Simplifying content retention management for all teams for all SaaS products.

Helping emerging platforms and products looking to transform into platforms develop a strategy and roadmap to get there. Leveraging my experience in building platforms and helping mentor teams eager to adopt platform strategies.

Led the product development and product execution of the Okta ISV growth strategy for Customer Identity Cloud, driving a 47% adoption of Actions, a net-new set of developer tools, and enhancing overall platform accessibility.Led integration efforts, enhancing market competitiveness and contributing to a significant amount of revenue value attributed to developer tools with the creation and growth of Actions, a developer platform allowing for rich custom NodeJS integrations.Successfully lead the launch of the Okta CIC Marketplace, driving engagement with over 200 partners and achieving a significant adoption in partner integrations within a span of three years from ideation with technical development, user research, and market analysis to executing product initiatives.

Helped develop a product roadmap to successfully scale the Atlassian Marketplace from $100M to $1B in annual gross sales over 3 years.Contributed to the product strategy in defining the long term investments, product investments, and pricing strategy for the Atlassian Ecosystem with a combination of data driven insights, input from ISV partners, and market research.Regularly presented to senior executive audiences monthly business reviews, product initiatives, and updates for investor relations.

Facebook For Business - Developed site growth metrics and delivered over 22x monthly active users (MAU) growth over 18 months using data insights and research to drive strategies with product management.Partnered with product teams to align product roadmaps on new features in the ads platform based on insights from small and medium businesses to help grow SMBs on Facebook Ads from 1 MM to 3.5MM in 18 months.

Graph Search - Drove over 2x engagement with Facebook search and increased search MAU from 100M to 300M MAU in emerging markets based on quantitative and qualitative insights and close partnership with Product Management, Design, and Engineering.Utilized quantitative and qualitative insights to inform decision-making, collaborating closely with Product Management, Design, and Engineering teams.

Managed a team of business systems analysts, producing data insights and improving reporting for product management, analytics, and operations teams.Recovered nearly 5% in lost revenue due to fraud annually by leveraging data modeling to spot illicit behavior.

Delivered $25M in incremental annual revenue at a 70% margin by developing the “Growers-Choice” inventory program from supply chain based on data modeling.Analyzed in-season product performance to identify areas of risk and opportunity and created sales plans to improve inventory turns and capture opportunity cost.