Darrell W. Burnett Email and Phone Number

Oil and Natural Gas Exploration www.pipelineresourcesinc.com

Privately owned independent oil and natural gas exploration company established in 1989. Primary focus has been to partner with other accomplished independents, both large and small, with the conman goal of utilizing today's modern technology to develop bypassed and overlooked hydrocarbons. Current drilling operations include nine counties along the Texas gulf coast and two counties in North Texas along the Red River.

Responsibility for P&L and sales and marketing functions. Maintained direct management of all key accounts/dealers. Created and lead implementation of long-term strategic plan and 2017 marketing & sales business plan. Created new business infrastructure including organizational changes resulting in significant cost reductions.

Developed and managed national marketing programs for numerous industry leaders. Specialized in cross-promotions, sponsorship negotiations and strategic planning. Launched and managed two national ambassadors programs, with 50+ ambassador/influentials. Worked directly with clients sales force to organize, both regional and national events. Aided in cross promotional activities, new product development, branding and product launches. Delivered creative marketing tools to include print, media and… Show more Developed and managed national marketing programs for numerous industry leaders. Specialized in cross-promotions, sponsorship negotiations and strategic planning. Launched and managed two national ambassadors programs, with 50+ ambassador/influentials. Worked directly with clients sales force to organize, both regional and national events. Aided in cross promotional activities, new product development, branding and product launches. Delivered creative marketing tools to include print, media and events while staying within or under budgets. Show less

Responsible for over seeing all association marketing efforts, promotions, media and youth activities, while hosting five national events. Created sponsorship opportunities, while soliciting and negotiating sponsorship contracts. Developed cross promotional opportunities with corporate pardners to generate and create awareness for NCHA and it's membership. Negotiated television contract to air three major events on Outdoor Life Channel, while securing sponsorship funding.

Developed balanced marketing strategies that allowed Sooner trailer to successfully and profitably grow. Directed sales team, by creating dealer incentive programs and marketing programs, that allowed for growth. Negotiated national and regional sponsorship's. Sought cross promotions opportunities to enhance Sooner's image while creating additional brand awareness and brand recognition. Responsibilities included obtaining all new dealers, national sales meeting, budgeting, print media concept… Show more Developed balanced marketing strategies that allowed Sooner trailer to successfully and profitably grow. Directed sales team, by creating dealer incentive programs and marketing programs, that allowed for growth. Negotiated national and regional sponsorship's. Sought cross promotions opportunities to enhance Sooner's image while creating additional brand awareness and brand recognition. Responsibilities included obtaining all new dealers, national sales meeting, budgeting, print media concept and placement, dealer co-op programs, brochures, advertising campaigns and all promotional, collateral material and trade shows contracts. Identified new product segments to include, Motor sports and Pro fishing and developed market strategies and oversaw sales efforts. Show less

Responsible for obtaining and contracting corporate sponsorship's for AQHA existing awards programs. As well as soliciting sponsorship for both ESPN and TNT television shows. Created and secured sponsors for several new programs to include AQHA Ride Program, AQHA/PRCA Horse of the Year, AQHA Best Remuda Award and a grass roots youth sponsorship on the state/local level.