Daní Oldenmenger Email & Phone Number

Amsterdam, Nh, Nl

Amsterdam, Noord-Holland, Nederland

As the Platform Activation Lead within Song NL, my responsibility is to oversee a specialised team that activates marketing automation platforms for global clients. Our focus lies in maximising the potential of these platforms, empowering our clients to execute impactful, real-time personalised campaigns on a global scale.

Amsterdam, Noord-Holland, Nederland

I adeptly utilised marketing platforms such as Salesforce Marketing Cloud, Adobe Campaign, and Microsoft Dynamics to design and implement highly effective marketing automation strategies. By leveraging data-driven insights and advanced automated journeys, I empowered clients to achieve targeted campaign execution, improved customer engagement, and measurable results, fostering stronger connections with their audiences.

Westknollendam

As a freelance Growth Marketer, I collaborated with an Accounting SaaS company, focusing on strategic marketing initiatives to drive sustainable growth. This included optimizing online advertising, implementing marketing automation, and monitoring performance metrics. This experience enhanced my expertise in data-driven decision-making and adaptability within the tech industry.During our collaboration we achieved notable results, including a 35% increase in website traffic and a 20% boost in conversion rates. Through targeted email campaigns and SEO enhancements, we successfully expanded the customer base by 15% within seven months.

Amstelveen

Paid Social Media Campaign Manager with a record of overseeing highly successful campaigns for a leading Netherlands-based ISP and Telco brand. Serving as the dedicated Social Account Lead, I was entrusted with full responsibility for managing all aspects of the client relationship, including deliverables, quality assurance, optimisations and strategic and tactical direction.My experience within the agency environment provided valuable insights into adapting quickly to changing client requirements and staying current with emerging marketing technologies. As a Social Account Lead, my focus on consistently delivering quality outcomes and fostering client relationships has contributed to my growth as a senior professional in the digital marketing field.

Amsterdam En Omgeving, Nederland

In this dynamic role, I assumed a temporary position specifically designed to execute and oversee a critical project aimed at boosting the federation's digital (owned) outreach. My responsibilities encompassed developing and implementing comprehensive branding, marketing and communications strategies, collaborating with diverse stakeholders, and driving engagement across various online channels. The temporary nature of this role was necessitated by the unique circumstances surrounding the project and my availability due to my athletic career. It was designed to address a specific set of objectives, such as launching an event, expanding the federation's reach into a new target audience and responding to a short-term opportunity with new sponsor Red Bull. Once the project was successfully completed, my temporary role naturally came to a close, aligning with the project's timeline and objectives.

Master Of Science - Ms, Sociology

Premaster, Social Sciences

Honours Student, Leadership In Marketing, 8

Bachelor Of Business Administration (B.B.A.), Marketing / Commerciële Economie (Ce) - Specialisatie Marketing Management

Activities and Societies: Studium Excellence

Digitale Marketing En Social Media

Studium Excellence, Excellentie Programma: Management Simulation / Debatteren, Management 8 / Debatteren 8