Darren Luke Email & Phone Number

As part of EY's Global Account Activation team I oversee the creation, curation, and deployment of a globally-consistent learning and sales enablement approaches that strengthen EY's go-to-market acumen to increase their effectiveness in the market and support the delivery of truly exceptional client service.

As part of the Americas Sales Performance and Innovation group, I developed and managed innovative programs that enabled EY's Business Development professionals to succeed in the market, that energized EY's culture of growth and exceptional client service, and that reinforced a consistent and disciplined approach to growth in the Americas, and around the world.

As Accounts Enablement Manager - Assurance, I helped design, implement and manage business development and go-to-market initiatives for EY's Central region Assurance practice, as well as supported our client-serving professionals in developing their sales and account management acumen to help them serve their clients and grow the practice.Responsibilities included: Market research and analysis, negotiation preparation and coaching, training development, project management, classroom… Show more As Accounts Enablement Manager - Assurance, I helped design, implement and manage business development and go-to-market initiatives for EY's Central region Assurance practice, as well as supported our client-serving professionals in developing their sales and account management acumen to help them serve their clients and grow the practice.Responsibilities included: Market research and analysis, negotiation preparation and coaching, training development, project management, classroom training and facilitation, and internal communications. Show less

As a Pursuit Strategist, I consulted with EY's client-facing teams and business development executives to develop effective proposals, presentations and other pursuit-related communications that differentiated EY's services and capabilities to win new business.Responsibilities included: Proposal writing, presentation development, presentation coaching, research, competitive analysis and project management.

Developed branding and marketing strategy for Beyond Talent, a non-profit focused on creating economic opportunity for individuals through innovative, sustainable approaches to increasing educational attainment among Washington, DC's adult basic education / GED population. Developed style guide, branding and website, including site architecture, navigation copy, static page copy, graphic design and site infrastructure including content management system selection and implementation.

Chicago

ABN AMRO’s global Corporate Information Security Office (CISO) was recognized a leader in providing proactive information security to protect the bank and its customers.Acquired by a consortium of banks in 2007, ABN AMRO’s CISO continued to provide its industry leading information security services during the separation and integration processes.As internal communication consultant to CISO, I provided advice, counsel and strategic communication services to the Global Chief… Show more ABN AMRO’s global Corporate Information Security Office (CISO) was recognized a leader in providing proactive information security to protect the bank and its customers.Acquired by a consortium of banks in 2007, ABN AMRO’s CISO continued to provide its industry leading information security services during the separation and integration processes.As internal communication consultant to CISO, I provided advice, counsel and strategic communication services to the Global Chief Information Security Officer and other senior leaders in the information security group, to ensure that CISO maintained its reputation as a leader in information security services, and that CISO staff members were engaged in, and prepared for, the transition following the acquisition by the consortium banks. Show less

Chicago

As a copy writer for the Taproot Foundation, I provided copywriting and editing services as part of a pro bono creative team team that redesigned websites and created print collateral for Chicago-area non-profits that were awarded service grants from Taproot.Client organizations included: - The Daniel Murphy Scholarship Fund, a charitable organization that provides high-achieving, economically disadvantaged children scholarships to attend top schools - Lawndale Christian… Show more As a copy writer for the Taproot Foundation, I provided copywriting and editing services as part of a pro bono creative team team that redesigned websites and created print collateral for Chicago-area non-profits that were awarded service grants from Taproot.Client organizations included: - The Daniel Murphy Scholarship Fund, a charitable organization that provides high-achieving, economically disadvantaged children scholarships to attend top schools - Lawndale Christian Development Corporation, a real estate and community development charity serving Chicago's Lawndale neighborhood - The Emergency Fund, a Chicago-based homelessness prevention organization - Heartland Alliance, a comprehensive social service charity that provides health, legal, and homelessness prevention and support services Show less

Chicago

"One Up" was PepsiCo's business process transformation initiative, which integrated information technology, business intelligence, and resource management across all of PepsiCo's divisions.Working directly for the Sr. Vice President of Transformation, I led internal communication efforts for the team and also contributed to the technology team's organizational health initiatives focusing on work/life balance, performance feedback & coaching, and career progression.

Washington, Dc

Developed and supported communication campaigns to raise awareness of kidney disease and its risks, build and enhance the brand of the National Kidney Foundation, and increase corporate and individual support.

Ma, Public Communication

Bs, Mass Communication