Darian Cairns-Cowan, Clmp™

Darian Cairns-Cowan, Clmp™ Email and Phone Number

Head of Everyday Wellbeing at Medibank @ Medibank
Darian Cairns-Cowan, Clmp™'s Location
Melbourne, Victoria, Australia, Australia
Darian Cairns-Cowan, Clmp™'s Contact Details

Darian Cairns-Cowan, Clmp™ work email

Darian Cairns-Cowan, Clmp™ personal email

About Darian Cairns-Cowan, Clmp™

I am a digital leader who, through both a commercial and customer experience focus, has created significant measurable value for both my employer and our customers. I have lead and managed activities across- Digital Sales/Aquisition/eCommerce- Digital Channel/Product Development and Management- Digital Analytics, Optimisation and Personalisation- Digital Content and Journey Management- Digital Strategy- Omni-channel Marketing Automation Strategy- Data and Insight driven business.I have 19 years experience working in a broad variety of roles for New Zealand's leading bank and one of Australia’s Top 4 banks, I spent 2 years working in London on integration activities related to the formation of GlaxoSmithKline – including projects, business process/system re-engineering and data migration. I am currently working for Telstra Digital improving sales journeys for customers.I am passionate about finding the best way to do things with the tools at hand and, passionate about finding new tools and ways to do things better.

