Working in a variety of business functions including logistics, sales intelligence, field sales and brewery operations. Cross functional experience is leveraged to gain a holistic view of Labatt. Able to provide insights via approaching strategic and operational issues with a broad base of functional knowledge.• Integrated Supply Chain training in London and Montreal Breweries and Distribution centers• Commercial training in Halifax, focused on sales intelligence and performance monitoringProject role on the reassessment of Labatt’s GTM, where duties included:• Pricing Optimization• Sales Intelligence: Determining impact/potential impact on share/profitability (by competitive, pricing, media and promotional activity )• Developing tracking tools to track current performance vs. targets (i.e. Margin tracking, EBITDA tracking, share tracking)• Competitive analysis: Conducting analysis on previous periods to determine competitive reaction to proposed market programs • Working with people department on developing a pilot program for sales force execution• Developed account selection criteria while adhering to AB InBev field sales standards for Sales pilot program• Coordinating with People department to conduct engagement piece/maximizing execution effectiveness prior to key selling period with program referred to as ‘Day in the Trade’ for Ontario and National office employees. Later expanded to include brewery staff in London and Hamilton