Darla Slade Email & Phone Number

Remote

* Responsible for successful delivery of 1.6 billion mail pieces a year for one of the nation’s largest non-profit organizations. * Provide strategic recommendations on how to improve response rate. * Consistently achieve high Net Promotor Scores (measure of customer experience). Most recent score was a perfect 10 and feedback that I am “invaluable as a.

Columbia, MD

* Responsible for development and flawless execution of high-volume direct mail campaigns for a non-profit organization.* Oversee entire campaign management process from requirements gathering to campaign production and file delivery. * Manage campaign staff (4 people) within a matrix environment. Provide training and coaching to help them progress in.

Columbia, MD

* In addition to duties listed in position below, also responsible for high-volume campaign execution across several brands for a consumer packaged goods client.* Manage small team of offshore campaign analysts, coordinating tasks associated with campaign development and execution. * Work with the client’s agencies on a daily basis to finalize selection.

Columbia, MD

* Responsible for the success of all email and direct mail campaigns for a major retail client. * Worked with client daily to finalize campaign strategy and turn marketing requests into the actual campaign output files that will touch the client’s customers. Independently executed entire campaign file process using Alterian campaign management software and.

* Accountable for profitability, growth, and retention of Disney and ESPN client relationships. Communicated with clients to determine business needs, manage expectations, and proactively solicit current and future work. * Performed analysis through Business Objects to assist clients with marketing efforts..* Initiated meetings with cross-functional teams.

Columbia, Maryland

* Primarily responsible for managing client relationships for seven complex and diverse lines of business within a Fortune 100 travel and entertainment company. Served as the primary conduit between the client and Merkle business and production teams. Responsible for daily communication with key client contacts. Managed internal and external client.

Managed business operations including financial reporting, recruiting, training, proposals, and presentation development for Merkle’s Commercial Markets Group. Provided internal reporting and communication on client team performance and assisted the organization’s strategic, tactical and support functions in order to achieve business objectives.

* Creator of FunFitnessFamily.com, a digital magazine and social media presence designed to inspire families to get active, explore local, and travel. * Design social media posts and videos, write articles, and collaborate with brands and travel organizations.* Grow and nurture an online community of like-minded influencers and brands within the family.

Remote

Guest fitness instructor at resorts in the Caribbean. Teach aqua, spin, interval training, kickboxing, sculpt, and stretch classes.

Silver Spring, MD

Teach kickboxing and HIIT classes at Fitness Evolution at White Oak location on an as-needed basis.

* Performed industry and competitive intelligence and fulfilled ad hoc research requests from the business development, emerging businesses, and marketing departments.*Measured the effectiveness of all endorsed partner marketing, including direct mail, e-mails, fax blasts, web banners, and department published magazine. *Developed reporting on the.

Master'S Degree, Management Information Systems, General

Activities and Societies: Phi Kapppa Phi Honor Society,Zeta Tau Alpha, Presidents Scholar, College Park Honors ProgramM.S., Information.

Business Internship