Patrick Darnell Email & Phone Number

Charlotte, North Carolina

At Coca-Cola Bottling Co. Consolidated, I managed 220 large store chains on price execution utilizing SAP. I spearheaded approximately 40% of the business for club, drug, grocery, and large store chains for the entire $5B beverage business. Notable Accomplishments:* Introduced unprecedented cross partnering from various departments that included over 100 associates that lead to curtailing significant short pays.

At ADT, I partnered with regional marketing managers in creating effective pricing specials, executing positive market action, and evaluating market elasticity. I oversaw the operations of 19 distribution centers to successfully increase gross profit and drive profitability and competitiveness within respective market places. I was instrumental in steering efforts to determine top markets in the country and planning new ways to maintain competitiveness against regional competitors through close interaction with field managers. Notable Accomplishments:* Played an integral role in preventing losses and generating savings for the branch from taking a $30K hit in RV rims by implementing innovative methods in selling antiquated products* Drove initiatives in conceptualizing and delivering pricing strategies that attracted customers away from competitors, thereby securing multiple dealers signing with ATD over the competitors and generating approximately $8K additional profit for the company

As Customer Administration and Maintenance Manager, I oversaw the organization's customer database of over 150,000 clients. I provided leadership and direction for 5 direct reports and over 200 field personnel.Notable Accomplishments:* Singlehandedly built and introduced customer database group and a new department from one to six staff, which became a repository for all customers during rapid growth and acquisition of eight large entities across the United States* Founded and spearheaded the company ensuring accurate consolidation and allocation of customer information for business intelligence* Led the creation and execution of an effective database enabling access of hundreds of internal users throughout the company* Succeeded in increasing EBITDA revenue and unit sales with approximately $150K to $1M in additional revenue for the company by providing a seamless process for multiple acquisitions without business interruption