Darian Cairns-Cowan, Clmp™'s Current Company Details
Medibank

Medibank

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Head of Everyday Wellbeing at Medibank
Darian Cairns-Cowan, Clmp™ Work Experience Details
  • Medibank
    Head Of Everyday Wellbeing
    Medibank Sep 2023 - Present
    Victoria, Au
  • Medibank
    Head Of Program Management & Optimisation - Live Better
    Medibank Apr 2022 - Sep 2023
    Victoria, Au
  • Medibank
    Head Of Operations - Live Better (Acting)
    Medibank Apr 2022 - Sep 2023
    Victoria, Au
  • Medibank
    Senior Manager, Program Performance & Optimisation (Live Better)
    Medibank Apr 2021 - Apr 2022
    Victoria, Au
  • La Trobe University Hockey Club
    Equipment Coordinator (Volunteer)
    La Trobe University Hockey Club Jan 2020 - Dec 2021
    Reservoir, Vic, Au
  • Telstra
    Head Of Digital Sales - Small Business, Segments And Real-Time Optimisation
    Telstra Apr 2019 - Mar 2021
    Sydney, Nsw, Au
  • Telstra
    Customer Journey Owner
    Telstra Jun 2018 - Mar 2019
    Sydney, Nsw, Au
  • Telstra
    General Manager Small Business Sales - Telstra Digital (Acting)
    Telstra Feb 2018 - May 2018
    Sydney, Nsw, Au
  • Telstra
    Digital Channel Manager - Small Business Growth Initiatives
    Telstra Mar 2017 - May 2018
    Sydney, Nsw, Au
  • Biztech Enterprise Solutions
    Strategic Account Manager
    Biztech Enterprise Solutions May 2016 - Mar 2017
    Melbourne, Vic, Au
    BizTECH are the longest running Adobe solution partner in Australia and New Zealand. We have successfully delivered many enterprise solutions using Adobe technology since 2008. We are highly specialized in Adobe Experience Manager and Adobe Marketing Cloud. We are highly certified and recognised for our Adobe work: - ANZ Adobe Marketing Partner of the year 2013- ANZ Adobe Marketing Partner of the year 2015 - Adobe Premier Solution Partner- Adobe Experience Manager SPECIALIZED- Adobe Certified Training Partner
  • Anz
    Senior Digital Sales Manager
    Anz Apr 2013 - Mar 2016
    Melbourne, Victoria, Au
    Key Successes: * Established and grew a market leading Digital Optimisation and Personalisation capability/team that added 20% to overall sales volumes.* Gaining endorsement and funding for, and then delivering a critical sales initiative that will delivermultimillion dollar benefits and a greatly improved customer experience (including 50%-120% increase in application completion rates).* Key advisor for omni-channel data-driven digital marketing automation strategy and technology selection. * Successfully negotiated for the ANZ Online Saver bonus rate to be put on anz.com for the first time ever.* Undertook Senior Manager Web & Sales role (and 7 extra direct reports) for 2 months on top of my existing role.Key Responsibilities:* Responsible for growing sales across all Digital channels.* Management of the Digital sales targets process.* Create, prioritise and gain endorsement for, the Digital Sales strategy/plan defining necessary capability and optimisation required to reach sales targets.* Lead and develop the anz.com content and content optimisation team (team of 6) and capability.* Lead and develop a team of sales and optimisation managers and analysts (team of 4).* Manage digital analytics capability and vendor relationships (incl. Adobe).
  • Anz
    Senior Manager - Web & Online Sales (Acting)
    Anz Oct 2013 - Nov 2013
    Melbourne, Victoria, Au
  • Anz
    Online Sales Development Manager
    Anz Mar 2011 - Apr 2013
    Melbourne, Victoria, Au
    Key Successes: * Social Media subject matter expert for launch of the @anz_au Twitter account.* Driving delivery of revamped online applications leading to significant increase in application conversion rates.* Driving creation of comprehensive online sales reporting leading to better channel management and senior management visibility of online sales performance.Key Responsibilities:* Drive and manage the planning, development, maintenance and monitoring of best-practice online sales and acquisition services within ANZ Digital.* Setting and achieving online sales targets with Product, Marketing, Finance and Digital.* Undertake Product Ownership or Channel owner role for projects impacting the online sales channel.* Drive delivery of allocated projects and initiatives as required through the business governance and prioritisation processes.* Managing a large and broad group of stakeholders* Managing and developing analyst resources.
  • Anz
    Channel Development Manager - Direct & Emerging Channels
    Anz Nov 2007 - Feb 2011
    Melbourne, Victoria, Au
    Key Successes: * Winning the Direct Channels 2009 award for Outstanding Contribution to Innovative Thinking.* Key contributor to Global Online Banking Platform / Winning in Online programme.* Developing Online Road Map for New Zealand Wealth business.* Managed successful implementation of Omniture Web Analytics toolset across all key New Zealand sites.* Key member of project team who delivered On the Money website.* Gaining executive approval/support for project leveraging Social Media.* Conceiving and launching the @anz_nz Twitter account and acting as key contributor to Group Social Media Strategy.Key Responsibilities:* Drove business growth through ownership of key strategic initiatives relating to the development and realisation of direct/emerging channel opportunities.* Developed and implemented appropriate strategies to achieve agreed financial and service objectives.* Ensure industry standard intellectual capital in relation to the direct/emerging channel environment is maintained within the ANZ Bank.* Drove and contributed to the development of direct/emerging channel initiatives through research and evaluation of various opportunities in order to maximise the value of services and offerings to internal and external customers.* Delivered allocated projects and initiatives as required through the business prioritisation process.
  • Anz
    Senior Analyst Programmer / Senior Business Analyst
    Anz Oct 2004 - Nov 2007
    Melbourne, Victoria, Au
    Key Successes:* Earned ANZ Marketing ‘Top Performer 2006’ award.* Jointly developed the key branch network customer management reporting system.* Implemented ANZ Term Deposit & Mortgage Pricing system in to National Bank.* Built Home & Holiday and Home & Play promotion fulfilment systems for a key marketing initiative.
  • Anz
    Senior Analyst - Finance Services Group
    Anz Oct 2004 - May 2005
    Melbourne, Victoria, Au
    Key Successes:* Developed automated journal management and auditing system for manual journal process.* Developed key checking tools for use during ANZ/National financial reporting system merger.
  • Anz
    Manager Tax Systems
    Anz Oct 2003 - Oct 2004
    Melbourne, Victoria, Au
    Key Successes:* Provided technical input in the design, development and implementation of a new GST B2B system.* Improved FBT reporting and filing system leading to significant savings.
  • Anz
    Business Analyst (Contractor)
    Anz Jun 2003 - Oct 2003
    Melbourne, Victoria, Au
    Key Successes:* Built tool to analyse and monitor customer transactional behaviour.
  • West Park School - Johnsonville
    Trustee
    West Park School - Johnsonville Feb 2010 - Feb 2011
    Involved in all general governance aspects of operating a primary school.
  • Glaxosmithkline
    Project Analyst (Contractor)
    Glaxosmithkline Jul 2001 - Apr 2003
    Brentford, Middlesex, Gb
    Key Successes: * Sole analyst for successful EURO conversion project. * Key analyst in the redesign and implementation of the Export Finance Commissions process.* Developed an Excel tool that enabled upload of sales figures on to JD Edwards for Consignment Stock.* Assisted in successfully completed project to integrate operational systems of GlaxoWellcome and SmithKline Beecham.* Created documentation regarding a key business process that was previously causing confusion within the business.
  • Anz National Bank Limited
    Various
    Anz National Bank Limited Mar 1994 - Feb 2001
    Melbourne, Victoria, Au
    ~ Production Analyst NZ Information Warehouse Infrastructure Support~ Business Analyst – Finance~ Retail MIS Analyst~ Retail MIS Officer~ Settlements Officer~ Team Member Lending ApplicationsKey Successes:* Sole analyst involved in successful migration of all MIS reporting to new data warehouse environment.* Developed request management and internal billing system utilised to manage all work in MIS area.* Developed reporting suite for fee refunds analysis allowing Product Managers to understand and control loss of fee revenue.* Sole Business Analyst for project that successfully implemented the new company wide financial reporting system (Hyperion) into New Zealand.

