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Experienced Chief Operating Officer and Executive Director in with focus on performing arts, cultural venues, festivals and events, leisure and visitor attractions. Established management, strategic and marketing competencies; experience of leading multi-discipline teams; strong commercial focus. Skilled in strategic and business planning, general and event management, producing, fundraising, marketing and communications, human resources, carbon management, estates and facilities, health and safety. Current roles : Edinburgh University Students' Association. Previously interim Producer at Magnetic North Theatre Company ; Associate at Counterculture LLP; COO at Edinburgh Science; Executive Director, Macrobert Arts Centre, the University of Stirling; Head of Sales & Marketing at Festival City Theatres Trust
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ChairVisible FictionsEdinburgh, Scotland, Gb
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Audience Development LeadNational Trust For Scotland Jan 2024 - PresentEdinburgh, Scotland, United KingdomCurrently on a contract with the National Trust for Scotland as Audience Development Lead, working over the next 12 months with the Audiences and Support directorate. -
ChairVisible Fictions Apr 2019 - PresentGlasgow, Scotland, United KingdomBoard member since April 2019 and Chair since January 2023
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Project Support CoordinatorWorkshop And Artists Studio Provision (Scotland) Limited Dec 2023 - Jan 2024Glasgow City, Scotland, United Kingdomoffering short term support to WASPS including co-ordinating activity around the Briggait Clydeside Market Hall capital project and moving it into an operational venue for summer and autumn 2024 -
AssociateCounterculture Partnership Llp Apr 2021 - Jan 2024Edinburgh City, Scotland, United KingdomClients include : Associate at Counterculture Partnership LLP (working with the University of Lincoln). Services include : general management and event management; producing and tour booking; business planning and strategies; human resources support; EDI work; KPIs; carbon management planning. -
Director Of Marketing And CommunicationsEdinburgh University Students' Association Aug 2022 - Oct 2023Edinburgh City, Scotland, United KingdomThe Director of Marketing and Communications is one of five members of the Association’s Senior Management Team, with joint corporate responsibility for the leadership and management of the students’ union. Reporting to the Chief Executive, the role involves having strategic oversight of all the organisation’s marketing and communications activity to 49,000 students and 300 staff, as well as a wide range of stakeholders including colleagues in the University of Edinburgh.The Students’ Association works across 6 different venues – the Pleasance, Potterrow, Teviot Row House, Pollock Halls, King’s Buildings and Edinburgh College of Art – to provide a great range of facilities, spaces and services for students. These include multiple bars and catering outlets, shops and online retail; representation work, campaigning and awareness building; a year round programme of entertainments and events; a huge range of welfare and support services and campaigns and providing students with access to a wealth of communities, experiences and development opportunities. -
Interim ProducerMagnetic North Theatre Apr 2022 - Aug 2022Edinburgh, Scotland, United KingdomBased in Edinburgh, Magnetic North combines developing and producing live theatre with innovative multi-artform artist development. www.magneticnorth.org.uk -
Board MemberCurious Seed Dec 2015 - Aug 2022Edinburgh, Scotland, United Kingdom
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Chief ExecutiveScran Academy Jun 2021 - Oct 2021Edinburgh, Scotland, United KingdomScran is a catering social enterprise SCIO based in Edinburgh that aims to improve the confidence and employability skills of some of the city's most vulnerable young people. -
Chief Operating OfficerEdinburgh Science Dec 2015 - Aug 2020EdinburghThe COO is a Director role responsible for the day to day running of the three companies that make up the group - Edinburgh Science Foundation (the charity); Edinburgh Science Festival Ltd (delivering UK Festival and Education portfolio) and Edinburgh Science Worldwide (the mainly focused on commercial work overseas). The turn over of the group is £5.1m.The company has a full time complement of 40 staff and hires up to 200 temporary staff every year. The COO direct line manages six key teams : Finance; HR; Marketing & Communications; Development (fundraising); Production and Operations; Projects.Key responsibilities :To review and run business and operational models for maximum efficiencyTo take overall responsibility for UK P&L and support generation of revenue from overseasTo oversee all contractual negotiationsTo drive all stakeholder engagement workTo report to the Board, Executive Management and Audit CommitteesTo manage Heads of Department and support their teamsTo ensure the company meets all of its statutory requirements from government, local government, funders, bank and auditors, OSCR and HMRCTo lead on environmental policy, health and safety, IT, estates and facilities -
