Self-driven and passionate marketing visionary with 12 years of experience working in markets across 30+ countries, including GCC, Africa, Europe, the US, India, and Pakistan. Engaged in Start-Up consulting since 2018.Recognized for crafting brands, campaigns, and innovations in both established and emerging markets, and for building and mentoring high-performing, cross-functional teamsDriven by a passion for results through delivering brand values to consumers, deeply studying the markets, and never giving up looking for an approach to unlock growth.Known for unstoppable energy, curiosity, creativity (co-creation with agencies), and not usual approach.I’m taking work personal. Excellent communication skills and the ability to build effective cross-functional (agile) teams with people from different cultures, categories, and companies, injecting the Start-Up mentality.Proven track record that I’m proud of mostly:• The most successful range for Rexona, which reached 10% from brand TO in 2 years + hero variantbecame #3 on the market. All supported with digital only campaign focused on influencers marketing.Effie Award for 3 years of sustainable success.• Created Start-Up Accelerator in UL to find fresh solutions for foods innovations.• Launched online academy in partnership with digital agency & create own course• Developed range for healthy frozen smoothie-cakes and successfully led start-up with founder