Establish and run the Project Management Office, ensuring colleagues have the governance structure, tools, training and support they need to run successful projects. Ensure senior leadership can confidently make key project-related decisions based on transparent and timely reporting.

Lead the marketing, public relations, and digital team, in its efforts to ensure Melbourne-based non-profit Launch Housing is an influential voice on affordable housing and ending homelessness. Develop and implement digital, media and marketing strategies. Ensure proactive and responsive media coverage. Build brand profile through the management of advertising campaigns, formalization of brand architecture and style; and development of publications and collateral. Elevate the brand profile and business development opportunities for HomeGround Real Estate Agency, a social enterprise of Launch Housing.

As the head of Launch Housing’s dedicated communications and fundraising teams, I play a strategic leadership role in finding innovative, efficient and unique ways to influence lasting change to fulfill our mission of ending homelessness. This includes brand positioning; broadening internal and external communication channels; supporting our advocacy and thought leadership about homelessness and affordable housing; and leading our corporate giving and philanthropic activities to secure vital funding and build, support and convert our network of donors to become advocates for our cause.

I help non-profits and small businesses in Australia and the United States with their strategic marketing planning, campaign development, and content needs. My clients include purpose-driven organizations looking for ways to increase their visibility and brand awareness, through innovative digital marketing strategies and engaging content. I work with each organization to determine their unique needs that may include any of the following deliverables: brand audits and assessments, content for blogs and other web properties, capacity-building training sessions, strategic marketing campaigns, and more.

Lead national and international branding and marketing efforts for Goodwill, including logo usage, creation of messaging, collateral and advertising creative. Managed public-facing initiative promotions including Goodwill’s premier national PSA campaign, cause partnerships, seasonal campaigns and more. Consulted on and lead marketing of programs, services, and products for Goodwill’s 164 independent, community-based member Goodwill agencies in the United States and Canada.

Develop advertising and marketing campaign materials for Goodwill member use; provide ongoing support of public-facing national marketing/cause marketing initiatives; consult on marketing best practices and branding strategy for members of 164 independent, community-based member Goodwill agencies in the United States and Canada; serve as Goodwill project manager for the brand's premier national PSA campaign, in partnership with Ad Council and Saatchi & Saatchi New York.

Provided day-to-day project coordination of marketing campaigns including Goodwill's first-ever national Ad Council PSA campaign; developed seasonal marketing collateral for campaigns such as Spring Cleaning, Back-to-School, Halloween and Winter Holidays in an effort to help membership increase awareness about Goodwill's mission, donation acquisition and retail footprint; served as marketing liaison to network of 164 independent, community-based member Goodwill agencies in the United States and Canada; created content for public-facing blogs; wrote for internal communications platforms.

Produced PR/Marketing toolkits for Goodwill membership, including development of press releases, blog posts, social media messaging and other outreach materials; monitored and reported on media coverage; managed cross-departmental quarterly report workflow; managed Pinterest account, wrote blog posts and articles for daily internal newsletter; monitored strategic plan progress and budgets, and developed presentation materials for the communications team.

Intensive leadership development program for managers in the social sector.

Engaged AWC-DC's leadership and membership to increase the chapter's visibility and community partnership to fulfill the organization's mission to promote the advancement of women in all fields of communications. Planned monthly professional development and networking events in the DC area about subjects ranging from personal branding, social media strategy and the Freedom of Information Act to our annual signature event, the Matrix Awards.

Wrote press releases to promote major policy objectives and programming. Engaged local and national media to garner coverage. Tracked, aggregated and measured media coverage. Managed website and social media accounts. Filmed periodic videos of subject matter experts for the organization's YouTube channel to share information and increase online engagement with the brand.

Supervised workflow of quarterly magazine with readership of more than 100,000; managed relationships with freelance writers, proofreaders, designers. I redesigned the magazine stylebook and helped update website and copyedit internal and external promotional materials. Wrote articles about subjects from Israeli cinema to energy innovations to European anti-Semitism.

Edited and wrote articles, brainstormed future story ideas, communicated with freelance writers, worked with the art director to ensure aesthetic balance between editorial and visual. Helped maintain website, contributed to social networking/media endeavors.

As both a communications committee member and as secretary, I promoted the chapter's monthly events, supported board meetings and helped build awareness of and interest in AWC-DC.

360 Degrees magazine is a student publication that address cultural, political, religious, academic, and other issues concerning the diverse Syracuse University community. Rose from copy editor to managing editor and editor-in-chief. Assigned stories, designs, illustrations, and photography; delegated work to fellow editors; managed writing, editing, production process; helped develop story ideas and themes; proofread and edited articles and spreads.

Researched information for "National Language Policies: Pragmatism, Process, and Products" published in the NECTFL Review Fall/Winter 2008/2009; created photo gallery of organizational events for website; designed logo, stationary and brochures.