Daria Malchevskaya

Daria Malchevskaya Email and Phone Number

Independent marketing professional and expert | Mentor | 25 years with MARS @ MARKETING CLASS
Daria Malchevskaya's Location
Moscow, Moscow City, Russia, Russian Federation
About Daria Malchevskaya

International-level marketer with a career successfully progressed from Junior Brand Manager to Vice President of Marketing for MARS. ⫸ ABOUT ME✅ 25+ YEARS in marketing✅ 25 YEARS with MARS✅ 5 YEARS of running own business ⫸ MY EXPERIENCE MAY BE USEFUL FORMarketing directors and executives from Russian and international companies who understand the importance of developing professional skills of their employees in accordance with the world’s best practices.Marketing specialists from Russian and international companies who thoroughly plan their careers and are eager to gain knowledge about the profession and career progression from the leading marketing experts.Employees of creative and media agencies seeking to gain a deeper knowledge and better understanding of client cases or planning to pursue a career on the client side.

Daria Malchevskaya's Current Company Details
MARKETING CLASS

Marketing Class

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Independent marketing professional and expert | Mentor | 25 years with MARS
Employees:
3
Daria Malchevskaya Work Experience Details
  • Marketing Class
    Co-Founder
    Marketing Class Aug 2019 - Present
    Marketing Class is online school of marketing capabilities providing services to the businesses in two major areas: - Marketing capabilities training programs for Marketing and Leadership teams, Marketing Leaders coaching, Marketing teams organizational structures and transformations. - Business, Marketing and Brand strategy Our Clients List is represented by various industries (FMCG, Banking, Tech, Retail, etc), and includes companies like Reckitt, Mars, Raiffeisenbank… Show more Marketing Class is online school of marketing capabilities providing services to the businesses in two major areas: - Marketing capabilities training programs for Marketing and Leadership teams, Marketing Leaders coaching, Marketing teams organizational structures and transformations. - Business, Marketing and Brand strategy Our Clients List is represented by various industries (FMCG, Banking, Tech, Retail, etc), and includes companies like Reckitt, Mars, Raiffeisenbank, Ritter Sport, Ozon, Ingosstrakh and others. Show less
  • Mars
    Marketing Vp, Mars Pet Nutrition Russia
    Mars Nov 2014 - Mar 2018
    Moscow, Russia
    Member of regional leadership team and of global brand board. Leader of highly engaged team of 25 marketers and trainees. Accountable for marketing strategy and media investment for the portfolio of pet brands (Whiskas, Pedigree, Sheba and others). Led in product innovation, consumer research and customer relationship.Achievements: Launch of new brands and segments.Step change in digital marketing and multiple wins on YouTube Leaderboard. Unique social projects with… Show more Member of regional leadership team and of global brand board. Leader of highly engaged team of 25 marketers and trainees. Accountable for marketing strategy and media investment for the portfolio of pet brands (Whiskas, Pedigree, Sheba and others). Led in product innovation, consumer research and customer relationship.Achievements: Launch of new brands and segments.Step change in digital marketing and multiple wins on YouTube Leaderboard. Unique social projects with wide recognition. Creation of effective TV copies airing in Russia and abroad. Show less
  • Mars
    Strategy Deployment Director, Mars Multi Sales
    Mars Jul 2012 - Oct 2014
    Moscow, Russia
    Regional deployment of company strategy for pet category in emerging markets: Ukraine, Kazakhstan and other ex CIS countries. Achieved double digit growth of pet business.
  • Mars
    Category Manager And Brand Director
    Mars Mar 2007 - Jun 2012
    Moscow, Russia
    Responsible for cat care category development in Russia. Delivered sustainable and profitable growth through clear portfolio choices and efficient communication. Member of global innovation team accountable for ideation workshops.
  • Mars
    Group Brand Manager
    Mars Jan 2003 - Feb 2007
    Moscow, Russia
    Accountable for premium pet brands portfolio. Local development of new products and brand communications.
  • Mars
    Brand Manager
    Mars Jan 2000 - Dec 2002
    Moscow, Russia
  • Mars
    Sales Representative
    Mars Jul 1992 - Dec 1999
    Moscow, Russia

Daria Malchevskaya Education Details

Frequently Asked Questions about Daria Malchevskaya

What company does Daria Malchevskaya work for?

Daria Malchevskaya works for Marketing Class

What is Daria Malchevskaya's role at the current company?

Daria Malchevskaya's current role is Independent marketing professional and expert | Mentor | 25 years with MARS.

What schools did Daria Malchevskaya attend?

Daria Malchevskaya attended Lomonosov Moscow State University (Msu).

Who are Daria Malchevskaya's colleagues?

Daria Malchevskaya's colleagues are Зухра Бикмухаметова, Diana Cotes.

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