Dan Shanoff Email & Phone Number

Led content development for the content studio founded in partnership between the National Association of Basketball Coaches, Women’s Basketball Coaches Association and TeamWorks Media, focused on original programming, live games and new content properties. Successes include four shows airing on national TV and a high-level podcast series partnership and launch.

Washington D.C. Metro Area

Helping a range of organizations increase their impact within the media landscape through content strategy, development and execution.

Washington D.C. Metro Area

Led content and programming for first-ever direct-to-consumer (DTC) regional sports network. Drove direct subscribers (focusing on well-defined, highly engaged fans) and created impact for corporate partners through compelling live and original programming.LIVE GAMES*400+ live game broadcasts, including HS, pro and “grassroots” teams and leagues.*150+ live HS games: Basketball (boys’ & girls), Hockey, Football, Lacrosse, Soccer.*NBA: First NBA broadcast exclusively on DTC regional sports network: Wiz vs. Heat.*NHL: First DTC regional sports network to broadcast an NHL game (simulcast).*AHL/ECHL pro hockey: First DTC regional sports network to broadcast. (150+ games)*Arena Football League: 14+ games, including innovative in-game enhancements.*WNBA: 30+ games featuring WNBA’s biggest superstar, plus in-game enhancements.*40+ live events featuring amateur teams playing on the Cap One Arena ice and court.*Regional special events: Armed Forces Cycling Challenge, National High School Hoops Festival.*First network to broadcast amateur teams playing live on owned arena ice and court.ORIGINAL PROGRAMMING*Created and oversaw Monumental Sports Network’s original programming strategy.*Developed 10+ new shows: Interview, “BTS,” documentaries, “gameday,” specials*First network to partner with leading local “social sports” league to provide coverage.*Earned industry accolades: Local Emmy, "Best New Show" (Cynopsis), "Plugged In" (SBJ)DEALMAKING*Rights acquisition: 30+ rights deals created, including high school, pro and “grassroots.”*Sponsorships: Grew group's new sponsorship revenue by 70% through programming strategies.*Managed $2M programming budget, including Rights Acquisition, Production and Talent.*Branding: Named all Network series; co-created name of new D.C. NBA G League team.*PR: Earned coverage in USA Today, Washington Post, Sports Business Journal & more.*Established market-leading position through friendly outreach, “win-win” outcomes.

Write about the intersection of sports and parenting for espnW, on topics ranging from how to navigate the youth-sports scene to the popular appeal of superstar athletes with kids. Please send feedback, questions or inquiries to danshanoffw-at-gmail.com.

Dc/Nyc/Mpk

Help manage Facebook's relationship with sports media companies, with a particular focus on journalists and other public voices in sports media.

Mclean, Va

Helped conceptualize, incubate, launch and grow high-priority content, product and audience initiatives, including: USA TODAY Sports' mobile app; viral publishing platform For The Win; notification service SportsPSA; and single-largest special property USA TODAY Ad Meter. Responsible for key strategic positioning, including:*The company's core mission statement ("putting fans at the center of the conversation");*The group's signature mobile app feature ("editorialized scoreboard");*Nimbly launching a back-logged app product via Twitter (@SportsPSA);*Branding for the company's breakthrough social-news platform ("For The Win")Given a high-visibility role representing the company publicly: Sports Business Journal Sports Media & Technology Conference, SXSW "SX Sports" Conference, On Deck Conference, Ivy Sports Symposium, New York Venture Community (NYVC), Harvard Nieman Lab "Year in Review."

Created and launched a news start-up that helped people discover and keep up quickly with the big topics everyone is talking about, through editor-vetted recommendations, a constantly updated stream and "at-a-glance" UX. From its launch in early 2011, Quickish immediately resonated with sports fans -- a quarter-million per month -- and was a critical sensation within the sports-media industry, which led to a successful content partnership with Yahoo Sports. Named to the "Silicon Alley 100" list by Business Insider in 2011. Acquired by Gannett in 2012, a deal that generated coverage from the Wall Street Journal's AllThingsD.

Greater New York City Area

Led 18-person production and programming team for leading search-driven publisher. Responsibilities included managing the vetting of 2,000 pieces of submitted user-generated content per day; identifying key search and consumer "intent" trends and appropriately elevating the right assignments for our roster of thousands of contributors; working with mainstream media partners to help advise and fulfill their custom content requests; and helping brands experiment with content-marketing solutions by creating programming ideas, then sourcing to appropriate contributors. The company was acquired by Yahoo in 2010.

Greater New York City Area

Conceived and produced a popular daily column called "The Daily Quickie," leading off weekday coverage from ESPN.com's innovative Page 2 section, home of Bill Simmons, Ralph Wiley and Hunter Thompson. The Quickie was the product of identifying several key then-nascent trends in digital news: Consumer interest in shorter-form content; the under-served morning day-part; and the digital and analog value of "social currency" -- feeling like you are part of the conversation, regardless of sport. The Quickie averaged more than a million readers per week, generated premium sponsorship revenue and became a widely recognized franchise of Page 2 and ESPN.com.

Greater New York City Area

Greater New York City Area

Greater New York City Area

Directed sports programming for the pioneering "Web 1.0" social network for teens, including the company's strategically critical partnership with AOL.

Greater New York City Area

Charged with helping to bring the leading sports publication of the 20th century into a 21st century digital age. My oversight included Sports Illustrated's two most popular digital franchises: Peter King's "Monday Morning Quarterback" and the weekly dispatches from the legendary "Dr. Z."

Greater New York City Area

Managed the NFL's relationship with its external editorial partners producing the NFL.com site. Conceived and directed the development and execution of SuperBowl.com, the league's official site for the event.

Greater Seattle Area

Conceived and directed ESPN.com's college basketball coverage as its first full-time editor dedicated to the sport. Oversaw coverage of the NCAA Tournament, which set new audience records for the site and which Yahoo Internet Life awarded "Best Sports Event" of the year. In large part due to its wildly successful development of ESPN.com, Starwave was acquired by Disney in 1998.

Greater Chicago Area

First employee for a sports-news start-up backed by AOL's "Greenhouse" seed-stage investment fund. I was responsible for the company's initial content strategy, along with its execution, which included daily short-form original editorial, games and community-building programming, built to support the company's revenue model -- a share of every hourly payment by AOL customers, based on time spent engaging on Real Fans, which became one of AOL's leaders in that category. The company was acquired by AOL in 1997.

Mba

Bachelor Of Science - Bs, Journalism