Chief Marketing Officer at Blacknut, I am driving the deployment of the cloud gaming leader around the world, accelerating its growth with B2B distribution partnerships with telcos, OTT, and hardware manufacturers (+40 telcos & partners in 2024)For over 20 years in Digital Marketing, I have developed my career through the marketing of innovative and efficient services. Digital Mum and Entrepreneur, Gamer, but also a nature lover, I've spend my professional life doing Consulting & Strategic Business development related to Marketing. I can't help loving to choose to follow my instincts in New Business, involving Product creation and a great amount of innovation. I really like inventing solutions applied to business, and following new trends in advertising and technological markets for the general public.In 2010, I chose entrepreneurship and decided to found the French E-Marketing Agency Relatia, convinced that a coherent cross-channel approach is essential in terms of customer relationship management, with the integration of digitized transversal scenarios, and the exploitation of behavioral data for an intelligent user experience. Relatia will become the first agency bringing a dual expertise of E-CRM & Mobile CRM at a time when the mobile audience was becoming a major issue for brands and major players in E-Commerce.Since 2019, I've chosen to join Blacknut Cloud Gaming Service, as CMO and Board Member, to enter the future of the Gaming Industry. Together we are inventing a leading B2B2C approach that helps democratise the access to video game worlwide and provide "Click & Play" whole new experience.Over the years, I have above all developed my abilities to recognize the next technologies that will bring value to Business and how to integrate them. Thus driven by the operational needs of professionals, and the expectation of general public, I like to invent new services and new high-performance driven solutions.For 20+ years the recipe for success has always been the same, never forget to SEDUCE our customers (Brand value, UX, Content), to focus on a better DIALOGUE (Listen & discuss) with them regular basis, and at last never forget how essential it is to better KNOW them (data).