Darian Cairns-Cowan, Clmp™ Skills

Digital Strategy Digital Marketing Digital Sales Digital Personalisation Digital Optimisation Stakeholder Management Online Lead Generation E Commerce Customer Experience Marketing Automation Business Process Banking Analytics Business Analysis Analysis Integration Strategy Scrum Crm Business Development Business Process Improvement Governance Project Delivery Vendor Management Process Engineering Oracle Financial Services Product Marketing Project Management Management Project Planning Sales Management Business Transformation Web Development Requirements Gathering Sdlc Business Intelligence Requirements Analysis Business Requirements Relationship Management Certified Scrum Product Owner Social Media Information Systems It Strategy Software Project Management Marketing Business Relationship Management Business Strategy Retail Banking Leadership

Darian Cairns-Cowan, Clmp™ Education Details

  • Victoria University Of Wellington
    Victoria University Of Wellington
    Majors: Information Systems / Ecommerce
  • Marketing Association
    Marketing Association
    Certificate In Emarketing
  • Kuranui College
    Kuranui College

Frequently Asked Questions about Darian Cairns-Cowan, Clmp™

What company does Darian Cairns-Cowan, Clmp™ work for?

Darian Cairns-Cowan, Clmp™ works for Medibank

What is Darian Cairns-Cowan, Clmp™'s role at the current company?

Darian Cairns-Cowan, Clmp™'s current role is Head of Everyday Wellbeing at Medibank.

What is Darian Cairns-Cowan, Clmp™'s email address?

Darian Cairns-Cowan, Clmp™'s email address is da****@****anz.com

What schools did Darian Cairns-Cowan, Clmp™ attend?

Darian Cairns-Cowan, Clmp™ attended Victoria University Of Wellington, Marketing Association, Kuranui College.

What skills is Darian Cairns-Cowan, Clmp™ known for?

Darian Cairns-Cowan, Clmp™ has skills like Digital Strategy, Digital Marketing, Digital Sales, Digital Personalisation, Digital Optimisation, Stakeholder Management, Online Lead Generation, E Commerce, Customer Experience, Marketing Automation, Business Process, Banking.

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