com Board of Advisors and online college advisor. PureAdvice provided universal access to customized advising services in an online, real-time chat environment. Utilized eCRM programs to recruit online advisors throughout the United States and Europe. Responsible for training counselors for online environment.

eCollege is an online provider of distance education over the Internet.Responsible for enrollment management services rendered to educational partners throughout the United States. Duties included assisting institutions achieve enrollment goals through online courses/degrees/certificate offerings.

Primary duties involved the management of colleges and universities in New York and Connecticut regarding the utilization of online education, provided faculty training and marketing strategies for online courses. Presented full campus features of eCollege system to faculty and administration via live (online) on-campus presentations and through Online.

Developed and implemented direct marketing and web strategies in creating of database utilized in the recruitment of students to the business school. Established an active Internet presence, creating diversity in applicant pool and increasing GMAT scores of entering class.

Co-author for The Complete Guide to Catholic Colleges. Researcher for The Best 310 Colleges, the best selling college guide of its genre, and The Big Book of Colleges, all published by Random House. Media Specialist - Consultant to colleges, universities and businesses regarding market research and the application of media to recruitment/sales.

Enrollment management specialists. Developed comprehensive communications and market plan for Virginia-based university (inspired and initiated by a group of Japanese political, educational and business leaders) specializing in international liberal arts education. Directed strategic and operational planning for recruitment of American students to the.

Assumed responsibilities of the director of admissions.

National direct marketing agency. Organized, directed and developed computer network system to mass-produce personalized laser-printed direct marketing campaigns.

Supervised professional staff of six. Implemented enrollment marketing plan yielding significant increase in undergraduate enrollment.

Developed a comprehensive marketing plan that included publications, public relations and direct marketing strategies. Competed for new students in an extremely aggressive marketplace. Enrollment increased 55% in during the first year. Transfer student enrollment increase by 34%.

Master Of Arts (M.A.)

B.A., Psychology

Diploma