After hearing nursing home administrators complain about lost resident laundry, I partnered with a full-stack developer to prototype an RFID clothes-tracking system. We took the demo to a trade show, gathered great feedback, and decided to build out the full system. I manage ongoing startup operations, finances, sales, marketing and product development. We ran successful pilots and are currently adapting our learnings into a more feature-rich version. Early customers report saving more than an hour per day when answering resident questions about missing laundry.

I reached out to my former professor to audit his New Venture Strategy course. After a short conversation, he offered me a teaching assistant position for the semester.

I took on the CEO role for Otologic Technologies to help drive commercialization efforts, in addition to my earlier responsibilities.

I co-founded Otologic Technologies along with the inventors of an artificial intelligence system to help health practitioners screen patients for ear disease. I serve as Chief Strategy Officer, Treasurer and as a Director on the board, leading strategy, finance, marketing and product management functions.

I started a management services company to serve startups in the health technology space. I provided general management, business and product strategy, finance, marketing and product development functions. I wound this company down at the end of a contract.

I founded a startup social AI company to help seniors make sense of their post-hospital stay instructions including medications, rehab schedules, and doctors visits. After performing market and competitive assessments, I decided to abandon the project.

I led all marketing programs including product management and roadmaps, sales training and sales operations. I partnered with customers and engineering teams to develop a shared product vision and five-year roadmap through voice of customer sessions, devised a three-year digital marketing strategy, a lead generation program and redesigned the company website. ➜ Tripled market deal participation and doubled lead quality by mapping the sales process, implementing new CRM tools and directing sales training programs.➜ Delivered immediate gains in sales and a notable improvement to earnings in first nine months by introducing new standardized customer contracts, terms, pricing and product warranties.➜ Slashed average quote turnaround time and nearly tripled quote volume by mapping customer journeys, identifying bottlenecks and implementing Salesforce.com to automate quote generation.

I was promoted into a general management role, with P&L accountability for commercial strategy, pricing and product marketing plans. ➜ Drove a significant turnaround, delivering a $278M profit on one product line – a massive turnaround from what was an $86M loss. Achieved by developing a sustainable strategy and leading a cross-functional team to turn a loss leader into a significant profit center. ➜ Led the company’s emergency response during an 18-month national shortage of I.V. saline.➜ Secured Board approval for a $500M manufacturing facility in partnership with operations leaders – part of a strategic plan to address an unsustainable cost position.

I led full-cycle marketing for this global pharmaceutical and medical device leader, guiding a team of four to deliver marketing excellence. While here, I developed marketing metrics and set product launch standards for eight new drug and device product launches.➜ Captured eight-points market share in one year through a digital marketing campaign.➜ Delivered $114M in sales by developing a real time market share business intelligence tool.➜ Developed a thought leadership campaign that drove $18M in new sales across two years.

My success in unifying brand messaging across four acquired companies led to a promotion to Global Product Manager, where I led product development for a Linux-based digital health software and hardware platform.➜ Served as a unifying force, leading communication between five commercial organizations and 300 engineers located on three continents.➜ Developed product vision and new product proposals. ➜ Designed global pricing research and trained sales teams in Milwaukee, Helsinki and Singapore through a major product launch.➜ Delivered $60M in sales in first 60 days following product launch.