🏍 About Me:With over two decades of experience in the motorcycle industry, I have dedicated my career to driving innovation, developing global brands, and connecting people to the joy of riding. I’ve had the privilege of working with some of the most iconic names in the industry, leading their expansion into new markets, and creating strategies that resonate worldwide.Currently, I serve as the Senior Deputy General Manager of Motorcycle Global Sales & Marketing at Keeway Group, where I continue to lead with passion and a relentless pursuit of excellence. My journey has taken me from marketing roles in Argentina to global leadership positions in China, always with a focus on elevating brands, delivering unmatched customer experiences, and driving growth.💼 Career Highlights:Brand Development Expert: Played a pivotal role in the creation and development of global motorcycle brands, shaping their identities and driving their successful expansion into new markets.Spearheaded global expansion strategies for Keeway, Benelli, and other brands, establishing a strong presence in key regions worldwide.Led the creation of digital content and platforms that operate globally, connecting riders with their passion and enhancing their journey through innovative storytelling and engagement.Currently leading the Motorcycle Accessories Division, driving product development and sales of high-quality accessories that enhance the rider’s experience.Overseeing the Connectivity Technology Unit, which focuses on developing mobile app integrations, providing riders with cutting-edge solutions for a seamless and connected experience.As CEO of Benelli Bike, I drove product innovation and expanded the brand’s global footprint, ensuring its competitive edge in the market.Successfully introduced Keeway and Benelli to the Argentine market through a joint venture with Zanella, transforming the local motorcycle landscape.Founded Motwi Technologies, delivering cutting-edge connectivity solutions that bridge the gap between technology and the rider’s experience.🌍 Location: Shanghai, China