Darcy Graham Email & Phone Number

Scottsdale, Arizona

Creation and implementation of efficient operations while contributing to company growth and profitability.Initiatives and Main Contributions:- Work with department heads and CEO to establish and implement departmental goals, procedures and policies- Oversee all aspects of operation including sales & marketing, accounting, warehouse, ITAll aspects of HR including recruiting, training, reporting- Payroll and payroll taxes- Accounting tasks including daily QuickBooks entries, financial statements, A/R, A/P, reconciliation, cash activity, general ledger, monthly sales tax returns, 1099's, W-2's, unemployment taxes and returns- Oversee all sales and marketing efforts including social media and email marketing- Cost Analysis and ROI evaluation- Daily IT needs including Office 365 and server administration- Vendor management - Create various legal documents and agreements - Create various internal handbooks - Coordinate team building eventsKey Projects:- Research and deploy new merchant provider including mobile payment processing- Negotiate lower credit card processing rates- Negotiate discounted shipping rates from FedEx and UPS- Managed complete IT overhaul of employee workstations including company-wide upgrade from Microsoft XP to Microsoft 7 and Office 2013- Managed the implementation of internal Small Business Server- Managed the transition of entire company to Office 365 for cloud services enabling continued growth within the company- Trademark publication for Auctions in Action- Managed and prepared all necessary documentation for income tax audit by the Internal Revenue Service- Evaluated and purchased inventory management software- Benefit Administration including the roll out of medical, dental and life insurance as well as a 401k plan

Founder of woofalong.com, Colorado's #1 resource for finding dog friendly businesses and activities in Colorado.

Colorado

- Maintain and continue to maximize results utilizing automation software for targeting customers based on store locations, interests and demographics on Instagram and Facebook.- Work with management team and store managers to promote in-store events, job openings, grand openings, anniversary sales etc.- Daily social media management services with a focus on gaining followers and increasing engagement through the creation and publication of creative and relevant content. This includes Colorado Save-A-Lot, Florida Save-A-Lot and Colorado Ranch Market Facebook and Instagram accounts.- Digital ad creation meeting required specs for both Facebook and Instagram paid campaigns.- Manage paid campaigns and utilize targeting strategies to maximize results.

Denver, Colorado

Marketing consultant for a fast growing company, using vast and varied experience to plan and implement marketing strategies, thereby contributing significantly to the success of the company’s marketing effort.Areas of Focus and Expertise:- Market Penetration: Sound knowledge and understanding of marketing trends, principles and methods.- Brand Management: Energetic, innovative and persuasive with effective networking skills to establish market positioning.- Market Development: Excellent communication and leadership abilities to expand potential market segments.Initiatives and Main Contributions:- Implemented marketing initiatives, campaigns and strategies to promote products and brand name to potential customers.- Initiated new marketing procedures and performed market research to increase user base and website traffic- Analyzed various marketing tools, service and channels for initiating successful product marketing.Other Key Functions:- Performed market research and interacted with company teams in order to plan marketing strategies, budget, pricing and growth targets- Launched new products in press releases and at presentations.- Organized events to represent the firm in exhibitions, user test groups, on the Internet, media, etc.- Evaluated and monitored performance of product on the market.

Develop and grow ad sales program for the Living on the Cheap network of sites.

Served as the company’s lead financial team member reporting to the CEO.Initiatives and Main Contributions:- Responsible for all accounting functions including billing, A/R, A/P, payroll, bank reconciliations and all cash activity, general ledger, fixed assets, etc.- Performed all HR functions including benefit administration, retirement accounts (IRA) and recruiting- Prepared all tax and payroll documents including year-end taxes, R&D Tax credits and state and federalTPT returns, W-2’s, 1099’s, AZ A1-R, 940, 944, AZ A1-QRT, AZ UC-018, AZ 285B, AZ 308- Personally prepared, filed for and obtained two Trademark applications (Axosoft, TransferBigFiles)- Responsible for all company events including team building, weekly lunches and onsite trainings