Darin Perry work email
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Darin Perry personal email
CEO of Rise, the fast-growing manufacturer of "The Simplest Protein Bars". Rise protein bars contain no preservatives, nothing artificial and are made from clean, simple ingredients including almonds, honey and protein powder.A successful senior executive with 25+ years of experience driving business results for world-class food companies including Nestle, Kraft, PepsiCo and YUM! Brands. Management expertise with both Sales and Marketing assignments spanning retail, food service, distribution, franchisee management and business development. A strong leader with a high energy level, positive-change mindset and entrepreneurial spirit. Focused on building successful teams to deliver short term results, and develop long-term strategic plans which drive sales, build customer relationships and lead category growth. Consistently coach, develop and advance team members.
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Chief Executive Officer, Rise WellnessRise Bar Aug 2023 - PresentIrvine, Ca, UsLead the Rise business including strategic-growth planning, P&L financial management, and leadership to drive growth and profitability. Inspire and lead our close-knit team, fostering innovation and collaboration, while attracting and developing top talent. Launching new products, markets and customer partnerships, expanding our Rise product reach while prioritizing customer satisfaction, optimizing operations and maintaining compliance. Rise Bar manufactures, markets and distributes high-quality protein products with minimal ingredients, including Rise protein bars and Rise protein powder shake mix. The Rise Almond Honey protein bar, our most popular bar, has 18g of protein and is made with three clean, real ingredients – Almonds, Honey and Whey Protein Isolate. Using an artisanal approach to the manufacturing process, Rise makes every bar in small batches in our commercial kitchen in Salt Lake City. Look for Rise products at Amazon, Whole Foods and other retailers. Visit RiseBar.com to learn more. -
Adjunct ProfessorUtah Valley University May 2023 - PresentOrem, Ut, UsAs an adjunct professor at Utah Valley University teaching an MBA Brand Management course, I draw on 25 years of sales and marketing experience. This role lets me share real-world insights with MBA students, shaping future business leaders. Teaching part-time at UVU is an excellent opportunity to stay connected with brand management trends, enriching the classroom with practical scenarios and great discussions.Winner of the UVU Woodbury School of Business 2024 Deans' Award of Excellence for Teaching -
Sr. Vice President - Sales Division, Nestle ProfessionalNestlé Jan 2017 - Nov 2022Vevey, ChLed the Nestle Professional U.S. sales team responsible for selling $1.7 Billion USD shipments annually. Led a Nestle sales team of 135 direct sales leaders, sales reps, analysts and chefs selling in all US foodservice channels including National Accounts (custom products for national QSRs and casual dining chains), Street, Grocery Deli, Club Stores, E-commerce and convenience stores. Portfolio included bulk-sized packages of Stouffer's, Minors, Chef mate, dispensed beverages and Coffee mate foodservice products. -
President - Sales Division, Nestle AustraliaNestlé Jun 2015 - Jan 2017Vevey, ChLed the Nestle Australia Sales retail team responsible for selling $1.4B AUD Nestle Food and Beverage products across all sales channels including Grocery, Mass, Pharmacy, Convenience and online eCommerce. Sales team consisted of a National customer-facing sales force as well as 450+ direct field operations sales team members selling and merchandising in stores. The Sales team supported and managed customer relationships across the local Nestle Divisions including Confections (KitKat), Beverage (Coffee, Milo), Snacks (Uncle Toby's muesli bars), Foods (Maggi Noodles, Nestle Baking Chocolate), Infant (NAN) and Nestle Health Science (Optifast).
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Division Vice President - Value Channel, Nestle UsaNestlé May 2013 - May 2015Vevey, ChLed national Value Channel sales team responsible for selling ~$600 million of Nestle USA products (Baking, Beverage, Confections, Ice Cream, Pizza, Frozen Prepared Foods) in the fast-growing Value/Dollar Channel and Ecommerce Online. Key customers included Dollar General, Family Dollar and Dollar Tree. Also led the Foodservice national team responsible for selling Bulk Ice Cream and Ready- to-drink beverages into Walt Disney, Amusement Parks, Restaurants, Cinemas and other foodservice outlets. Exceeded internal revenue targets and grew share of channel each year.
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Division Vice President - Small Format, Dreyer'S Ice CreamNestlé May 2011 - May 2013Vevey, ChLed national sales team responsible for selling approx $400M USD of Nestle ice cream products to all small-format ice cream customers including Drug channel, Dollar channel and Convenience store channel.
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General Manager - Foodservice Division, Dreyer'S Ice CreamNestlé Sep 2007 - May 2011Vevey, ChLed Dreyer's Grand Ice Cream Division Foodservice team of 100+ people, consisting of Marketing, Finance, Sales, and Customer Service employees. Full Foodservice Division P&L responsibility with $175M annually shipped to national chains, amusement parks, local restaurants and Haagen-Dazs shops. Concurrently, President of Haagen-Dazs Shops, with 250+ nationally independently-owned (franchised) ice cream shops.
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Marketing Director - Dreyer'S Ice CreamNestlé Sep 2005 - Sep 2007Vevey, ChLed Customer and Category Marketing team for Nestle Dreyer's Ice Cream Division. Team activated marketing campaigns with key customers including Walmart, Kroger, Safeway, Publix, Stop and Shop, Albertson's and HEB.
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Marketing Brand Director - Kraft FoodsKraft Foods Group Jun 2000 - Aug 2005Chicago, Il, Us2000 - Associate Brand Manager, Natural Cheese2001 - Brand Manager, Breakstone/Knudsen Sour Cream & Kraft Brand Dips2002 - Brand Manager, Polly-O Cheese2003 - Senior Brand Manager, Miracle Whip ($400 Million Revenue)2004 & 2005 - Brand Director, Kraft Salad Dressings ($580M, Kraft Brand, Good Seasons, Seven Seas) -
Marketing Project Manager - Pepsico & Yum! BrandsPepsico 1997 - 2000Purchase, New York, UsPepsico Foodservice Group (KFC, Taco Bell, and Pizza Hut) -
Associate Buyer - Fred MeyerFred Meyer (Now Part Of Kroger) 1994 - 1995 -
Analyst - Target HqTarget Jul 1993 - Jul 1994Minneapolis, Mn, UsMinneapolis, MN
Darin Perry Skills
Darin Perry Education Details
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Ucla Anderson School Of ManagementM.B.A. -
Brigham Young UniversityBusiness Minor
Frequently Asked Questions about Darin Perry
What company does Darin Perry work for?
Darin Perry works for Rise Bar
What is Darin Perry's role at the current company?
Darin Perry's current role is Chief Executive Officer at Rise.
What is Darin Perry's email address?
Darin Perry's email address is da****@****.com.br
What schools did Darin Perry attend?
Darin Perry attended Ucla Anderson School Of Management, Brigham Young University.
What skills is Darin Perry known for?
Darin Perry has skills like Consumer Products, Food Service, Cross Functional Team Leadership, Marketing, Management, Customer Insight, P&l Management, Sales, Marketing Strategy, Sales Management, Product Innovation, E Commerce.
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