Darragh Rafferty Email & Phone Number

Greater San Diego Area

The Browar Group is a premier provider of commercial real estate brokerage services with a focus on multifamily investment sales and asset management. We pride ourselves on our in-depth knowledge of the San Diego market and offer superior real estate research and advisory services.

Greater San Diego Area

Business Development:Green Peak Lab's primary objective is to pursue business relationships that are parallel to the company mission; enabling local businesses to succeed in health and wellness related industries. We are always on the look out for amazing companies interested in forming long-term relationships. My involvement within business development includes: ✔ strategic partnerships | | ✔ developing & executing growth programs | | ✔ management consulting | ✔ demand/supply forecasting | | ✔ CRM / account management | | ✔ optimization strategy | | ✔ brand development Marketing / Analysis / Content Creation: Green Peak Labs is a strategic growth partner, focusing on the healthcare and healthcare technology. Our focus is management consulting and integrated marketing to systematically understand, plan, execute and key provider initiatives.My main roles with the company are centered around business consulting and execution. During client meetings we create a "process roadmap" to highlight areas with highest potential for success and then create exceptionable goals and tasks to achieve measurable results.My time outside of client interaction is spent in site creation and development, goal creation, A/B testing and conversion tracking with Google Analytics, creating and optimizing site/social imagery within Adobe Suite, implementing data integration to auto-populate sources such as customer relationship management, email campaigns, and customer service software.Our company experience is grounded in return on investment and optimizing results. ✔ CRM (Zoho / Salesforce / Hubspot) | | Web Design / Development | | ✔ CMS (HTML / CSS) ✔ Google Analytics | | ✔ AdWords / Paid Search | | ✔ Social Network Analysis | ✔ Lead Generation ✔ CRO (conversion rate optimization) | | ✔ A/B testing | ✔ Ad Creation | | ✔ Email Marketing (MC)

Online marketing, social media, event organization.

San Diego, Ca

COMPANY: Underground Elephant is a global performance-based marketing technology company that specializes in customer acquisition solutions in Education, Insurance and Financial markets. Underground Elephants services include, pay per click marketing, inquiry generation, campaign management, and search engine optimization.MY RESPONSIBILITIES: As Production Manager, my role at Underground Elephant was to utilize online marketing techniques (SEO, social media, AdWord research and implementation, analytics, etc.) to create and manage ad campaigns, resulting in the generation of high-quality leads. This includes:· Run customized ad campaigns for industry leaders in the verticals of education, auto, mortgage, and insurance.· Decipher, organize, and apply trend analysis to massive bundles of user data. Incorporate results to client specific, target marketing campaigns.· Rolling out a new campaign included scheduling team tasks, fashioning a quality ad based on analytics, A/B testing, and presenting ad concept to upper management before gaining approval.

Greater San Diego Area

COMPANY: 51 Blocks is an online marketing company that specializes in SEO, local search, website design, paid search, and social media marketing campaigns. Services to clients include search engine optimization (SEO), customized website design (wordpress, joomla, weebly, etc.), pay per click (PPC), local search (Places Pages), and social media (Facebook, Twitter, YouTube, etc.) management services. MY RESPONSIBILITIES: · Business-to-business prospecting and sales.· Expanding the client list in domestic market by generating "warm leads" through industry based cold calling. · Negotiate service agreements, ensure contract completion, follow up with incoming phone and email leads, provide search engine strategy consultation and explanation of benefits.

Greater San Diego Area

COMPANY: The eDailyQuest business model promotes local businesses by allowing retailers to market discounted services or products directly to the company customer subscribers, while also contributing to fundraising efforts. This allows retailers to build brand loyalty and quickly sell surplus inventory. Moolala acquired eDailyQuest in 2011.MY RESPONSIBILITIES: As a Daily Deal Advisor, my responsibilities were based around developing relationships with clients and potential clients to obtain exclusive discount offers for sale to daily deal subscribers. This includes:· Sourcing ideas by identifying new businesses, events, and charities to feature.· Generate “warm leads” by calling upon local merchants in various markets and getting them interested in the daily deal marketing program by setting meetings.· Client acquisition: identify the correct decision maker(s) and successfully negotiate the terms of offers.· Prepare contracts for merchants and make sure they are signed and returned in a timely manner.As the Social Media Manager, I was responsible for eDailyQuest's Social Media Strategy, developing brand awareness, generating inbound traffic and encouraging product adoption. This includes:· Manage social media campaigns and day-to-day activities through writing editorial, community-outreach efforts, promotions, etc.· Manage presence in social networking sites including Facebook, Twitter, and other similar community sites and posting on relevant blogs.· Monitor trends in social media tools, trends and applications (HootSuite, FB Groups, etc.)

Greater San Diego Area

COMPANY: The Pollakov Financial Group, based in La Jolla, is a branch of MassMutual Financial Group that provides insurance services and financial services for clients throughout Southern California. MY RESPONSIBILITIES: Combine experience, professionalism and access to a wide variety of products and services to help create a personalized plan to accomplish financial goals, estate strategies and insurance needs. This includes:· Analyze and provide solution to cater to client requirements and develop network accordingly. · Perform analysis on all financial activities and make recommendations for financial security.· Develop client relationship and prepare effective strategies to interpret all recommendations. · Manage all work as independent contractor to develop and manage business. · Coordinate financial security in case of long term care requirements or other relevant financial crises.

Greater San Diego Area

COMPANY: Northwestern Mutual is a mutual company based in Milwaukee, Wisconsin that offers financial services, including insurance, annuities, mutual funds, and employee benefit services. Northwestern Mutual also provides consultation on asset and income protection, personal needs, investments, financial planning, and retirement services.MY RESPONSIBILITIES: Learn how to analyze a client’s personal financial goals and create a written analysis. I would then create specific recommendations as to which products would appropriately suit the clients expressed need within his/her budgetary constraints. This includes:· Started my own business to develop a network of prospects and clients through networking. · Conducted meetings with clients to discuss their long and short-term financial goals.· Created and presented policy illustrations of Northwestern’s financial products.· Became licensed to sell various life, disability, health and long term care insurance as well as annuities in state of California.

Greater San Diego Area

COMPANY: Smith Barney was a division of Citigroup Global Capital Markets Inc., a global, full-service financial firm that provided brokerage, investment banking and asset management services to corporations, governments and individuals around the world. In 2009, Morgan Stanley purchased Smith Barney. MY RESPONSIBILITIES: As an intern to The Bridges Group, my responsibilities were to assit my team with their investment and financial needs of individuals, families, businesses and institutions. My internship turned into a part-time position that later dissolved as the company began merger with Morgan Stanley. Responsibilities include:· Assist Vice President with organization and delivery of client attainment based projects, meetings, and seminars.· Conduct gain and loss calculations for portfolios and produce field charts to prepare for client meetings.· Create and manage successful leads-based marketing initiative that included time sensitive strategies to find potential clientele. · Business development functions, including a high volume of cold call appointment settings, to generate qualified leads and expand sales pipeline.

Mba, Marketing / Finance

Developing responsible business leaders with a global mindset. • Ranked number 33 in the U.S. and number 66 globally by The Financial.

Bachelor Of Arts (B.A.), Finance

Assets…investments…acquisitions…uncertainty…These principles and more play into the field of finance—essentially, the science of managing.

Bachelor Of Business Administration (B.B.A.), Business Administration And Management, General

USD's School of Business Administration provides students with a rigorous curriculum and values-based education to foster professional.

Education record