Business Data Analyst
CurrentAptic is a fast-growing Northern European FinTech company that creates innovative and sustainable solutions for the financial services industry.▪ Established the structure for a new Analytics function within the business, focusing on storytelling and impactful data visualization.▪ Delivered automated financial models and Power BI reports to external clients as part of consultancy work, using SQL Server databases to create tailored insights and enhance financial reporting efficiency.▪ Led cross-functional business intelligence and analytics initiatives, working closely with various business sectors and partners.▪ Contributed significantly to Aptic’s transformation into a robust SaaS enterprise by developing critical BI models and collaborating with the sales team to clarify sales goals, tracking strategies, and revenue growth methods within the business framework.▪ Addressed key business challenges, including revenue declines, process inefficiencies, risk mitigation, and KPI management, by delivering data-driven insights that highlighted effective and ineffective practices across business units.▪ Designed automated KPI dashboards and profitability models in Power BI to equip senior management with essential metrics, such as client-level EBITDA, churn rate, conversion rate, success rate, and average handling time.▪ Visualized in-depth analyses of client operational costs, licenses, SaaS models, and other variables to optimize pricing for new contracts and renegotiations.▪ Developed and presented business reviews, financial assessments, and other critical reports in Power BI, effectively communicating key insights to organizational leaders and stakeholders.