Daphne Chea Email and Phone Number
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With 17 years of experience spanning media, entertainment, and education, Daphne is a dynamic leader in advancing financial literacy and SME empowerment. As Co-Founder & Executive Director of JooY Media, she crafts innovative PR strategies and compelling brand narratives that resonate.Since starting her career in PR, Daphne has refined her expertise in both agency and in-house communications, including a significant tenure at Astro, Malaysia's leading media conglomerate. In 2018, she ventured into entrepreneurship, co-founding a media agency and creative production arm for 8VI Malaysia. She transformed Money Money Home from a TV show into a leading financial literacy IP with both online and on-ground presence.At VI College, the education arm of ASX-listed 8VI Holdings, she led branding and business development, spearheading creative projects, media relations, and regional strategic partnerships.Taking full leadership of JooY Media in 2023, Daphne has since driven business transformations, delivering impactful campaigns for clients like GrandPine Capital, Bursa Malaysia, iProperty, MyStartr, and the Taipei City Government.Most recently, she organized the Thrive With AI Conference Tour, a four-city event featuring over 30 brands and merchants, attracting 1,000+ SMEs—further solidifying her capability in executing high-impact events with precision and vision.
Jooy Media
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Executive DirectorJooy Media Apr 2021 - PresentMid Valley City, Kl
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Co-Founder, Head Of Branding & PrJooy Media Mar 2018 - Mar 2021Mid Valley City, KlSpearhead branding exercises, content marketing, PR initiatives, and media relations for a portfolio of thriving brands focused on financial literacy, such as content IP, Money Money Home, and VI College - the foremost financial education and training provider across Singapore and Malaysia.
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Head Of Branding & Business DevelopmentVi College Jan 2020 - Mar 2023Mid Valley CityLead and inspire a team of dynamic branding personnel to position VI College and its range of educational programs, while also profiling a roster of speakers and trainers.Spearheaded media collaborations and PR initiatives to establish and maintain VI's proposition as the leading FinEduTech company in the region.Craft and execute business strategies to identify and cultivate a pipeline of industry partners that deliver value to the investor community and customer base across Malaysia, Singapore, and Taiwan.Provide support for business expansion, B2B collaborations, and special projects, as the company ventures into new opportunities in the emerging Web3.0 space.Orchestrate outreach efforts with key opinion leaders and influencers to elevate VI College's brand and promote its educational offerings.Founding committee member of VI Club for Youth, a CSR initiative that delivers free financial education to students aged 16-24, demonstrating a deep commitment to social responsibility and community outreach. -
Assistant Vice President, CommunicationsAstro Jun 2008 - Dec 2017Bukit Jalil, Kl.Develop and implement communications vision and strategy for Astro's TV, radio, digital content, and movies under the Chinese business. This includes crafting and executing dynamic PR campaigns, developing key messaging, and preparing PR materials such as press releases, media briefing documents, and speeches.Curate and recommend compelling and exclusive content for the digital space and pitch spokesperson interviews to build thought leadership profiling. Plan and execute events, such as press conferences, group interviews, media briefings, and public showcases.Establish and maintain productive relationships with key media personnel in entertainment, feature, business, sports, and general news to elevate the company's profile and support business growth through collaborations and media partnerships.Elevate and strengthen the reputation of the Chinese business by identifying opportunities and threats and managing content and services issues proactively. -
Account Executive (Pr)Pdq Management S/B Jun 2007 - Jun 2008Petaling JayaReported to Account Director and oversaw daily operations and client servicing for key accounts including British American Tobacco (Malaysia), Lexmark, and Mattel.Organized formal and informal activities to strengthen relationships with key media on clients' behalf.Managed daily media monitoring and translated news articles as needed.Developed proposals, timelines, and draft news releases for ad-hoc events.Responsible for producing monthly PR reports and contact reports.
Daphne Chea Skills
Daphne Chea Education Details
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Public Relations
Frequently Asked Questions about Daphne Chea
What company does Daphne Chea work for?
Daphne Chea works for Jooy Media
What is Daphne Chea's role at the current company?
Daphne Chea's current role is Co-Founder & Exec. Director at JooY Media | Thrive With AI Conference Organiser | Media & Brand Strategist | SME Empowerment | Financial Literacy.
What is Daphne Chea's email address?
Daphne Chea's email address is da****@****ege.com
What schools did Daphne Chea attend?
Daphne Chea attended Universiti Tunku Abdul Rahman.
What skills is Daphne Chea known for?
Daphne Chea has skills like Media Relations, Corporate Communications, Marketing Communications, Public Relations, Journalism, Marketing Strategy.
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