defi SOLUTIONS is an out-of-the-box, no hassle loan origination system that offers lenders scale, flexibility, and speed of implementation. defi delivers efficiencies at every stage, from digital borrower interaction through automated decisioning, funding, servicing, collections, remarketing and more.

- Implement, direct and evaluate all internal, external and marketing communication functions for high-growth clean energy fintech leader- Connect brand, company reputation, customer service touch points and employees to deliver a consistent voice and experience- Provide strategic communications counsel to executive leadership team- Direct outside agencies and freelance writers to exceed quarterly and annual OKRs- Manage complex compliance and legal approval process in highly regulated industry- Oversee social media strategy, planning and measurementSince 2012, Mosaic has helped approximately 400,000 households choose sustainable home solutions with its financing products and funded more than $14 billion in loans for U.S. residential solar and energy-efficient home improvements.

- Directed the lead and revenue generation, brand positioning, and alignment to business objectives for a rapidly growing management consulting firm- Lead all digital marketing efforts, working closely with an agency partner to optimize keyword strategy, maximize SEO and PCC efforts and manage $70,000+ annually in Google Ads campaigns- Developed and managed social media strategy, planning and measurement across all platforms- Managed the strategy, implementation and execution of all email marketing efforts, including CRM and marketing automation tools- Partnered with business development and leadership teams to adapt marketing strategy based on data and analytics, and identified new opportunities in response to competitive research and customer trends- Managed all content planning, development and optimization- Oversaw all public relations and media effortsBlue Beyond is a management consulting firm that specializes in the people side of the business — culture, talent management, employee engagement, communications, organizational effectiveness, leadership, and change management. Blue Beyond serves clients throughout North America, including global Fortune 500 companies, non-profits, universities, and small- and mid-sized firms.

Developed, directed and evaluated the internal and external communications efforts for the largest business unit (11,000+ employees) of a Fortune 1000 companyo Produced communications for c-suite, investor relations, legal and human resourceso Worked closely with key corporate teams to build parent company brand internally and externally and strengthen company culture across business unitso Facilitated editorial content process and production with teams across every level of the companyo Launched new intranet to better connect, inform and engage team members enterprise-wideo Directed public relations and media efforts; managed communications during crisis situationso Launched new websites for parent company and business unitCreated and deployed social media platforms to build brand and improve SEOo Supervised creation of nearly 1,000 content posts per year across company’s Twitter, Facebook and LinkedIn pages, generating nearly 3 million annual brand impressionso Produced more than 400 branded blog posts, generating 33,000 page views since blog launcho Increased total engagements 75 percent year-over-year across all platformso Increased total clicks 68 percent year-over-year across all platforms, frequently driving traffic to revenue-producing products and services siteso Developed and implemented strategies to maximize participation at tradeshows and events, including real-time content creation, live-streaming programs and creative sponsorshipsOversaw marketing campaign content and brand management across 75 auction locations and corporate offices throughout North Americao Led internal and external communications deliverables around key product launches o Connected brand with customer-service touchpoints to ensure consistent voice and experienceo Expanded and managed internal staff to support growing marketing communications needs

• Held dual roles managing communications for business unit and parent company, including traditional and digital media, mergers and acquisitions, business alignment and crisis communications• Managed PR and social media agencies to build local media presence and expand reach beyond trade publications and industry events• Expanded and managed internal staff to support growing communications needs

• Developed, implemented and managed internal and external communications and best practices• Worked closely with the vice president of marketing to develop brand strategy and positioning• Implemented and enforced brand standards across multiple locations and offices• Developed the strategy and launch of company’s social media channels, including one of the first corporate blogs in the automotive remarketing industry• Developed social media best practices portal to educate and engage employees and industry partners• Activated senior leaders and sales teams with training sessions on the value and application of social media to support the business and build brand reputation

• Engaged employees across business units with compelling, relevant and timely content• Created ongoing communications campaigns to encourage participation with new employee portal

• Produced content for monthly trade magazine and project management for external clients• Managed multiple writing-intense projects with varying deadline demands

• Supported launch of a new business as operations manager of high-end facility• Managed all facets of daily operations, including staffing, scheduling and implementing business policies

• Built, implemented and oversaw publication department during a strong period of company growth• Managed team responsible for 12 monthly publications serving 120,000 members nationwide• Directed editorial, freelance, production, printing and mailing