+ Built and validated data pipelines for a cloud migration project (i.e., >100TB data) from Microsoft Azure to Google Cloud+ Devised a RAG system chatbot using Google Vertex AI and Dialogflow to address user queries, obtaining 70% accuracy+ Developed a search engine to help business users reduce the time needed to match tech solutions with tech needs by ≥ 80%

+ Applied NLTK and Gensim libraries for text cleaning and analysis, utilised unsupervised learning to identify hierarchical clusters and evaluated supervised models (e.g., Random Forest) for categorising transactional data, achieving >90% F1-score+ Implemented an end-to-end machine learning pipeline to streamline model application and monitoring and create a feature store that enabled business users to quickly analyse customer spending patterns+ Experimented with different large language models (e.g., Dolly) to categorise customer transactions

+ Analysed capital flow, transactional data and on-chain activities across various blockchain platforms using SQL+ Developed dashboards and charts for users to visualise summarised data and drive strategic decision-making

+ Coordinated a public survey by collecting and analysing data to provide insights into consumer demographics and engagement levels for A*STAR Research+ Spearheaded digital campaigns and leveraged data-driven market research to achieve company and client marketing goals

+ Managed the company’s content marketing strategy and employed data-driven approaches to drive inbound traffic, nurture leads and strengthen brand positioning

+ Led the development and execution of marketing campaigns, utilising quantitative market studies and qualitative research to gain data insights for strategic planning

+ Monitored online traffic and ticket sales, utilising Microsoft Excel to gather and analyse data insights for future planning and development efforts

+ Developed a comprehensive communications plan, incorporating data-driven strategies to engage target audiences and convey key messages through digital content

+ Analysed research articles and statistics to provide insights on flavoured tobacco policies and inform policy-making decisions and public health campaigns

+ Streamlined the filing and organisation of medical records, developing a system to improve efficiency in handling administrative tasks and patient inquiries