At Convertant we provide customer-centric services for revenue obsessed organizations. Services that enhance your customer's shopping experience while bringing clarity to your business and spending priorities. The Convertant Platform provides five important solutions. These are; creating more shopper engagement, understanding shopper behavior, knowing what will influence revenue, knowing your future revenue, and confidently set spending priorities. The Convertant Platform uses a stack of proprietary digital tools that not only predict shopper behaviours, but recommends prescriptive analytic insights at a minimum 85% accuracy rate. In 2015 we tracked over 32 million unique shopper purchase journeys that created over $2.8 billion in incremental revenue for our clients. Referred to as the "final frontier of analytic capabilities, Prescriptive analytics automatically synthesizes big data, multiple disciplines of mathematical sciences and computational sciences, and business rules, to make predictions and then suggests decision options to take advantage of the predictions. Most management reporting - such as sales, marketing, operations, and finance - use post-mortem analysis.Prescriptive analytics not only anticipates what will happen and when it will happen, but also why it will happen. Further, prescriptive analytics suggests decision options on how to take advantage of a future opportunity or mitigate a future risk and shows the implication of each decision option. Prescriptive analytics can continually take in new data to re-predict and re-prescribe, thus automatically improving prediction accuracy and prescribing better decision options. Prescriptive analytics ingests hybrid data, a combination of structured (numbers, categories) and unstructured data (videos, images, sounds, texts), and business rules to predict what lies ahead and to prescribe how to take advantage of this predicted future without compromising other priorities.

We expand the awareness of your business potential and the power of your human achievement. As a FocalPoint Business Coach I provide processes, people, and systems that will transform your results.

Sales Manager of The Year - 2003Best of The Best Leadership Award - 2003