Executive DirectorMacrobert Arts Centre Apr 2015 - Dec 2015University Of StirlingMacrobert is the arts centre for Stirling and the Forth Valley area, with a 460 seat theatre, 100 seat studio theatre/cinema and a dedicated 135 seat cinema. A multi-space venue it hosts over 1,300 events/screenings and attracted over 160,000 visitors every year. The Executive Director led the senior management team. Duties included delivery of a vibrant and high quality arts programme; leadership of several departments; developing the business and income generation; strengthening the centre's profile locally and nationally. -
Managing DirectorMacrobert Arts Centre Sep 2014 - Apr 2015University Of StirlingAppointed by the University of Stirling as interim MD with responsibility for running the arts centre
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Commercial DirectorMacrobert Arts Centre Jul 2011 - Sep 2014University Of Stirling, Scotland, United KingdomNew post created to work on developing a new business plan for the organisation. The Commercial Director had several line reports including marketing, box office, administration, events/hires and trading (cafe bar and restaurant)
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Head Of Sales And MarketingFestival City Theatres Trust (Now Capital Theatre) Nov 2005 - Jul 2011Edinburgh, United KingdomFestival City Theatres Trust (now called Capital Theatres) ran the Festival and King's Theatres in Edinburgh, two of Scotland's major presenting venues and the country's largest independent theatre management company. The theatres had a combined capacity of over 3,200 seats per performance. The Head of Sales and Marketing was one of 3 senior managers and I had responsibility for heading up a combined department of marketing, press, box office, group sales, education/audience development and sponsorship. Responsibilities included developing brand strategy, marketing plans and promotional campaigns for the Trust, its 2 theatres and over 70 productions per year.
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ConsultantBrand Events Feb 2005 - Jul 2005London, United KingdomBrand Events is one of the UK's major organisers of consumer events and responsible for events all over the world. My responsibilities included developing a brand strategy, marketing plans and promotional campaigns for 'Taste of London', a 4 day consumer food and drink event involving 35 top London restaurants, demonstration theatres/stages and exhibitors. -
Group Marketing ManagerBbc Worldwide Limited Nov 2000 - Jan 2005London, United KingdomBBC Worldwide is the commercial arm of the BBC and my role involved developing marketing and PR campaigns for large scale consumer exhibitions at the NEC Birmingham and in Earls Court London - BBC Gardeners' World Live, BBC Good Food Show, Festive BBC Good Food Show, BBC Good Homes Show and BBC DIY Show. I was responsible for delivering over £5m in ticket revenue; managing a marketing team and overseeing several agencies - Creative, PR, Direct Marketing, Research). The work involved joint venture working with partners including the Royal Horticultural Society and Haymarket Exhibitions. -
Marketing ManagerShared Experience Theatre Oct 1997 - Nov 2000London, United KingdomShared Experience is an award-winning theatre company who tour nationally and internationally. Responsibilities included marketing the company's West End, UK touring and international work, including tour management in USA and Argentina.
Darrell Williams Skills
Darrell Williams Education Details
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Theatre/Theatre Arts Management
Frequently Asked Questions about Darrell Williams
What company does Darrell Williams work for?
Darrell Williams works for Visible Fictions
What is Darrell Williams's role at the current company?
Darrell Williams's current role is Chair.
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What schools did Darrell Williams attend?
Darrell Williams attended Ucl, City, University Of London.
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Darrell Williams has interest in Conservation, Social Services, Hill Walking, Natural History.
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Darrell Williams has skills like Event Management, Marketing, Fundraising, Hr, Project Management, Estates Management, Marketing Communications, Marketing Strategy, Marketing Research, Corporate Communications, Strategic Planning, Business Strategy.
Who are Darrell Williams's colleagues?
Darrell Williams's colleagues are Gwen Mcleod.
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