B2C Marketing Manager
Current- Key responsibilities:
- Oversee marketing activities across all distribution channels, focusing on maximizing our digital presence and driving customer engagement by optimizing traffic, visibility, and conversion.
- Managing a marketing budget (+ investments from other studios).
- Negotiating with studios for digital marketing campaigns, including project leadership and follow-ups.
- Leading performance marketing efforts, overseeing the daily work of SEO/SEM and social media consultants.
- Ensuring the overall marketing plan is current and that marketing material production stays within budget.