PPC campaigns and implementation of lead generation strategies (B2B/B2C) on Facebook Ads, Google Ads, TikTok Ads and LinkedIn Ads• 260 leads generated with a conversion rate of 28% and an average cost per lead of CHF 12 for a customer• Over 400 leads with a conversion rate of 15% for another customerDesign and optimization of Wordpress and Shopify websitesIncrease in sales • 30% increase in sales for a customerStrategic collaboration with sales teamsDirected… Show more PPC campaigns and implementation of lead generation strategies (B2B/B2C) on Facebook Ads, Google Ads, TikTok Ads and LinkedIn Ads• 260 leads generated with a conversion rate of 28% and an average cost per lead of CHF 12 for a customer• Over 400 leads with a conversion rate of 15% for another customerDesign and optimization of Wordpress and Shopify websitesIncrease in sales • 30% increase in sales for a customerStrategic collaboration with sales teamsDirected acquisition campaigns: • 670 registrations for an application, leading to a successful saleCommunity management • Content creation (textual, visual and video)Analyzed, reported and proposed improvements to managersCommunication, negotiation and mandate management with customers Administrative, IT, CRM and company customer database management Show less

Daily support and monitoring of residentsSupported the manager during computer breakdownsSupported three departments during the COVID period

Offers marketing services for a variety of key customers, generating a 97% customer satisfaction rateContent creation (textual, visual and video)Increased online visibility for companies (+35%)Optimized digital strategies and PPC campaigns • Increase in appointments booked by +8% for one customerAdvice and support for customersInnovative management of websites (Wordpress and Shopify) and campaigns (Facebook Ads and Google Ads)• Optimized customer journey and… Show more Offers marketing services for a variety of key customers, generating a 97% customer satisfaction rateContent creation (textual, visual and video)Increased online visibility for companies (+35%)Optimized digital strategies and PPC campaigns • Increase in appointments booked by +8% for one customerAdvice and support for customersInnovative management of websites (Wordpress and Shopify) and campaigns (Facebook Ads and Google Ads)• Optimized customer journey and increased average shopping basket from 29.90 to 47.80Improved engagement and brand awareness Show less

Support the marketing manager in his projectsCreation of interactive WordPress sites, increasing the number of unique page views• Updating contentCoordinate the creation of communication materials Personalized customer trainingManagement of e-mail marketing campaignsPerformance analysis and reportingCustomer support and original marketing initiatives

Developed, presented and validated the company's marketing strategy to the CEO and Board of Directors.Launch of the company's communication plan and a new product• 5 pre-launch leads

Co-development of complete business plan and product launchCo-development of communication and promotion of the service• 220 registrations during the launch of the platform, which enabled us to win the CTI (EPFL) start-up competition.Co-directed the planning and execution of a promotional event• Between 400 and 500 participants• Facilitated links with partners, sponsors and participants to ensure the success of the event.Responsible for budget management• Cost… Show more Co-development of complete business plan and product launchCo-development of communication and promotion of the service• 220 registrations during the launch of the platform, which enabled us to win the CTI (EPFL) start-up competition.Co-directed the planning and execution of a promotional event• Between 400 and 500 participants• Facilitated links with partners, sponsors and participants to ensure the success of the event.Responsible for budget management• Cost estimates, expense tracking and financial reporting. Show less

Human Resources Manager Ad interim (6 months) : • Recording and updating data related to the municipality's personnel. • Managing unsolicited applications and received job applications. • Drafting various official documents related to personnel.• Rigorous archiving of HR documents and files. • Managing absence notices and associated administrative follow-up.• Handling mail dedicated to the HR department. • Receiving phone calls and directing them to the appropriate… Show more Human Resources Manager Ad interim (6 months) : • Recording and updating data related to the municipality's personnel. • Managing unsolicited applications and received job applications. • Drafting various official documents related to personnel.• Rigorous archiving of HR documents and files. • Managing absence notices and associated administrative follow-up.• Handling mail dedicated to the HR department. • Receiving phone calls and directing them to the appropriate contacts.Accounting (6 months): • Data entry, journalization, and recording of routine accounting entries. • Managing supplier accounts: entering information and tracking. • Entering and processing accounts payable invoices. • Creating payment proposals, recording payments made. • Complete management of debtor invoices: data entry, journalization, recording, printing, and sending. • Managing and monitoring the cash register. Show less