Daria Malchevskaya Email and Phone Number
International-level marketer with a career successfully progressed from Junior Brand Manager to Vice President of Marketing for MARS. ⫸ ABOUT ME✅ 25+ YEARS in marketing✅ 25 YEARS with MARS✅ 5 YEARS of running own business ⫸ MY EXPERIENCE MAY BE USEFUL FORMarketing directors and executives from Russian and international companies who understand the importance of developing professional skills of their employees in accordance with the world’s best practices.Marketing specialists from Russian and international companies who thoroughly plan their careers and are eager to gain knowledge about the profession and career progression from the leading marketing experts.Employees of creative and media agencies seeking to gain a deeper knowledge and better understanding of client cases or planning to pursue a career on the client side.
Marketing Class
View- Website:
- marketingclass.ru
- Employees:
- 3
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Co-FounderMarketing Class Aug 2019 - PresentMarketing Class is online school of marketing capabilities providing services to the businesses in two major areas: - Marketing capabilities training programs for Marketing and Leadership teams, Marketing Leaders coaching, Marketing teams organizational structures and transformations. - Business, Marketing and Brand strategy Our Clients List is represented by various industries (FMCG, Banking, Tech, Retail, etc), and includes companies like Reckitt, Mars, Raiffeisenbank… Show more Marketing Class is online school of marketing capabilities providing services to the businesses in two major areas: - Marketing capabilities training programs for Marketing and Leadership teams, Marketing Leaders coaching, Marketing teams organizational structures and transformations. - Business, Marketing and Brand strategy Our Clients List is represented by various industries (FMCG, Banking, Tech, Retail, etc), and includes companies like Reckitt, Mars, Raiffeisenbank, Ritter Sport, Ozon, Ingosstrakh and others. Show less
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Marketing Vp, Mars Pet Nutrition RussiaMars Nov 2014 - Mar 2018Moscow, RussiaMember of regional leadership team and of global brand board. Leader of highly engaged team of 25 marketers and trainees. Accountable for marketing strategy and media investment for the portfolio of pet brands (Whiskas, Pedigree, Sheba and others). Led in product innovation, consumer research and customer relationship.Achievements: Launch of new brands and segments.Step change in digital marketing and multiple wins on YouTube Leaderboard. Unique social projects with… Show more Member of regional leadership team and of global brand board. Leader of highly engaged team of 25 marketers and trainees. Accountable for marketing strategy and media investment for the portfolio of pet brands (Whiskas, Pedigree, Sheba and others). Led in product innovation, consumer research and customer relationship.Achievements: Launch of new brands and segments.Step change in digital marketing and multiple wins on YouTube Leaderboard. Unique social projects with wide recognition. Creation of effective TV copies airing in Russia and abroad. Show less -
Strategy Deployment Director, Mars Multi SalesMars Jul 2012 - Oct 2014Moscow, RussiaRegional deployment of company strategy for pet category in emerging markets: Ukraine, Kazakhstan and other ex CIS countries. Achieved double digit growth of pet business.
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Category Manager And Brand DirectorMars Mar 2007 - Jun 2012Moscow, RussiaResponsible for cat care category development in Russia. Delivered sustainable and profitable growth through clear portfolio choices and efficient communication. Member of global innovation team accountable for ideation workshops.
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Group Brand ManagerMars Jan 2003 - Feb 2007Moscow, RussiaAccountable for premium pet brands portfolio. Local development of new products and brand communications.
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Brand ManagerMars Jan 2000 - Dec 2002Moscow, Russia
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Sales RepresentativeMars Jul 1992 - Dec 1999Moscow, Russia
Daria Malchevskaya Education Details
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Linguistics
Frequently Asked Questions about Daria Malchevskaya
What company does Daria Malchevskaya work for?
Daria Malchevskaya works for Marketing Class
What is Daria Malchevskaya's role at the current company?
Daria Malchevskaya's current role is Independent marketing professional and expert | Mentor | 25 years with MARS.
What schools did Daria Malchevskaya attend?
Daria Malchevskaya attended Lomonosov Moscow State University (Msu).
Who are Daria Malchevskaya's colleagues?
Daria Malchevskaya's colleagues are Зухра Бикмухаметова, Diana Cotes.
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