Darian Patchin Email & Phone Number

San Mateo, California, US

My goal is to help kids reach their full academic potential by connecting them with the right resources, services, and mentors - at the right time - to challenge, nurture and tutor them.Building out worldwide tutoring services and communication services for teachers, students and parents - via ideation development and partnerships from strategy to.

Heading up marketing and communications for our local parent-run school education fund for the Loma Prieta Joint Union School District. Manage all social media, email, website, and school news. LPEF - Funding the Future! Volunteering makes your life and your community better. “Life’s most persistent and urgent question is, What are you doing for others?” —.

New York, NY, US

After acquisition of our start-up, Redbird Advanced Learning and consumer brand GiftedandTalented.com: Operate and manage the consumer P&L for McGraw Hill Education including Redbird's GiftedandTalented.com brand and ALEKS Independent consumer courseware.

• Developed launch plan, marketing, growth and retention strategies from the ground up for direct-to-parent K-12 personalized online education service, partnering with Stanford University. Launched the.
• Hired and managed growth team and FB/Adwords, Remarketing and PR consultants.
• Grew revenues to millions annually and grew customer base to more than 10,000 monthly users.
• Developed Advocate/Ambassador program and Affiliate sales program.
• Operated and managed the consumer P&L. GiftedandTalented.com, the consumer service developed by Stanford University, is the premier online community dedicated to advanced learning for K-12 students offering online.

Consulting with early stage start-ups focused on mobile, video, shopping, and consumer space. Provide go-to-market, product and user growth strategy. Create PRDs, MRDs, marketing road maps, user growth forecasts, and SOLOMO online marketing plans. Develop competitive analysis and map competitive landscape. Develop brand strategy and customer communications.

Santa Clara, CA, US

Ran all aspects of online marketing, member acquisition, CRM (especially email) direct revenue generation for the premiere video to digital transfer service.

Oakland, California, US

Ran all marketing efforts including member acquisition, brand building, product marketing, and business development marketing. Built out acquisition model, created marketing budget and plan. Oversaw email marketing and developed retention plan.Lead marketing into $5 million VC investment.

San Jose, CA, US

Ran all outbound marketing and product marketing for digital (web and mobile) couponing service.

Help define marketing plan, develop SEM and SEO plans and implementation and product marketing efforts for a variety of start-ups and internet companies including One King's Lane, Spa-Addicts, etc.

US

Cyworld is the oldest social network with more than 20 million members in South Korea. Cyworld USA was an experiment to see if we could build out a community/social network focused on needs of english speaking Asians and Asian pop culture enthusiasts. I ran all product development, product marketing, and partnerships for Cyworld USA, a wholly-owned social.

Ran all marketing strategy for Backfence.com, a Web 2.0 start-up focused on member-generated news, information and services for hyperlocal communities.This included creating go-to-market strategy, developing custom tracking and reporting for customer acquisition and internal data metrics, as well as re-architecting registration flow and new member.

US

As VP of Advertising for Tribe.net my role was quite varied from helping determine the business model to creating revenue and traffic driving relationships. I also focused on product marketing (help design/build the service) and outbound marketing (promoting the service) via search engines, CPC, CPA buys, etc. I managed all ad sales and ad operations.

Oversaw all member acquisition and business development efforts for Internet start-up company. Created, directed and managed distribution programs with partners, advertisers, and affiliates resulting in more than 5 million registrations to the eTour service. Developed marketing/distribution strategy and budgetary plan and managed a staff of five. This.

San Francisco, California, US

Promoted to Director level position in one year. Created, directed and managed distribution programs with partners, advertisers, and affiliates that resulted in more than 1.5 million downloads of the Alexa software. Instituted the first affiliate "dollar-download" program and decreased that cost 50% within the first year. Developed marketing/distribution.

Ba, History

Education record