I am a creative and analytical leader with experience in strategically building and implementing large-scale integrated marketing and promotional campaigns for national and International brands.I have a proven track record for delivering strategic guidance and actionable insights to clients within the retail, telecom, tech, automotive, government affairs, consumable goods and performing arts space. I bring comprehensive knowledge of the media landscape, with strong digital experience, to build brand awareness and customer acquisition campaigns that drive results and optimized ROI. I also have expertise in managing and directing agency partners and clients, as well as managing team members and budgets. I have a strong knowledge base in strategic and corporate communications, crisis, branding and reputation management to help effectively shape corporate narratives and drive impact. I am adept at communicating around business actions with external and internal audiences. With strong project management skills, I can lead cross-functional teams on projects to ensure successful execution, whilst also being adaptable to quickly make changes when needed. I bring a wealth of knowledge across a variety of industries, allowing me to be versatile and quickly make an impact to any business. AREAS of EXPERTISE: *Corporate Communications *Brand Identity and Building, *Reputation Management (internal and external) *Media and Public Relations *Marketing Communications *Project Management *Crisis Communications *Litigation *Marketing Strategy and Planning *Budget Management *Go-to Market Campaign Implementation *Production *Website Development *Email Marketing *Social Media including Influencer Campaigns *SEO & SEM *Events *Promotional Material *Packaging & Design