Daphne Toprek Email & Phone Number

London, Gb

London, England, United Kingdom

Experienced Marketing Associate with a proven track record brand strategy, marketing coordination and digital marketing. Skilled in managing & executing various marketing activities, including newsletter creation, website management, business development support, relationship management, and data storytelling.Key Highlights:Social Media: Successfully increased brand awareness by taking ownership of Life Moments social media, creating content, collaborating with the design team, and tracking monthly performance. Newsletter: I work closely with design and sales teams to create monthly newsletters, managed the delivery, analyzed engagement metrics to improve CRM data, and achieved monthly targets to enhance reach and impact.Website Redesign: Led the redesign of the company website, implementing strategic enhancements to improve user experience and align with brand identity. Collaborated with cross-functional teams to ensure successful execution and launch.Company Rebrand: Played a key role in the wider rebrand of the company, contributing insights and ideas to refresh the brand image and messaging. Coordinated marketing efforts to ensure consistency and effectiveness across all channels, like the website, social media and marketing/sales decks.Business Development: I support with research and manage the Pipedrive funnel for the sales team, creating prospect analyses and a weekly MI pack for sales meetings.Data Storytelling: I collaborated with the data insights team to develop quarterly packs and insights for existing clients.

London, England, United Kingdom

Archive co-manager for a landmark dress archive in London, holding 20th and 21st century clothing. Daily tasks include:• Manage the day-to-day operations of a busy, high profile, landmark dress archive, tasks including inbox and phone monitoring, organisation and accommodation of hire-appointments, invoicing through Xero, following up on client holds and returns, and social media management.• Maintain outstanding quality of correspondence and relationships with high profile clients• Responsible for communications strategy, creating and distribute newsletters, using Photoshopand Canva to design digital marketing materials and writing copy to engage clientbase• Organise client visits, while ensuring all products are clearly explained and quoted• Engage with the director to design and prepare company exhibitions• Manage and monitor stock to ensure all customer demands are continually met

London, United Kingdom

Promoted from museum volunteer to paid museum assistant at the Fashion and Textile Museum.Daily tasks include:• Supervised a team of volunteers on a daily basis; delegating tasks for maximum efficiency• Oversaw social media accounts for the museum, while delivering creative content for publication• Acted as the first point of contact for visitor questions, queries, and issues• Answered telephone calls and emails; escalating notable enquiries when necessary• Provided daily float reports to maintain senior expectation• Prepared garments for mounting and mounted garments onto mannequins

Engaging in promotional activities for the university, including open days, presentations and video footage.Skills developed are:• Excellent communication through talking to a range of people from prospective students to parents, and by developing and giving engaging presentations.• Teamwork by working closely with other ambassadors and university staff• Resilience by rapidly adjusting to changed circumstances, tour route obstacles or amended group numbers• Creativity by promptly tailoring my promotional output to the respective audience's interests without prior knowledge of these interests.

One of the first Peer Assisted Learning (PAL) workshop facilitators for London College of Communication's Academic Support department. The PAL team would deliver workshops over a range of courses to support students in deeper learning.Achievements and responsibilities:• Organised and delivered effective CTS workshops for Graphic and Media Design students, as well as cultural and media theory workshops for students from Contemporary Media Cultures• Arranged and co-led a variety of events, including a discussion with artist Grayson Perry• Helped students master difficult concepts by engaging students in creative activities• Adapted teaching methods to appropriately address the needs of each individual

Doctor Of Philosophy - Phd, Phd Candidate

Researching the corporate reputation crisis strategy and communications of the Walt Disney Company, and the subsequent interaction.

Master Of Arts - Ma, Fashion Curation, Distinction

Distinction awarded thesis: 'What (dress) exhibitions can learn from cinema: a critical search for the future of blockbuster exhibitions.

Bachelor Of Arts - Ba(Hons), Contemporary Media Cultures, First Class Honours

Activities and Societies: President of ArtsFems 2018-2019A+ awarded thesis: 'The Devil is in the Dress: A Critique of (Religious).