Daphne Goh

Daphne Goh Email and Phone Number

Co-founder - Marketing & Business Development at Trifecta Singapore @ Trifecta Singapore
Daphne Goh's Location
Singapore, Singapore
Daphne Goh's Contact Details

Daphne Goh personal email

About Daphne Goh

Daphne Goh is a Co-founder - Marketing & Business Development at Trifecta Singapore at Trifecta Singapore. She possess expertise in online marketing, marketing, social media marketing, event management, online advertising and 19 more skills. She is proficient in English - Native Proficiency and Mandarin - Professional Proficiency.

Daphne Goh's Current Company Details
Trifecta Singapore

Trifecta Singapore

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Co-founder - Marketing & Business Development at Trifecta Singapore
Daphne Goh Work Experience Details
  • Trifecta Singapore
    Director Of Business Development
    Trifecta Singapore Feb 2023 - Present
    Singapore
    Building Asia's first surf-snow-skate lifestyle destination in the heart of Singapore on Orchard Road. Looking for partners and collaborators to bring action entertainment in Singapore to the next level.
  • The Ride Side
    Co-Founder - Marketing & Business Development
    The Ride Side Dec 2015 - Present
    Singapore
    Travel & equipment distribution company from Singapore growing the skate, snow & surf communities in Asia through our 3 divisions: Travel, Gear, Community.
  • Golin
    Digital Associate // Explorer
    Golin Mar 2016 - Jun 2017
    Singapore
    As an Explorer, I am in the busines of enabling brands to tell meaningful stories gleaned from social intelligence insights uncovered with analytics, measurement and trend analysis.I work across brands in the FMCG, Beer, wine & spirits, consumer electronics and automotive industries. I have developed communications strategies and frameworks, social listening as well as reporting programmes to refine a brand's positioning on digital media.
  • Mercer
    Workforce Analytics, Planning And Transformation Senior Analyst
    Mercer Mar 2015 - Mar 2016
    Singapore
    Human capital consulting blending business and workforce strategies to create maximum business impact through its talent. Specialising in delivering exceptional value through strategic workforce planning, advanced workforce analytics, as well as designing optimum HR organisations and processes.- Developed an internal talent acquisition strategy document for a global financial services company, translating people strategy into a structural development blueprint, melding insights from… Show more Human capital consulting blending business and workforce strategies to create maximum business impact through its talent. Specialising in delivering exceptional value through strategic workforce planning, advanced workforce analytics, as well as designing optimum HR organisations and processes.- Developed an internal talent acquisition strategy document for a global financial services company, translating people strategy into a structural development blueprint, melding insights from industry practices, company data and stakeholder involvement.- Led a strategic workforce planning effort for Brazil, China and Mexico markets for global consulting firm. The effort included engaging business and HR stakeholders, incorporating business growth targets into long-term workforce plans. Outcomes included providing global HR team with training sessions, and the development of a WFP playbook to enable post-project, independent capabilities.- Actively contributed to the establishment of the Workforce Analytics Institute (WAI), co-founded by Mercer and The Conference Board, to build analytical & strategic partnering capabilities in HR organisation in Asia. Developed curriculum, course materials and marketing of the Strategic Workforce Planning Academy workshops in Singapore and Shanghai. Successfully led and clinched WDA ICP funding for the Academy.- Involved and contributed to 38 business development opportunities for lead generation over the span of 10 months, across business divisions and geographies.- Developed Talent Acquisition delivery model options for a global life sciences company in order to meet regulations on workforce composition.- Conducted HR functional assessment for a global cosmetics & beauty company, determining optimal service level delivery and organisation structure, roles, responsibilities and processes Show less
  • Sqore
    Digital Marketing Associate
    Sqore Jan 2013 - Jan 2014
    Stockholm, Sweden
    Previously Student Competitions AB. Technology startup based in Stockholm, Sweden, providing a platform to elevate employer branding efforts targeting undergraduates and young professionals, by connecting talent with opportunities through skills demonstrated in recruitment competitions.Tools that I am proficient in: Channel management: Hootsuite, TweetdeckCommunity development/ mail marketing: Mailchimp- MandrillWeb and media analytics: Hubspot, Google Analytics… Show more Previously Student Competitions AB. Technology startup based in Stockholm, Sweden, providing a platform to elevate employer branding efforts targeting undergraduates and young professionals, by connecting talent with opportunities through skills demonstrated in recruitment competitions.Tools that I am proficient in: Channel management: Hootsuite, TweetdeckCommunity development/ mail marketing: Mailchimp- MandrillWeb and media analytics: Hubspot, Google Analytics, MandrillCollateral development: Adobe Photoshop, Illustrator, Microsoft OfficeDigital engagement: Facebook (organic and paid ads), Twitter, Linkedin, Weibo, RenRen, Google+, Pinterest- Managed & analysed digital communication channels for employer branding projects: increased organic community base from 16,000 to 32,000 through channel analytics & engagement- Business & product development for new platforms and services: involved in the development of product MVP, testing, launch marketing & project delivery- Delivered, tracked & reporting on 42 social advertising campaigns and 45 digital employer branding campaigns- Web, content/ copy and community management: increasing member base from 120,000 to 240,000 through paid, earned and own media, as well as user funnel improvements- Project manager for 5 employer branding/ recruitment projects with JEC Composites, Nyenrode Business Universiteit, Honeywell and The University of Gothenburg, with average of 600 participants gained through organic and social community engagement- Program Director for NOC Appreciation Dinner for 120 guests Show less
  • Chemistry (Singapore)
    User Experience Researcher
    Chemistry (Singapore) Jun 2012 - Jul 2012
    Singapore
    • Contributed to the research and planning phase for Design Thinking workshops for a Singapore Tourism Board (STB) project, Hotel Human Resource Workshop and Travel Agent Forum• Gained experience in using design thinking, events planning and management
  • Resorts World Sentosa
    Vip Tours & Events Guide
    Resorts World Sentosa Dec 2009 - Jul 2011
    Singapore
    • Awarded a Statement of Attainment for Competency in Interaction with Guests• Gained experience in events management, sales and marketing, as well as customer relations• Appointed Tour Lead on rotational basis as recognition of diligence and leadership capabilities

Daphne Goh Skills

Online Marketing Marketing Social Media Marketing Event Management Online Advertising Market Research Marketing Communications Marketing Strategy Marketing Management Entrepreneurship Social Media Public Relations Microsoft Office Social Networking Design Thinking Information Graphics Tour Management Events Coordination Team Leadership Strategic Hr Hr Consulting Hr Transformation Workforce Planning Workforce Analytics

Daphne Goh Education Details

Frequently Asked Questions about Daphne Goh

What company does Daphne Goh work for?

Daphne Goh works for Trifecta Singapore

What is Daphne Goh's role at the current company?

Daphne Goh's current role is Co-founder - Marketing & Business Development at Trifecta Singapore.

What is Daphne Goh's email address?

Daphne Goh's email address is go****@****ail.com

What schools did Daphne Goh attend?

Daphne Goh attended National University Of Singapore, Kth Royal Institute Of Technology.

What are some of Daphne Goh's interests?

Daphne Goh has interest in Digital And Social Media Marketing, Social Services, Children, Economic Empowerment, Civil Rights And Social Action, Politics, Scuba Diving, New Technologies, Poverty Alleviation, Ux Ui Development.

What skills is Daphne Goh known for?

Daphne Goh has skills like Online Marketing, Marketing, Social Media Marketing, Event Management, Online Advertising, Market Research, Marketing Communications, Marketing Strategy, Marketing Management, Entrepreneurship, Social Media, Public Relations.

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