Daniela Durán

Daniela Durán Email and Phone Number

User Experience Researcher @inDrive @ inDrive
russia
Daniela Durán's Location
Puebla, Mexico, Mexico
About Daniela Durán

Hi! I'm a social anthropologist with experience doing user research, fueled by a passion for culture, people, and technology. Currently, I work as a UX Researcher, bringing extensive experience in applying user-centered methodologies to foster innovation in technological products. I have a proven track record of leading successful research projects and working closely with product and business teams to translate ideas into impactful digital experiences.

Daniela Durán's Current Company Details
inDrive

Indrive

View
User Experience Researcher @inDrive
russia
Website:
indrive.ru
Employees:
2
Daniela Durán Work Experience Details
  • Indrive
    Ux Researcher
    Indrive Jul 2024 - Present
    México
    Researcher for neobank team where I...- Create and implement projects, with qualitative and quantitative methodologies around LATAM- Work closely with product teams to convert research findings into practical insights and strategies. - Manage and prioritize research plans to address both immediate and long-term project requirements.
  • Rappi
    Ux Researcher
    Rappi May 2023 - Jul 2024
    México
    Responsible of user research at RappiPay Colombia's team, where I was able to:- Lead end-to-end ideation of research projects, ensuring stakeholder alignment to establish a unified strategic vision.- Apply diverse research methodologies, both qualitative and quantitative, such as user interviews, usability testing, and unmoderated tests, to inform and enhance product usability.- Actively collaborate in developing user-centric solutions, contributing to the design and iteration of engaging and functional interfaces.
  • Rappicard México
    Ux Researcher
    Rappicard México Oct 2021 - May 2023
    México
    Planning, execution, and delivery of user experience research projects under the guidance of our team leader.- Application of qualitative and quantitative methodologies, depending on the objectives of each project.- Close collaboration with designers from the global UX team of RappiPay.
  • Rappicard México
    Ux Research Trainee
    Rappicard México Jul 2021 - Oct 2021
    As a UX Research apprentice, my main goal was to translate all the knowledge I had already developed as a Social Anthropologist and apply it to a different field, such as UX design.During this time, I refined my soft and technical skills by conducting user interviews, usability testing, and ideating surveys in order to achieve the objectives proposed by my research lead.
  • Secretaría De Desarrollo Rural
    Analista
    Secretaría De Desarrollo Rural Sep 2019 - Mar 2021
    México

Daniela Durán Education Details

Frequently Asked Questions about Daniela Durán

What company does Daniela Durán work for?

Daniela Durán works for Indrive

What is Daniela Durán's role at the current company?

Daniela Durán's current role is User Experience Researcher @inDrive.

What schools did Daniela Durán attend?

Daniela Durán attended Centro | Diseño, Cine Y Televisión, Benemérita Universidad Autónoma De Puebla.

Who are Daniela Durán's colleagues?

Daniela Durán's colleagues are Ruslan Fayziev, Milena Keropyan, Dina Dosmukhambetova, Shazlin Kholil, Mai Mahdy, Eizyanna Tony, Cristofer Correa.

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