Darren Pfeffer

Darren Pfeffer Email and Phone Number

President, Diversified Production Services @ Diversified Production Services
Darren Pfeffer's Location
New York, New York, United States, United States
Darren Pfeffer's Contact Details
About Darren Pfeffer

Pfeffer is an accomplished executive leader, strategist and transformation expert with a successful track record in high-profile live entertainment and business oversight. He brings extensive experience in P&L management, employee engagement, customer-first focus, brand marketing and creation of revenue-generating, innovative ideas.As President of Diversified Production Services (DPS), Pfeffer guides the team as the global leader in full-service solutions for world-class live entertainment, broadcast, special, and corporate events. Every year, the DPS team produces hundreds of unique events for the top artists, corporations, trade associations, and non-profits worldwide. These include four Super Bowl halftime shows that have received multiple Primetime Emmy Award nominations and one win. DPS has also produced Global Citizen Festivals in New York City, Johannesburg, and Mumbai; the iHeartRadio Music Festival; the Roots Picnic; First Lady Michelle Obama’s worldwide BECOMING tour, and Oprah Winfrey’s 2020 Vision Tour, among many others. At Madison Square Garden Entertainment Corp., Pfeffer served as Executive Vice President, MSG Live, when Darren oversaw the MSG Live P&L, operational matters and programming at the company’s venues, including Madison Square Garden, Radio City Music Hall, the Beacon Theatre, the Chicago Theatre, the Theater at Madison Square Garden and The Forum in Los Angeles.Prior to this, Pfeffer held leadership roles of increasing responsibility with iHeartMedia/Clear Channel Radio starting as an intern at Z100 NY in 1996, eventually becoming SVP, Music & Entertainment Marketing, iHeartMedia. He was responsible for more than 150 annual events across the iHeartMedia platform, including the overall event strategy, production and P&L management, as well as ideating and executing local and national sponsorship elements and working with radio, television, and digital broadcast partners on their coverage. Pfeffer’s extensive Board experience includes serving on the Boards of Directors of the Boston Calling Music Festival, Musicians on Call and the TAO Group. He was named to the Billboard Power List in 2020 and received a NY Emmy Award for his role as Executive Producer of “Road to MSG: Z100’s Jingle Ball at Madison Square Garden” in 2010. Darren was on the Planning Committee for the Robin Hood Foundation’s benefit 12-12-12 – The Concert for Sandy Relief at MSG, which raised more than $55 million for disaster relief.

Darren Pfeffer's Current Company Details
Diversified Production Services

Diversified Production Services

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President, Diversified Production Services
Darren Pfeffer Work Experience Details
  • Diversified Production Services
    President
    Diversified Production Services Mar 2024 - Present
    Greater New York City Area, Us
    Pfeffer leads the premier company providing full-service solutions for world-class live entertainment, broadcast, special, and corporate events. Every year, the DPS team produces hundreds of unique events for the top artists, corporations, trade associations, and non-profits worldwide.
  • Scream Truck
    Investor
    Scream Truck Mar 2024 - Present
    Springfield, Nj, Us
  • Madison Square Garden Entertainment Corp.
    Senior Advisor
    Madison Square Garden Entertainment Corp. Mar 2022 - Aug 2023
    New York, Ny, Us
  • Madison Square Garden Entertainment Corp.
    Executive Vice President, Msg Live
    Madison Square Garden Entertainment Corp. May 2017 - Mar 2022
    New York, Ny, Us
    Pfeffer is the executive in charge of MSG Live, which grossed more than a half-billion dollars in ticket sales in 2019. This includes Madison Square Garden, which topped Billboard’s 2019 year-end rankings of arenas in its class with a total gross of $221 million. This marked the first time a North American arena passed the $200 million mark. During Pfeffer’s tenure, MSG Live has seen double-digit growth in profitability, market share, and bookings. Pfeffer is known for delivering best-in-class experiences for MSG Live’s audiences and artist partners in a way that drives profitability for the company and its shareholders. This includes Pfeffer’s track record of creating and extending residencies and developing multi-venue agreements with artists including Billy Joel, Jerry Seinfeld, Josh Groban, and Tedeschi Trucks Band. Pfeffer also focuses on developing relationships with artists and their teams, driving an “artist first” approach that attracts the industry’s top talent across all MSG Entertainment venues.An adaptive leader, Pfeffer has spearheaded multiple initiatives to evolve the company’s offerings in the wake of the pandemic. This includes the virtual residency “The Beacon Jams”, an eight-night show run at the Beacon Theatre featuring Trey Anastasio. The series raised $1 million in donations for the Divided Sky Fund, which will help fund a drug treatment center in Vermont.Pfeffer has also served on the Board of Directors for TAO Group and is an active Board Member for the Boston Calling Music Festival.
  • Iheartmedia
    Senior Vice President, Music & Entertainment Marketing
    Iheartmedia Dec 1995 - Apr 2017
    New York, Ny, Us
    Leading the company’s live entertainment division, Pfeffer played an integral part in iHeartMedia’s transformation from a radio company to the #1 audio company in the US. Pfeffer oversaw the launch of several live entertainment initiatives that included television, live streaming, second screen, and broadcast components, including the iHeartRadio Music Festival. Pfeffer advanced progressively into this position after joining the company (then Clear Channel) as an intern in 1995 and working his way up through Marketing and Promotions positions at a variety of NYC’s iconic radio brands, including Z100, Q104.3, 106.7 Lite fm, 103.5 KTU, and Power 105.1.

Darren Pfeffer Skills

Entertainment Advertising Marketing Radio Sponsorship Digital Media Marketing Strategy Social Media Marketing Creative Direction Brand Development Social Media Video Music Industry New Media Radio Broadcasting Publicity Broadcast Music Television Social Networking Strategy Integrated Marketing Digital Marketing Event Management Event Planning Media Relations Radio Promotions Marketing Management Content Strategy Facebook Public Relations Digital Strategy Video Production Media Planning Email Marketing Media Buying Copywriting Online Marketing Press Releases Radio Advertising Blogging

Darren Pfeffer Education Details

  • Queens College
    Queens College

Frequently Asked Questions about Darren Pfeffer

What company does Darren Pfeffer work for?

Darren Pfeffer works for Diversified Production Services

What is Darren Pfeffer's role at the current company?

Darren Pfeffer's current role is President, Diversified Production Services.

What is Darren Pfeffer's email address?

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What is Darren Pfeffer's direct phone number?

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What schools did Darren Pfeffer attend?

Darren Pfeffer attended Queens College.

What skills is Darren Pfeffer known for?

Darren Pfeffer has skills like Entertainment, Advertising, Marketing, Radio, Sponsorship, Digital Media, Marketing Strategy, Social Media Marketing, Creative Direction, Brand Development, Social Media, Video.

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